Apple posts record-breaking $1.22 billion App Store holiday revenue

Apple posts record-breaking $1.22 billion App Store holiday revenue
After lowering the revenue guidance citing “fewer iPhone upgrades” and China struggles, Apple's stock declined by 10% earlier today. But, as the saying goes, it's not over until the fat lady sings. Apple has just announced record-breaking $1.2 billion App Store 2018 holiday revenue and a new single-day record on New Year's Day 2019 alone.

Apple reported that customers worldwide have spent more than $1.22 billion on App Store between Christmas Eve and New Year's Eve. Also, App Store customers spent over $322 million on New Year's Day 2019 alone, setting a new single-day record for the U.S. company.


Apparently, gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays. For example, multiplayer games like Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike.

Apps from the Productivity, Health & Fitness and Education categories such as 1Password, Sweat and Luminosity are kicking off 2019 with a bang as well.

Last but not least, Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay and the App Store’s search ad business.

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18 Comments

1. bucknassty

Posts: 1305; Member since: Mar 24, 2017

just what i need to hear... boost them shares

5. ZerosAndOnes

Posts: 84; Member since: Oct 12, 2018

LOL. If anything the shares will drop. Just like they did 9% in last 24hours.

15. bucknassty

Posts: 1305; Member since: Mar 24, 2017

welp gotta have a diversified portfolio!

2. scarface21173

Posts: 636; Member since: Aug 17, 2014

Sounds of desperation, anounce this today when shares crash 10%. PANIC

3. midan

Posts: 2574; Member since: Oct 09, 2017

So when this coming around same time every year now it's desperation? Last year 4.1.2018https://www.apple.com/newsroom/2018/01/app-store-kicks-off-2018-with-record-breaking-holiday-season/

4. midan

Posts: 2574; Member since: Oct 09, 2017

This is the key data in future to potentially make a lot money with shares.

7. BullDozer

Posts: 152; Member since: Dec 18, 2015

Less iphone users means eventually fewer potential service users.

8. mootu

Posts: 1408; Member since: Mar 16, 2017

He just doen't get that, it won't or can't sink in.

13. midan

Posts: 2574; Member since: Oct 09, 2017

it's clearly you who don't get it, as long as install base is growing Apple would do more with their services. Just like currently happening and i don't see what could change this. Tens of millions of people would have to suddenly leave iOS, but their install base is growing all the time. Also Apple is making new services. For install base size of Apple, when they get tiny amount of money from users multiply that with hundred of millions and it will make so much money. For example I pay $0.99 for iCloud monthly which is nothing but multiply that with few hundred millions and suddenly you do lot money. Same for Apple music subscription which is growing all the time and let's not forget upcoming video service.

10. rouyal

Posts: 1567; Member since: Jan 05, 2018

Record holiday activations + Record holiday app store revenue = less iPhone users?

14. midan

Posts: 2574; Member since: Oct 09, 2017

Too hard concept them to understand that the install base is growing and more people spending money in Apple services.

12. midan

Posts: 2574; Member since: Oct 09, 2017

What you mean by less? iPhone install base is growing not getting smaller. iPhone sales can go down and install base still growing if people just keep their phones longer, just like what is happening currently. Even in China where Apple strugles appstore just made record holiday. Which very well proves the point point.

6. notfair

Posts: 697; Member since: Jan 30, 2017

this is just desperate news, dust in the eyes

9. Peaceboy

Posts: 640; Member since: Oct 11, 2018

Meanwhile play store is struggling to get as much as app store revenue. Who’s gonna spend for a mediocre app and unoptimize? Idiots

11. rouyal

Posts: 1567; Member since: Jan 05, 2018

Struggling to get as much? Play Store can't even get half of what App Store gets.

16. monoke

Posts: 1142; Member since: Mar 14, 2015

Apple ecosystem - get u to pay pay pay Android - scrounge around for apks. Lol.

17. Godlymansean

Posts: 311; Member since: Apr 14, 2017

Playstore and App Store are bound to grow. They should both steadily rise in terms of profit/sales for many years to come.

* Some comments have been hidden, because they don't meet the discussions rules.

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