Sprint looks for a way to boost its mobile music business
A Sprint Nextel Corp.s executive unveiled that the company is a considering a number options, which will help it expand its mobile music business. One of the options is a monthly subscription that will allow subscribers to download unlimited number of songs onto their mobile phones. The carrier expects that it will be much more appealing to heavy users than the current option of a one-time fee of $2.50 per song. The release date as well as a possible cost is still not worked out. Sprint also plans to expand its relationship with Sirius Satellite Radio Inc. so that it is able to offer its subscribers the chance to buy the songs they hear on on the satellite radio channels. Currently there's a service allowing subscribers to listen to about 20 radio channels from Sirius on their mobile phones. The possibility to actually buy a song by a click of a button is expected to be available later this year.