Political correctness strikes again: Experimental Google Maps feature ditched after user backlash


User backlash has forced Google to do away with an informative test feature of iOS' Google Maps. Said feature informed to give users a general estimation of how many calories got burned during walks, which is a rather standard feature of many a fitness-oriented apps like Samsung Health, MyFitnessPal, and Endomondo.

Yet, what really fixated the sights straight onto Big G was its benevolent decision to compare said calorie expenditure with... mini cupcakes. By doing that, the otherwise vague and abstract calorie sum gets directly juxtaposed against something real (and quite tasty) that almost anyone out there is personally familiar with. We are more than certain this move was implemented with the hopes of encouraging Google Maps users to get motivated to walk more instead of driving, all in the quest for a healthier lifestyle. 

However, a vocal minority of users decided that this is an offensive move on Google's part as it was merely an abstract number that was specifically targeting women with eating disorders. In particular, the lack of a way to turn off this feature triggered a number of peeps, with the most vocal one being The Hill's Taylor Lorenz.


Of course, in this day and age it's so trendy to get triggered that it's no wonder a multi-billion tech giant would rather back down than get deemed offensive. It's almost certain that due to the backlash Google will hardly ever think of baking that feature into a future version of Maps, even though its benevolent in its inception and aims to create useful habits. 

On that note, it's quite surprising there has been no uproar that Google's Android OS is still getting dessert-themed monikers on yearly basis. 

via: 9To5Mac



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48 Comments

1. submar

Posts: 713; Member since: Sep 19, 2014

Taylor is dumb. Don't be like her.

9. bucknassty

Posts: 1337; Member since: Mar 24, 2017

this taylor girl can walk her ass to the next state, see how many cupcakes that burns

28. submar

Posts: 713; Member since: Sep 19, 2014

Another thing, eating disorder? There are many more obese people out there is the US. Dafuq

2. Beijendorf unregistered

That's a typical reaction from special little snowflakes.. Oh, who am I kidding. That's the usual reaction from massive frickin snow-hulks that should actually be on a diet. We live in a world with an unparalleled obesity epidemic. That Google does their part in trying to get people aware of diet and exercise should be cheered for, not fought. This just makes me sad.

6. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

The term "snowflakes" has been used recently to denote liberals. Well I can tell you that the vast majority of women in Deep Red Kentucky and West Virginia are some serious heifers.

40. Xilam unregistered

To be offended by every little thing is the definition of a snowflake - most liberals and their supporters seem to fit that criteria. Please reply if that offends you.

41. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

There is nothing that a keyboard warrior can write that offends me. There is no man, woman or child walking this Earth that can scare me or intimidate me. Certainly no punkass teenager living in his momma's basement stroking to anime. Does the shoe fit?

43. PhoneInQuestion

Posts: 496; Member since: Aug 20, 2017

Politics brings out the worst of everyone so both sides have their snowflake archetypes.

3. TMHKR

Posts: 202; Member since: Dec 08, 2012

The more they force political correctness, the more I will be politically incorrect, simple. :)

12. turk_az

Posts: 75; Member since: May 11, 2012

when i hear political correctness i want to puke .. what the hell is wrong with people these days? who started this sh!t?

20. TMHKR

Posts: 202; Member since: Dec 08, 2012

There's more... In some part of the States, schools will soon teach children there are no male and female genders, and that they can "choose their gender on their own". What the ACTUAL f#$k?!

45. lyndon420

Posts: 6790; Member since: Jul 11, 2012

They've already started banning holding hands and hugging in some of the schools here in Canada.

47. Xilam unregistered

I say it like this: If I say the truth and it offends you - it’s your problem, not mine!

4. PhoneInQuestion

Posts: 496; Member since: Aug 20, 2017

Well Google did partner with the Anti-Defamation League, whose sole purpose is to make as many things deemed legally offensive. Including such awful things like: Milk, cartoon frogs, and Pokemon Go.

5. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

If the shoe fits, wear it. Healthy eating habits have been being preached for decades now. If you're still overweight you need to get with the program. I'm in my 50s and I'm at the same weight I was in my 20s. Barring a medical condition such as a Thyroid disorder, it's all on you.

29. L0n3n1nja

Posts: 1557; Member since: Jul 12, 2016

Metabolism does slow as you age, I feel your a bit of an exception to be the same weight. Personally I weigh less than I did when I graduated college nearly a decade ago, but it's required more exercise and a better diet to maintain it. But for many obesity is a choice, and I don't know why anyone would want to be unhealthy and live a shorter life with more complications.

34. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

I'm an "exception" because I work at it. It's easy to be a slob and let yourself go. As you mentioned, metabolism does slow with age but there are other factors. Hormone levels decrease with age in men, and women in particular once they hit menopause. My wife is 50 and she's only 5 lbs. heavier than when we married over 20 years ago. Diet and exercise are only a part of the equation. It's a lifestyle and the rewards are amazing. When both spouses are still physically attracted to each other good things happen - very frequently.

7. GreenMan

Posts: 2697; Member since: Nov 09, 2015

What exactly is offensive about it, I wonder? And why Taylor Lorenz is so important? I had to look her up and she's just yet another run of the mill journalist. Someone is DESPERATE for media attention, the way I see it. What surprises me is that she has moderate political views. I thought she's one of those half-mad "Trumpets"! Oh well, G'Day!

8. ozabb

Posts: 50; Member since: Dec 21, 2013

google, buddy, whatever you do there will ALWAYS be a bunch of idiots getting offended by it. you keep giving them what they want and theyll want more and more and when its not possible for you to give them anymore theyll yell "offended" as if nothing before that matters

11. Cat97

Posts: 1892; Member since: Mar 02, 2017

Google is really stupid for backing off due to some fat insecure women.

13. PhoneInQuestion

Posts: 496; Member since: Aug 20, 2017

Amy Schumer is their idol after all.

35. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

Nothing insecure about Amy. She thinks she's all that and that's sexy. You may not like her for being chubby (not my type) but I'm sure she puts on a show.

14. Plasticsh1t

Posts: 3106; Member since: Sep 01, 2014

First world problems. People in other countries can barely find anything to eat and this dumb bitch is complaining about cup cakes. f**kin' westerners.

30. L0n3n1nja

Posts: 1557; Member since: Jul 12, 2016

There are many Americans who believe they are somehow superior to the rest of the world. They are literally blind to the problems in our country and dismiss everything as fake news.

36. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

Your country? Those MFers are blind to the problems in THIS country. It starts with the top MFer.

15. sip1995

Posts: 1771; Member since: Feb 07, 2014

If you don't like it....don't use it, simple af. Suddenly everyone has an opinion on everything.

17. Valdomero

Posts: 677; Member since: Nov 13, 2012

Miss Taylor, you can shoke yourself with those mini cupcakes, let Google do the hell they want with their software, if it's for the well-being of us let them be God Dammit! If you don't like big G's implementation you can choose Apple Maps and see how that goes for you whinny skank.

19. sip1995

Posts: 1771; Member since: Feb 07, 2014

We should ALL go and report her account.

21. jove39

Posts: 2146; Member since: Oct 18, 2011

WTF to people who protested against this feature.

22. Lumia_Luigi

Posts: 173; Member since: Mar 22, 2017

PC culture is vomit inducing

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