George Costanza becomes the first Google Wallet customer

Just the other day, we reported that MasterCard had demonstrated Google Wallet. Google's NFC enabled mobile payment technology allows you to replace that fat unsightly wallet in your back pocket with an Android phone. The demonstration showed how a Citi MasterCard tied to the service on a Sprint Nexus S 4G, is billed in the blink of a eye by swiping the phone through the PayPass station.

In selecting a well known character to help promote the service, Google could not have come up with a better one than Seinfeld's George Costanza. You might remember the episode where Jerry is convinced to use a European-style purse instead of a wallet, and suggests that George do the same to stop his back pain which Jerry is convinced comes from George's propensity to carry a fat, over-stuffed wallet in his back pocket. Goerge won't switch and you can see some of the hilarity that ensues in this spot from Google.

source: YouTube via AndroidCentral