HTC 10 (One M10) rumor review: design, specs, features, release date

Well, folks, 2016 is right around the corner, and with it comes the anticipation and excitement for the first wave of flagship refresh cycles. The first quarter of the year is usually the time when some of the most popular manufacturers in the industry announce their flagship smartphone for the year. HTC is among those manufacturers and the One M9's annual refresh cycle is fast approaching. So what can we expect from HTC's best in 2016? We scoured the web for rumors, speculations, and whatever M10-related information we could gather. This is what we know so far:


If you don't care much for the wall of text below, here are the basic details so far:
  • Name: HTC's next flagship not be named HTC One M10, but just HTC 10
  • Design: Full metal body, pronounced chamfers on the back, fingerprint scanner on front, no stereo speakers
  • Hardware: Powered by Snapdragon 820 SoC, 4 GB of RAM
  • Software: Sense 8, built on top of Android 6.1
  • Price, release date: Expected unveiling on April 12


1. Name
2. Design
3. Display
4. Hardware
5. Camera
6. Price and release date


For a while now, leaksters have been throwing around the name HTC 10. This is further reaffirmed by HTC's own hype marketing lingo, which advertises a #powerof10 hashtag. It seems that earlier rumors that the company might choose to drop the "M" in its flagship names might just be true. Not only that, but the "One" moniker seems to be going as well. However, this is yet to be officially confirmed.


Photos and marketing renders of the alleged HTC 10 have been leaked numerous times and today, we even have the first official promo video for the smartphone, 24 hours before its official unveiling. They depict a device with no stereo front-firing speakers, featuring a fingerprint sensor in the style of HTC One A9 on its front, and a USB Type-C data port. The black strip with the HTC logo that used to adorn the older One models is also gone, so the device doesn't have the manly chin we've seen on the older flagships.

Despite the fact that renders and leaked photos show no stereo speakers, HTC did tease the phone's sound system with the cryptic tweet "Here comes the new boom. You'll hear it", accompanied by a photo of what seems to be speaker grilles. Obviously, this is an allusion to BoomSound, but we've yet to find out if it's going to be as jawdropping as that tweet suggests.

Leakster Evan Blass (@evleaks) has suggested that people who like the HTC One A9 "will love the M10". We've yet to see what exactly he had in mind.


The latest rumors narrow down the HTC 10's display to a 5.1-inch one, with what is allegedly called a Super LCD 5 panel. Contrary to earlier rumors, the 10 will not have a Super AMOLED screen. The rumor mill also claims that the company will hop on the QHD bandwagon, giving the perfume a 1440 x 2560 pixel resolution. That's a ~565 pixel-per-inch density for a very, very crisp image.

Read more rumors:


For the past years, HTC has worked exclusively with Qualcomm chips when it comes to its flagship line of smartphones, and we expect the HTC 10 to have a Snapdragon heart beating under its hood as well — even Qualcomm has bragged that the phone will have one of its own chipsets. Of course, this would most probably be the highly-anticipated Qualcomm Snapdragon 820. This educated guess has been confirmed numerous times by various leaksters, as well as presumed preliminary benchmarks made with the device.

The 820 goes back to the good-old quad-core architecture, as the eight cores in the SD 810 certainly didn't do it any favors, causing it to overheat and forcing manufacturers to throttle it in their devices. Well, the brand-new Snapdragon was developed in partnership with Samsung, and is certainly a capable performer in both the Galaxy S7 and the LG G5 units that we've tested. The processor is built on a 14 nm LPP (Low Power Plus or Performance ) process, which basically means that it should offer great productivity at a lower power cost – so, better performance, without reducing battery life. According to an alleged AnTuTu performance test (seen on the right), the HTC 10 may just be one of the most powerful smartphones in 2016.

The HTC 10 is also rumored to come with 4 GB of RAM, which is currently the benchmark for heavy-hitting Android flagships out there. Unfortunately, it's still a bit early to know whether it will come with microSD-expandable storage.


HTC has been laying its custom Sense skin atop Android since 2009's Hero and we don't expect the company to back away from that tradition any time soon. Latest rumors claim that the HTC 10 will rock Sense 7 with Android 6.0.1 Marshmallow upon launch, but a Sense 8 update will come soon after. HTC owners will be familiar with Sense 7, as the UI is currently available even for the 2-year old One M8, so some may be a bit put off if the new flagship launches with an old interface. But in reality, Sense 7 is a pretty stable and snappy Android skin, so it shouldn't bother most users.


After poor performance and heated criticism against the 4 MP cameras in both the One M7 and One M8, HTC has retired the UltraPixel sensor from the main camera of its flagships and instead moved it to the front-facing cam. With the HTC One M9, we got a 20 MP sensor for the back snapper, which did provide better detail, but still crumbled once the scenery's lighting became less than favorable.

With the HTC One A9, which is somewhat of a middle-of-the-way flagship for HTC, the manufacturer switched cameras once again, this time landing on a 13 MP sensor, which produced better results than the one in the M9. According to old rumors, the HTC 10 will come with a 12 MP UltraPixel sensor, assisted by laser autofocus technology. What this should mean is better detail than the old flagships, thanks to the sensor's resolution, and better low light performance than the One M9, thanks to the UltraPixel technology. That's just theory, but HTC did take to Twitter to boast about a "World First, World Class" camera that will, supposedly, blow our minds.

Price, release date, availability

HTC has announced that it will be holding an event on the 12th of April and it is widely believed that this is when the new flagship will be announced. Of course, we've no information on pricing just yet, but we do expect the regular flagship price point of about $600 to be met.

Previous HTC One model release dates and prices:

Release timePrice
HTC One M7April, 2013$599.99
HTC One M8March, 2014$649.99
HTC One M9March, 2015$649.99
HTC 10April, 2016?$649.99?



1. Kumar123 unregistered

Looking forward to this phone.

23. Niva.

Posts: 440; Member since: Jan 05, 2015

After looking forward to the M9 and being spectacularly disappointed by both the design and actual performance reviews at release, I wouldn't hold my breath for another HTC ever again. It is kind of sad, they were a really good company at one point. Hoping they'll surprise and have a good device out again without compromises.

30. yajia1

Posts: 151; Member since: Aug 22, 2012

Well if M9 will be like the X9 or better, it would be an awesome phone.

31. yajia1

Posts: 151; Member since: Aug 22, 2012

I mean to say M10

50. ibend

Posts: 6747; Member since: Sep 30, 2014

yeah right.. design wise..

39. marorun

Posts: 5029; Member since: Mar 30, 2015

thats what happen when you listen to review from biased website. Used the M9 for nearly 8 months beside its camera its was a flawless experience. Faster than the S6 in most case. No lag in any games. Could keep twice more apps open and switch without reload compared to ANY other flagship of the time. great build quality as well. No device is without compromises!

58. Shocky unregistered

Battery life was s**t on the M9, even worse than the Galaxy S6. As for games not lagging, it was slower than the Galaxy S6 in games as you can see below. Faster in most cases? No, it was faster in cases which involved multitasking at the time, in raw performance and startup (initial loading speed) M9 was slower.

33. stilwelloklahoma

Posts: 34; Member since: Sep 05, 2015

this one gonna fall too

36. Reza.N

Posts: 77; Member since: Sep 06, 2015

Shut upppppppppp

37. Reza.N

Posts: 77; Member since: Sep 06, 2015

Shut upppppppppp

2. Astonvan

Posts: 237; Member since: Aug 14, 2015

Only concerned about HTC's camera which consistanly fail to please

3. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

HTC's image processing algorithm is a flop. Wonder how they'll solve the issue... Heck, to be named 02? Oxygen, perharps? After iPad Air, then LG V10 (a car engine?), now HTC One Oxygen... These OEMs are running out of sensible monikers. HAHA

24. LionStone

Posts: 1048; Member since: Dec 10, 2010

My experience with HTC cameras have been really good, they have always improved, the One A9 is excellent, especially low light... because of that, top 3 for sure. HTC camera UI has been copied by Sammy and Apple, there's a good reason for that.

40. marorun

Posts: 5029; Member since: Mar 30, 2015

HTC Desire HD was about the best you would get for camera in smartphone the year its came out. HTC one S was also pretty good. Same with HTC Sensation. Its when they started using the 4 ultrapixel camera thats its gone down the drain. Some ppl dont remember thing i guess.. and yeah the A9 camera is about the best 13 mpix ever made..

61. Shocky unregistered

Desire HD was demolished 5 months later by the Galaxy S2, if I was a Desire HD owner I would have felt ripped off.

62. guidoconrad

Posts: 26; Member since: Nov 19, 2012

It's funny, I still look at old photos that I took with my old Desire HD back in the day and I'm like "this was a pretty good camera, even for today's standards". I had the HTC Amazing as well, even better camera but battery life was just s**t, biggest s**t ever. I really don't know what happened to HTC cameras after that

4. Totse2k15

Posts: 479; Member since: Feb 11, 2014

Gonna be the same old design, lol.

5. alterecho

Posts: 1106; Member since: Feb 23, 2012

Same old awesome design. Hope they retain the Boomsound speakers.

13. tedkord

Posts: 17509; Member since: Jun 17, 2009

They lost the boomsound speakers last year.

17. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Are you implying that the M9's BoomSound speakers are inferior to those of the M8?

6. tiara6918

Posts: 2263; Member since: Apr 26, 2012

You have the wrong years on the release time pa

8. paul.k

Posts: 305; Member since: Jul 17, 2014

Oops. Thanks

7. seblak

Posts: 14; Member since: Oct 07, 2015

Some time ago we were excited about the M9 renders and we all knew how it turned out to be.Not going to expecr much this time


Posts: 1168; Member since: Oct 05, 2015

M9 renders didn't show real phones like these leaks are

10. Switch00

Posts: 536; Member since: Sep 04, 2013

looking forward to this iphone.

14. letosaw

Posts: 135; Member since: Aug 05, 2014

Try to troll harder

41. marorun

Posts: 5029; Member since: Mar 30, 2015

You are the troll..

45. letosaw

Posts: 135; Member since: Aug 05, 2014

Care to explain why? Or this reply wasn't intended for me..


Posts: 1168; Member since: Oct 05, 2015

Don't think marorun saw the "I" in front of phone


Posts: 1168; Member since: Oct 05, 2015

The SoC is the real star here...

* Some comments have been hidden, because they don't meet the discussions rules.

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