Microsoft has a "major announcement" on tablets coming Monday

Microsoft has a
Microsoft is sending out press invites for an event in Los Angeles on this coming Monday (June 18th) for what is described as a “major announcement”. According to industry sources speaking to AllThingsD, the PR event will act as a public awareness launch of ARM-based Windows RT tablets. You can think of this as Microsoft trying to steal Google’s tablet thunder ahead of Google I/O, in much the same way that Google scheduled a special maps event right before Apple’s WWDC.

Microsoft hasn’t exactly played coy about Windows RT to date, but it also hasn’t shown off much functional hardware so far. That’s in contrast to the x86-powered Windows 8, which has seen several preview versions opened up to the public. Recently Windows RT has actually been generating negative buzz, as Microsoft is rumored to be charging OEMs the same amount for a Windows RT license as they will charge for Windows 8. Of course that’s how Microsoft makes their money so you can’t blame them for not wanting to devalue Windows RT, but the end result will be ARM tablets that probably can't compete on price with the already entrenched iPad.

With Windows 8/RT/WP8 Microsoft is making a huge bet on mobile, and they are depending heavily on the success of Windows tablets to generate demand for their Windows Phone platform, which has failed to garner significant consumer interest so far. With Google almost certainly introducing a new low-cost tablet at the end of the month (which is expected to launch with a tablet-centric update to of Android to version 4.1) Microsoft is probably concerned about losing even more ground in the tablet market before they can bring Windows RT to market.

Well be ready and waiting to bring the latest to you on Monday afternoon, so stay tuned!

source: AllThingsD via Engadget

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24 Comments

1. CivicSi89

Posts: 349; Member since: Jul 23, 2011

With a picture like that. It had BETTER be important!! haha

23. DigitalBoy05

Posts: 275; Member since: Jun 04, 2011

anyone else think Ballmer looks like Frankensteins monster from Van Helsing? http://www.hollywoodjesus.com/movie/van_helsing/08.jpg

2. Sniggly

Posts: 7305; Member since: Dec 05, 2009

Oh look! There's Steve Ballmer! *PUNCH!*

4. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Maybe MS will announce Ballmer's departure?

6. NexusKoolaid

Posts: 493; Member since: Oct 24, 2011

Or a new monkey dance?

8. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

or hang him in public making good things but putting extra price tags typical american buisness man

7. Razrman

Posts: 100; Member since: Dec 05, 2011

@Sniggly, I knew you were going to punch him on the face, lol

13. Sniggly

Posts: 7305; Member since: Dec 05, 2009

Have I become predictable? :P

15. DigitalBoy05

Posts: 275; Member since: Jun 04, 2011

with facial expressions like balmer how could you not want to punch him in the face? It's the F***ing Catalina Wine Mixer!!!

10. snowgator

Posts: 3617; Member since: Jan 19, 2011

How do get Sniggs to post? Motorola news, and a Steve Ballmer picture. Either will do... Dude- Microsoft security has your picture posted every-freaking-where... :)

14. Sniggly

Posts: 7305; Member since: Dec 05, 2009

Other things get me to post too. Though you're right, those two things almost guarantee I will. :D And good luck to them. Unless I dress up as the Iron Giant they won't have any clue until Ballmer's on the ground clutching his nose.

16. snowgator

Posts: 3617; Member since: Jan 19, 2011

Wait... you mean YOUR NOT the Iron Giant??? 0.0

3. NexusKoolaid

Posts: 493; Member since: Oct 24, 2011

Maybe the media outcry has convinced them that $85 is too much per RT license, so they're announcing a new lower price of $84?

5. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

$84.99 is the new price.

9. iHateCrapple

Posts: 734; Member since: Feb 12, 2010

And another flattering picture of the Balms... Looks like he's about to go down on someone and it's "THIS BIG!" lmao

22. Fallout09

Posts: 421; Member since: Oct 17, 2011

I feel sorry for his wife.... having to look at his "O" face on a regular basis..... scary thought.

11. snowgator

Posts: 3617; Member since: Jan 19, 2011

I think this is what MS has been steering to for years. The Tablet market has yet to take off like was predicted. I truly think this is more important to them than WP. We will see, based on the actual price, the support, and the functionality.

18. Scott_H

Posts: 167; Member since: Oct 28, 2011

Actually the tablet market has taken off in unprecedented terms, hitting the 10% adoption rate faster than any other major consumer tech in history:http://www.phonearena.com/news/U.S.-smartphone-adoption-is-faster-than-any-other-major-technology-shift_id30062 I agree that this is an extremely important market for them; they are literally risking Windows 8 being a crippling Vista-like launch for desktops and laptops in order to try and push more users to tablets and convertible/transformer hybrid devices. I'm not sure it's more important to them than Windows Phone though - both represent where most of their sales will have to come from in 5 years if they still have a major consumer presence.

12. CivicSi89

Posts: 349; Member since: Jul 23, 2011

Im thinking its gonna be Kinect for Windows Phone. we all know that THATS what everyone wants.

17. skymitch89

Posts: 1452; Member since: Nov 05, 2010

It seems as though Microsoft is trying to make an OS similar to Android 4.0, an "all around" OS. It'll be interesting to see if they can make it work, or if they will actually have to come up with with varied versions of their next OS (8/RT/WP8) for PCs, tablets, and smartphones.

19. tward291

Posts: 559; Member since: Feb 14, 2012

I can't wait for the 20 and ill be buying a windows 8 tablet best believe. Also android is no threat at all in tablet market. Apple is the only contest in the tablet game. Android tablet never work right. I want real PC software baby

20. roscuthiii

Posts: 2383; Member since: Jul 18, 2010

Every time I see Ballmer I can't helpbut think of Peter Boyle in "Young Frankenstein". It even looks like he's singing there: Puttin' on the Ritz!!!!!!

21. 7thspaceman

Posts: 1597; Member since: Feb 14, 2011

I hope that Microsoft will give us a price range cost of these Windows 8 RT Tablets that is favorable to what People may be willing to pay for them. many People have speculated that the 80+ dollars license fee for Windows 8 and RT Tablet computers may be because a person is paying for the windows 8 or RT OS license plus the Microsoft office license because Microsoft WORD, EXCEL, POWER POINT and ONE NOTE are on Windows 8 and Windows RT Tablet computers. Folks Microsoft apparently wont put MS Office on these Tablets for Free. I predict that 2 years from Now that the Apple Ipad and the Windows 8 Intel CPU tablets will be the tablets that will dominate the market place The Apple Ipad will be the Popular information gathering and Entertainment tablet while The Windows 8 Intel Tablets will be the Enterprise ready and Entertainment workhorse tablet favored for doing serious production work on. 2 tablet for 2 different types of People. People who can afford it will have both.

24. hiBreed

Posts: 90; Member since: May 29, 2012

From october, you will be able to update your iPad to windows RT 'no joke'

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