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Apple posts record-breaking $1.22 billion App Store holiday revenue

By Cosmin Vasile

Published: Jan 03, 2019, 12:00 PM

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Apple posts record-breaking $1.22 billion App Store holiday revenue

After lowering the revenue guidance citing “fewer iPhone upgrades” and China struggles, Apple's stock declined by 10% earlier today. But, as the saying goes, it's not over until the fat lady sings. Apple has just announced record-breaking $1.2 billion App Store 2018 holiday revenue and a new single-day record on New Year's Day 2019 alone.

Apple reported that customers worldwide have spent more than $1.22 billion on App Store between Christmas Eve and New Year's Eve. Also, App Store customers spent over $322 million on New Year's Day 2019 alone, setting a new single-day record for the U.S. company.

Thanks to the inspiring work of our talented developers and the support of our incredible customers around the world, the App Store finished off an outstanding 2018 and kicked off 2019 with a bang.

Apparently, gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays. For example, multiplayer games like Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike.

Apps from the Productivity, Health & Fitness and Education categories such as 1Password, Sweat and Luminosity are kicking off 2019 with a bang as well.

Last but not least, Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay and the App Store’s search ad business.

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Cosmin, a tech journalist with a career spanning over a decade, brought a wealth of experience to PhoneArena. His expertise lies in brands like Samsung and Nokia, and he has a keen interest in innovative technologies. After a brief stint in PR, Cosmin returned to tech journalism in 2016, committed to delivering clear and objective news. When he's not writing or appearing as a guest on TV and radio shows, Cosmin enjoys playing RPGs, watching Netflix, and nurturing his passion for history and travel.