Sony Xperia Z appears for preorder on Expansys UK, this time at $644

Sony Xperia Z appears for preorder on Expansys UK, this time at $644
UPDATE: A much more reputable tech retailer like Expansys has put the Z up for preorder for the comparatively low price of 399 pounds sterling with VAT, which equates to $644 SIM-free - a pretty good price for a flagship phone, though this is for the black version only for now.

It's a small but significant update to the pricing strategy for the Sony Xperia Z we have today, coming from a Slovakian online tech retailer. The phone is up for preorder there at EUR 606 (~$809) SIM-free, which is roughly in line with every flagship smartphone launch in Europe.

Yesterday we saw prices nearing a grand in Europe, and the phone was tipped by Sony Mobile Australia to cost the equivalent of $790 down under. 

The more we are nearing the launch, which retailers are pegging for the end of next month in Europe, the more it seems that Sony won't be commanding a hefty premium for the handset, but rather ship it in the 600-700 range, what most high-ends typically go for without contract shackles upon release anyway.

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Xperia Z
  • Display 5.0" 1080 x 1920 pixels
  • Camera 13.1 MP / 2.2 MP front
  • Processor Qualcomm Snapdragon S4 Pro, Quad-core, 1500 MHz
  • Storage 16 GB + microSDHC
  • Battery 2330 mAh(14h 3G talk time)

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24 Comments

1. wendygarett unregistered

In the end, it cost $199 on US carrier 2yr contract lol :)

2. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

There is probably a VAT that is pushing up the sell price. No VAT in the U.S.

3. wendygarett unregistered

Of course is vat lol... Cost 809 in Europe but 790 in Australia...

6. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Different VAT %? I don't know if Australia has a VAT, though. If no VAT in Australia, then other factors would drive the sell price.

21. andro.

Posts: 1999; Member since: Sep 16, 2011

Carrier locked it'll be 599 euro on pay as you go,contract I reckon 250-150 depending on 18 or 24 myth contract. Its the same every year for the top handsets

4. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

So Wendy, are you going to get the Z as your next phone?

5. wendygarett unregistered

Definitely, ten months later of course lol... I ran out of money Lolol :p

7. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

But in 10 months, Apple will be releasing the iP6. Sure you could pass up a bright, shiny, new iP6 for a 6 month old Z?

8. wendygarett unregistered

Never pay to Apple a single cent :p I received it from someone who wish to abandon it... I'm just a collector lol...

9. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Nexus 4 with fullHD screen for $500 extra.

10. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Haha, the iSony crowd doesn't like the truth.

15. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

Says iOppo crowd member.

18. wendygarett unregistered

I love to see android fans fighting each other :p

22. -SEUL8TR-

Posts: 113; Member since: Jan 13, 2013

I love to see you staying loyal and a cult hippy to Apple.

11. wendygarett unregistered

The problem is that it's hard to get the Device...

12. rgxVOiD

Posts: 440; Member since: Aug 30, 2012

Apart from the waterproof feature and a tougher glass

13. sarb009

Posts: 322; Member since: Jun 15, 2011

Crazy price no surprise why sony is not so successful in mobile phones. Who the hell care so much abt water resistance ? But ppl do care abt high price

17. pyradark

Posts: 895; Member since: Jun 10, 2012

people are buying expensive Iphone with nothing but its Brand. Millions of people love to travel, bring their phone on beach without worrying it will get wet.

19. rgxVOiD

Posts: 440; Member since: Aug 30, 2012

So much ignorance in one comment. Post updated, its $644. I happen to live in a very rainy country (its raining right now as im typing), so water resistance is a good feature

14. Ameliahunter

Posts: 26; Member since: Jan 15, 2013

It's also available at Amazon for 649 Euros... I think it's a nice phone, and maybe I'll even buy it, but I want a Galaxy Note, too... Mmm, can't decide!!!

16. emadshiny

Posts: 1144; Member since: Dec 05, 2012

you have the same dilemma as me, but plz don't compare this beauty with Gnote2. every aspect is almost the same with Sony edging in some aspects like camera and water and dust proof certification. so you see i made my decision. this is much much better and much more classy than note2.

20. aayupanday

Posts: 582; Member since: Jun 28, 2012

That is a much better price point as compared to the others before.....

23. Rexperia

Posts: 136; Member since: Sep 28, 2012

This is 5" full HD display, so i think the price is quite reasonable, considering the spec and also everything inside and outside..

24. Bedz81

Posts: 84; Member since: Dec 30, 2012

Really? i just checked out their site and it shows £529?? I was prepared to sell my Xperia T to fund it for that price.

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