The Samsung Galaxy S5 already made 0.7% of all Android smartphones just a week after launch

The Samsung Galaxy S5 already made 0.7% of all Android smartphones just a week after launch
It's been more than ten days since Samsung's latest and finest, the Galaxy S5, got officially released on April 11 in 125 countries worldwide. The much-anticipated device was off on the right foot during its launch – it topped the opening day sales of its predecessor, the Galaxy S4. It was highly probable that this great start would result into a fast adoption of the Galaxy S5. Indeed, it seems that the flagship already accounted for 0.7% of all active Android smartphones worldwide just a week after it got launched. This rather interesting piece of information was revealed by Localytics, a mobile analytics agency, which studied the sales of the device from April 11 to April 18.

According to Localytics, the adoption rate of the Samsung Galaxy S5 is “especially impressive” because of several reasons. For starters, it does compete with a big number of rivaling high-end Android devices on a pretty fragmented and populated market. In addition, a lot of consumers had very high expectations about Samsung's flagship and most of them got slightly disappointed when the device got unveiled. Still, these factors did not prevent the Galaxy S5 from already taking an impressive bite from the Android smartphone market for such a miniscule amount of time.
Localytics went even further, as they compared the initial adoption rate of Samsung's flagship with the latest high-end device of its biggest rival, Apple – the iPhone 5s. It seems that just seven days after the Cupertino giant began retailing its flagship device back in September 2013, roughly 1.1% of all active iPhones were 5s ones. Although this percentage shows that Apple's flagship had a higher adoption rate than the Galaxy S5 for the same amount of time, we should take into consideration that the market for Apple-branded smartphones is totally defragmented, as “iPhone users always know which iPhone is the most sophisticated”.

It also seems that Samsung's flagship has achieved a bigger popularity among US consumers – 64% of all Samsung Galaxy S5 have been sold on the local American market, whereas Europe accounts for just 23% of all retailed devices. Still, we should note that the main reason for this big gap is most probably the fact that the flagship is not yet available across all European countries. The remaining 13% of all Galaxy S5 sales are divided between all other countries, in which the flagship is currently available for purchase.

Only time will show if the Samsung Galaxy S5 will be as successful as its predecessor in terms of overall sales. As we stated in our review, the Galaxy S5 is an impressive device, however, the competition might give Sammy a hard time this year.

source: Localytics via SamMobile

Related phones

Galaxy S5
  • Display 5.1" 1080 x 1920 pixels
  • Camera 16 MP / 2.1 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2500 MHz
  • Storage 32 GB + microSDXC
  • Battery 2800 mAh(21h 3G talk time)



1. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

EDIT: I get it, now.

2. arman9953

Posts: 49; Member since: Nov 22, 2011


9. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

Sammy's power.

17. akki20892

Posts: 3902; Member since: Feb 04, 2013

Correction: Galaxy's power.

32. Ashoaib

Posts: 3282; Member since: Nov 15, 2013

Shhhhh! apple will bring another law case... bcoz samsung sell more means less apple will be sold

22. KashAli

Posts: 105; Member since: Apr 01, 2013

Waste of Money. This Phone. Buy it after 2 week the phone lost £150 value already. Regret buying S4. Go for Nexus or One plus+.

27. Cicero

Posts: 1129; Member since: Jan 22, 2014

No I don't regret buying S4. And, like your remark, I will wait some time for S5 to loose some price.

33. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

Just waiting to see if the Sony Xperia Z2 is coming to Verizon, because if it's NOT then this will be the phone my wife is getting. Rumor from the grape vine is that it might come to Verizon. Man when will an ACTUAL concrete response from either Sony or Verizon come?

3. magnanimus

Posts: 565; Member since: Mar 29, 2013

Just wait till Samsung releases a premium version then everyone rages while I laugh enviously and pick that up >=)

12. Sauce unregistered

This isn't premium? I thought it was their flagship.

15. magnanimus

Posts: 565; Member since: Mar 29, 2013

Its hardly premium. I love Samsung phones but I won't let that stop me from admitting the design is really bad, and the plastic used isn't really Lumia grade.

18. Sauce unregistered

I like the design of the phone. Idk why people hate it. At first, I laughed but now I like it. Doesn't feel as premium as an HTC or iPhone, but it still feels premium. Looks it too.

26. walnuttt

Posts: 153; Member since: Apr 11, 2014

agree, I like the design too (S5) and I never mind the build quality (there is a reason behind that build quality and we all know that) as long the phone has good specs and I'm into it (fanboyism excluded) but I guess they hate the phone because they don't have money to buy it, so they just messing instead, ooops am I too frank? lol

37. magnanimus

Posts: 565; Member since: Mar 29, 2013

I liked the design on the Note 3 better, if only Samsung used it I wont be mad but oh well. I'll just wait for the new S5 thats been making rounds on the interwebz lately.

40. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

I find the Note 3 more appealing than the Galaxy S5 as well. The S5 is mediocre in many ways, overpriced and loaded with gimmicks. I am hoping the Note 4 doesn't fall prey to the same mediocrity. As it is water/dust resistant, there is a point to the S5 if you have kids and use your mobile device when playing with your kids. Or frequently expose your phone to the elements. Other than this, I don't think this phone has anything impressive to offer. I'd rather have a OnePlus One for less than half the price.

46. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

I have note 3 but I prefer s5 back cover. Nice warm feel and more grip. Samsung keeps improving on their products. Good product good support no regret.

23. sgodsell

Posts: 7365; Member since: Mar 16, 2013

Plastic is plastic. Like Nokia plastic is that much better. Nokia has one major downfall, WP. Nokia even used a forked Android to generate sales and revenue, because WP is not doing the job.

35. papss unregistered

I see you spitting your usual round of wp hate.. where is your link proving that Nokia did it because said reason? Have you held a lumia? It feels far more premium and there's no give in the polycarbonate, beating it's due to it being thicker.

4. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

I buy Samsung because they have better support infrastructure in my country. Plenty of stores and quite a few more support centers compared to their competitors.

19. deewinc

Posts: 455; Member since: Feb 21, 2013

Very true. Samsung support is enormous.

28. Sauce unregistered

Especially at the Best Buy / Samsung kiosks. When I was working their, we would always go out of our way to support people (mostly people who didn't know how to navigate and even use a smartphone) and would go out of our working hours and have them call us on our cells if they needed any help. Against work code, but who cares, we helped a lot of people.

29. Sauce unregistered

edit: there* lol.

5. walnuttt

Posts: 153; Member since: Apr 11, 2014

0.7% is just a start and will increase as days come, just wait. Samsung S5 FTW!!

6. rantao333

Posts: 346; Member since: May 21, 2013

no, thanks

7. checkmymike

Posts: 219; Member since: Dec 28, 2011

Wow. Never a day has paased without an s5 article. Sammys marketin money is on the roll. How much PA?


Posts: 650; Member since: Nov 20, 2011

start your own blog and find out

10. KillerKeyboard

Posts: 372; Member since: Nov 21, 2013


11. robert26101

Posts: 107; Member since: Mar 21, 2014

There just reporting the news. That's there job! You're just mad your fav is not selling as well.

20. walnuttt

Posts: 153; Member since: Apr 11, 2014

robert26101 - exactly, you got it right!

14. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

Why don't you go and ask localytics instead of PA???

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