So long, handsome! Samsung Galaxy Alpha to be discontinued as the Galaxy A series step in
Analysts and insiders commend Samsung's decision. The first Galaxy A phone that will reach the South Korea market, the Galaxy A5, "has better price competitiveness based on specifications than its predecessors, and its design is thought to be better than that of the Galaxy Alpha" according to a person from the industry. At $361 (KRW 400,000) the A5 will be positioned as "a premium model in the mid to low-priced product line", which Chang Jung-hyeok, VP of Atlas Research, finds "meaningful".
The Galaxy A5 has an attractive metal unibody design, a 5-inch 720p display, a quad-core Snapdragon 410 processor, 2GB of RAM, a 13MP main camera, a 5MP front cam, and a 2300mAh battery. The Galaxy A3, which is the low-end offering in the series, features the same premium styling, but the display size, RAM memory, camera sensor, and battery capacity have been lowered to reduce the price. Meanwhile, the Galaxy A7, which is supposed to crown the A-series, has been largely unheard of as Samsung is yet to begin selling it, or even announce it. Currently, the Galaxy A5 is on sale in China and Russia.