Apple's woes are set to continue following yet another reported iPhone production cut
by Adrian Diaconescu / Jan 09, 2019, 3:14 AM
But the tech giant’s troubles are far from over, as reported by the Nikkei Asian Review, with yet another iPhone production cut rumored to have happened sometime “late last month.”
For those keeping score at home, this is about the dozenth time we’ve heard the same story from various news outlets, analysts, and purported insiders over the past few months, although Nikkei’s sources claim the situation is in fact far less dramatic.
Things are certainly not going as planned, that much is obvious, but assuming this new report is accurate, Apple’s “flagship” devices have only seen their scheduled production numbers trimmed twice in two months.
The latest downward revision might concern the entire 2018 iPhone lineup rather than just the consistently underperforming XR, with overall figures for new and old devices now projected to sit between 40 and 43 million units in the January - March 2019 timeframe.
That would represent another staggering decline from a little over 52 million iPhones shipped worldwide during the same period last year, not to mention the original plan was to produce up to 48 million units in the first three months of 2019.
Of course, shipments and production numbers are two different things, but Apple sold over 41 million iPhones in the April - June 2018 timeframe as well, and it doesn’t look like the company will be able to match those scores this year, let alone improve them. It's a tough time for several major smartphone vendors, while others are somehow managing to consistently defy industry trends.
Posts: 687; Member since: Jan 30, 2017
good! hopefully samsung takes a hit also, they need to stop being cocky and lower the god damn prices! thousand+$ trend phones has to stop.
posted on Jan 09, 2019, 3:27 AM 10
Posts: 6389; Member since: Dec 02, 2011
Both Apple and Samsung are selling cheaper flagship phones, you just have to buy them instead of wanting to buy a high end flagship for the price of a low-end one.
posted on Jan 09, 2019, 4:27 AM 4
Posts: 442; Member since: Sep 19, 2014
This is the result of greediness!!!!
posted on Jan 09, 2019, 3:49 AM 15
Posts: 2810; Member since: Oct 03, 2012
Good! I never understood iFans buying the same phone year in year out with minor upgrades. Fruit phones lacks behind the competition feature/spec wise but still selling the phones for high price. Maybe finally iFans beginning to realize that fruit phones are not worth €1000 plus euros. No phone is justified at those prices! Funny how iFans said yeah the price is high and you can't buy it because you are poor. I just laughed because the laugh is on them buying an overpriced phone and getting F'd in the A with a brick!
posted on Jan 09, 2019, 3:59 AM 8
Posts: 2557; Member since: Oct 09, 2017
"Good! I never understood iFans buying the same phone year in year out with minor upgrades." very few does that, only few tech people who want to own newest one every year. In real life i know zero person who upgraded their phone every year.
posted on Jan 09, 2019, 5:09 AM 1
Posts: 239; Member since: Oct 01, 2018
Yes, Apple's upgrades are incremental now, but it's honestly the same with any other phone nowadays. Stop acting like Apple's the only one at fault here. Your arguments are old and you think you're so smart but you're not; come up with something original for once and stop bashing Apple like half of the Android users on this site.
posted on Jan 09, 2019, 9:19 AM 1
Posts: 235; Member since: Jul 22, 2015
Apple issue is its arrogant
posted on Jan 09, 2019, 4:03 AM 4
Posts: 154; Member since: Aug 07, 2018
disgusting notch... just make the SE2 ffs
posted on Jan 09, 2019, 4:12 AM 1
Posts: 239; Member since: Oct 01, 2018
Not going to happen. The market for compact phones is getting smaller and Apple's not going to invest in this when they're dealing with legal and financial issues. However, I think that if it were produced at a reasonable price, the SE2 would be popular in markets like India. Sorry that you're so bothered by Apple's design choices, but I hope you realize that they're completely irrelevant here.
posted on Jan 09, 2019, 9:14 AM 0
Posts: 234; Member since: Jan 22, 2018
The real problem is that the "high-end" models are only marginally more useful than the other models. Common problem for any maker trying to address multiple tiers of customers. In addition, where's 1) split-screen multi-tasking; 2) included fast-charging; and 3) included other XS/XS Max-only features like a 1-2 years of Apple Music with full, upfront purchase. Any of these things would have added to sales and have hardly had the negative cost impact that lower sales have had.
posted on Jan 09, 2019, 11:18 AM 0
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