LG lifts the veil over its True HD IPS display, says it's better than AMOLED

LG lifts the veil over its True HD IPS display, says it's better than AMOLED
We wrote about the LG Optimus LTE phone recently not because of its LTE connectivity chip - after all it's Korea-bound for now - but because of that huge 4.5" display with the new "True HD IPS" technology of LG.

The display has 720x1280 pixels crammed in the 4.5" diagonal size, which gives it 329ppi pixel density, making it the first retail handset to beat the Apple iPhone 4 and iPhone 4S Retina Display in that respect. Moreover, this stunning display resolution is achieved with a regular RGB matrix, not the PenTile arrangement of Samsung's HD Super AMOLED displays, and LG is quick to point that out calling it "True HD".

LG lifts the veil over its True HD IPS display, says it's better than AMOLED
The In-Plane-Switching (IPS) technology, on the other hand, means brighter display with accurate color representation, good viewing angles and low power consumption. When you add those up, "True HD IPS" is perhaps the best title LG could have come up with. The manufacturer cites a study done by Invertec in August with a spectrometer, which pitted this 4.5" display against the Super AMOLED Plus on the Samsung Galaxy S II, and found out it beats it in color accuracy and power consumption.

It was not specified whether the power consumption was measured showing mostly white background, like in a website, a scenario where AMOLEDs lag in power consumption, and also the screen reflectance ratio was not measured, which is as important for sunlight visibility as brightness. Looking at the vivid, oversaturated colors AMOLEDs have, one can't argue with the color accuracy part, though. The study does say that power consumption was measured at the maximum brightness level of 600 nits, which is a bit disappointing, since that's peak brightness most current IPS-LCD phones already have, except for the luminous Nokia 701 with its 1000 nits.

The True HD IPS screen is a beauty, and LG rightfully notes that in the era of LTE, media and news will start being consumed mainly via our mobile devices, so a high-resolution display will become the thing to have on your phone, along with a larger screen.

source: LG


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35 Comments

1. nonapplepolisher unregistered

Ok, that gal looks better than SuperAmoled. Period :P

3. lubba

Posts: 1313; Member since: Jan 17, 2011

Honestly when initially looked at this article, the girl caught my eye first. Lolz!!!

10. Alex unregistered

She is actress in South Korea. LOL

11. remixfa

Posts: 14605; Member since: Dec 19, 2008

hubba hubba

14. lubba

Posts: 1313; Member since: Jan 17, 2011

You got it! Makes me wanna lubba lubba. Lolzz

15. lubba

Posts: 1313; Member since: Jan 17, 2011

If i thumb u down, sorry by accident. Meant up.

17. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

Don't worry remixfa I got you! I will thumb you up! lol I have done that a couple of times. This screen is beast, RGB IS the way to go. I really want one of those HD screens. Hubba, hubba is right! lol Thumbs up for all! :-)

20. remixfa

Posts: 14605; Member since: Dec 19, 2008

oh.. there was a new screen in the photo too?? :)

28. corporateJP

Posts: 2458; Member since: Nov 28, 2009

She looks mad young. But, sadly, she's probably like 29 or 30.

30. remixfa

Posts: 14605; Member since: Dec 19, 2008

how is that sad??? lol. i see no reason to be sad about a girl that is 30 and looks like she is 20. that would make me quite happy actually. Get the looks AND the life experience. :)

2. zemig unregistered

By my calculations it still dosen t beat the iphone retina display wich has 330dpi against 326,3 dpi of this phone and not 329 as was mentioned on this article..

5. Daniel.P

Posts: 127; Member since: Jul 14, 2011

Apple itself quotes the Retina Display as 326ppi, and LG says 329ppi in the press release. The difference with your calculation is because of number rounding - i.e. the iPhone screen is ~3.54" (rounded to 3.5") while the LG one is probably ~4.456" (rounded to 4.5").

9. zemig unregistered

Thank you for the clarification;) now that makes sense..

32. Debbie unregistered

That is great screens are getting higher in res, but can this LG display give you the color that a super amoled gives. That is blacks as black and not washed out grey...etc, after getting my first super amoled with the epic I don't think I can ever go back to any phone that does not have a super amoled screen.

35. ToneDef

Posts: 39; Member since: Jun 15, 2011

Debbie, I have to agree with you here. AMOLED is not for you if you want your phone to show true-to-life colours. For me,it is that vivid eye-popping eye candy that keeps me glued to my ol' faithful SGS. Every advance in screen tech (by any company) is to be lauded as it moves us all forward.

4. HarryKeh

Posts: 3; Member since: Sep 15, 2011

@zemig Get serious man ... Whats the point here ? The important thing is that this is a retina hd display and not 5 dpis difference ...

6. lalal unregistered

Honestly, what's good in there? LG may have a good display but what's the use of it if they have a ugly UI?

7. droidnator

Posts: 93; Member since: Mar 10, 2011

Since when do LG have a ugly UI? You got confused there pal, we are not talking about Samsung and their TouchWiz. Optimus UI is pretty cool and somewhat innovative! Just a simple example - the weather widget, that was first introduced with LG Optimus 2X! Now it has quite a few clones in the Market! Not to mention the widget grid and adding widgets on the homescreens... In my opinion LG is the most misjudged phone manufacturer lately! Open your eyes people - it HAD crappy phones. Not anymore. Now it just rocks!

13. remixfa

Posts: 14605; Member since: Dec 19, 2008

the LG UI is a direct rip of TouchWiz, droid.. the fact that you like the generic and very much less functional version with LG is just kinda silly to me.. lol.

16. bobfreking55

Posts: 866; Member since: Jul 15, 2011

True. The UI is not unique but it offers many things different. Lg is just so misjudged right now. They make cheap high quality phones. (G2X!!)

26. ledbetterp3

Posts: 467; Member since: Aug 31, 2011

LG had their UI first, even though it wasnt for android first, they had it on feature phones..

31. remixfa

Posts: 14605; Member since: Dec 19, 2008

and samsung has been using touchwiz for like 5 years, which is longer than LG's UI. They copy each other, samsung however has taken the UI look and made it infinitely more functional.

34. droidnator

Posts: 93; Member since: Mar 10, 2011

Face it, remix. There are people who like LG, and others who hate them. Perfectly natural, it's a matter of personal preference. But when a few people tell you that LG's UI isn't bad at all, accept it, why fight the crowd? You like Sammy better, that's cool. Let's not divide the Android team into manufacturer fanboy clubs. Just don't hate on others ;) That's what iOS is for :D

29. corporateJP

Posts: 2458; Member since: Nov 28, 2009

Who says LG HAD crappy phones? I had a Voyager and a Versa that would both be happy to argue that point, plus quite a few friends with Dare's and Tritan's that were satisfied.

8. who's that girl unregistered

I don't know what this article is about but THAT GIRL!? Wow!

12. lubba

Posts: 1313; Member since: Jan 17, 2011

I agree. Wow! She is a distraction to the true purpose of this article.

18. roldefol

Posts: 4744; Member since: Jan 28, 2011

60% of commentators on this article prefer hot Korean babes to LG phones.

19. Habib

Posts: 114; Member since: Feb 26, 2011

I second your comment, and oh yeah, that girl caught my eye too :/!

21. remixfa

Posts: 14605; Member since: Dec 19, 2008

id like to over saturate her screens :)

22. roldefol

Posts: 4744; Member since: Jan 28, 2011

Um... what?

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