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Samsung Galaxy S24 Unpacked event is official for January 17th: reserve yours now

By Johanna Romero

Updated: Jan 10, 2024, 4:17 AM

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Samsung Galaxy S24 Unpacked event is official for January 17th: reserve yours now

Get ready, Samsung Knights, because the highly anticipated Galaxy S24 series is almost here. Official invites have gone out confirming that the company's next generation of flagship smartphones will be unveiled at Samsung's Galaxy Unpacked event on Wednesday, January 17th, 2024, in San Jose, California.

Samsung has officially confirmed the launch date, putting an end to months of speculation and leaks. This new lineup promises to be the Korean tech giant's most innovative and powerful yet, so expect some exciting announcements.

The event will physically take place at San Jose's SAP Center beginning at 10:00 am PT / 1:00 pm ET. However, as in the past, it will also be livestreamed across Samsung’s various channels including YouTube.

The invite confirms what most of us already suspected will be the focus of the event — Artificial Intelligence. Samsung officially announced Galaxy AI, a comprehensive mobile AI experience, earlier this year along with a glimpse into the first AI advancement it planned to bring to its Galaxy S24 devices — AI Live Translate Call, which is slated to arrive early this year.

#GalaxyAI is coming. Join us at #SamsungUnpacked, on January 17, 2024.

Learn more: https://t.co/WiN8SmLKKJ pic.twitter.com/BZwAXCe7Ou
— Samsung Mobile (@SamsungMobile) January 2, 2024

At the time, the company stated that the Live Translate Call feature was just a tiny taste of what's coming. The reveal of Samsung's own generative AI model, Samsung Gauss — which will be able to generate and edit images, compose emails, summarize documents, and code for you — solidifies that Samsung is ready to compete in this cutthroat AI arena.

Early Birds get $50 off their new Galaxy

From now through January 16th, early birds can grab a $50 credit just for reserving their preferred upcoming Galaxy smartphone on Samsung.com or the Shop Samsung App. Reserving your device ensures that you get the best deal with no strings attached, as all that is needed is a name and email address, with no commitment to purchase just yet. Those who opt in for the reserve credit will be able to redeem the credit once they pre-order a Galaxy device.

Also read:

Best Samsung Galaxy S24 deals

$320 off (23%)

The Galaxy S24 Ultra remains among the best Android phones on the market. It has a stellar camera and lots of horsepower, plus you can get it for $320 off at Amazon. The promo is only available on the 512GB variant in Titanium Gray and Titanium Yellow.

Buy at Amazon

$221 off (20%)

The Galaxy S24+ is also available on Amazon. At the moment, the exciting Samsung device with 512GB of storage is 20% off at the merchant. This is the Onyx Black colorway.

Buy at Amazon

$699 ⁹⁹

The Galaxy S24 is available at the official Samsung Store, but you can't get any discounts on it right now. There are select online-exclusive colors left. Right now, you can only get a model with a Verizon, AT&T, or T-Mobile plan.

Buy at Samsung

The Galaxy S24 is available at Amazon in its 128GB variant in Cobalt Violet. There are no available discounts right now, but you can save up to $725 with Amazon Gift Card when you trade in your old device.

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With Galaxy AI – port-in & $720 upfront required

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Johanna 'Jojo the Techie' is a skilled mobile technology expert with over 15 years of hands-on experience, specializing in the Google ecosystem and Pixel devices. Known for her user-friendly approach, she leverages her vast tech support background to provide accessible and insightful coverage on latest technology trends. As a recognized thought leader and former member of #TeamPixel, Johanna ensures she stays at the forefront of Google services and products, making her a reliable source for all things Pixel and ChromeOS.

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