Select LG Android smartphones (starting with the G Pro Lite) will have BBM pre-installed
Canada’s BlackBerry today revealed that it has made an agreement with LG, which would see the latter pre-installing BBM on select smartphones. The news confirms a rumor that appeared at the end of November.
The first LG handset to offer BBM out of the box (sometime soon, according to BlackBerry) will be the G Pro Lite. Introduced in October as a cheaper, lower-end variant of the former G Pro flagship, the LG G Pro Lite won’t see a truly global roll out, only select markets in Latin America, Europe and Asia getting it (with a release in the US being unlikely).
BlackBerry didn’t reveal what other LG handsets will be pre-loaded with BBM. Anyway, Android users who don’t have this messaging service pre-installed but need it can download BBM for free from Google Play.
As of October this year, BBM is hosting 80 million active users, about 20 million being Android or iOS device owners.
BlackBerry’s smartphone market share has been on a downward spiral for quite a while, but at least BBM seems to be successful. For now.
source: BlackBerry
"BBM is widely used throughout the Middle East, Africa and Indonesia where smartphone users tend to engage heavily in social networking. The LG G Pro Lite offers an optimized BBM experience with its large, high quality display and embedded Stylus Pen," declared Kevin Shin, Vice President of Marketing for Asia, the Middle East and CIS countries of LG Electronics Mobile Communications Company.
As of October this year, BBM is hosting 80 million active users, about 20 million being Android or iOS device owners.
source: BlackBerry
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