Premature launch: the Galaxy S9 and LG G7 might come out in January

LG and Samsung have been locked in battle for years now over every little piece of the smartphone market they have. Well, it's generally been a one-sided fight for the last couple of years, as Samsung's flagships have been blowing up... eh, we truly meant that one figuratively. LG has been stuck in an uphill struggle, trying to catch up to Sammy, while the latter has had its sights set on Apple and its iPhone bestsellers.

It seems that this odd love triangle might be the reason we see the Samsung Galaxy S9 and LG G7 make an early appearance in 2018. While the two companies usually out their flagships somewhere around March, industry insiders claim that we might see the new refresh cycle moved to January of 2018, Business Korea says.

According to the report, Samsung wants to launch a device to quickly draw flair away from the iPhone X, which is getting massively popular. At the same time, LG absolutely does not want to be left in the dust with a flagship that's late to the party.

If this information turns out to be true, we'd expect to see the devices introduced at CES 2018 — the annual Consumer Electronics Show, which hasn't been very smartphone-focused in the past couple of years but may make a massive return to the scene.

Now, do we expect it to happen? It's hard to tell. On one hand, if Samsung's Galaxy S9 is a sort of an iPhone X killer, we can see how the company might be in a massive hurry to launch it as soon as possible. On the other hand, we've seen what happens when Samsung rushes tech and the company did promise that it has learned its lesson.

Related phones

Galaxy S9
  • Display 5.8" 1440 x 2960 pixels
  • Camera 12 MP / 8 MP front
  • Processor Qualcomm Snapdragon 845, Octa-core, 2800 MHz
  • Storage 64 GB + microSDXC
  • Battery 3000 mAh(31h talk time)
G7 ThinQ
  • Display 6.1" 1440 x 3120 pixels
  • Camera 16 MP / 8 MP front
  • Processor Qualcomm Snapdragon 845, Octa-core, 2800 MHz
  • Storage 64 GB + microSDXC
  • Battery 3000 mAh(20h talk time)



1. plasteek

Posts: 265; Member since: Jun 07, 2015

No G7 with SD835 please -_-" !

2. R-vjn

Posts: 301; Member since: Jan 07, 2013

exactly..! Hoping to see OLED, a bigger sensor main camera and with f1.7 at least, and a better ffc

3. Peacetoall unregistered

their quantum quad hd ips lcd is great too

11. R-vjn

Posts: 301; Member since: Jan 07, 2013

if they could put a 120hz panel, it would be sweet..!

16. Hollowmost

Posts: 425; Member since: Oct 10, 2017

S9+ is said to have f1.4 camera

18. Furkan

Posts: 552; Member since: Feb 25, 2017

no way. maybe 1.6 or 1.55

7. shield

Posts: 869; Member since: Sep 12, 2015

LG G7 with SD845 no 835. And LG G7 with f/1.6 both dual camera with both OIS.

14. Furkan

Posts: 552; Member since: Feb 25, 2017

LG always makes something bad. Bad thing can be 60 hz display or 4 gb ram or sd835 or old/bad camera specs...

17. southernzombie

Posts: 358; Member since: Jan 17, 2017

If the last report I read was correct, the first batch of the 845 will be reserved for Samsung like the 835 earlier this year.

4. torr310

Posts: 1698; Member since: Oct 27, 2011

The term "Premature" doesn't sound good...

13. roldefol

Posts: 4745; Member since: Jan 28, 2011

It fits for LG. They rolled out the G3 with a 1440 screen, but before the SD805 - specifically designed for 1440 - was available. Same happened with the G6 and the SD835. They have repeatedly tried to launch flagships ahead of Samsung and flopped. When will they learn that it's better to launch a great product later than an ok product early?

6. Monkeyking

Posts: 14; Member since: Sep 30, 2017

I hope there is a FLAT panel for me to buy.

8. RoryBreaker

Posts: 251; Member since: Oct 11, 2015

I think this would be a good strategy for both LG & Sammy

10. Syracuse

Posts: 69; Member since: Aug 26, 2015

As mentioned above it will probably only be Samsung that will get the new chipset. LG just released their V30 and they're thinking of releasing another flagship. Sounds weird to me. They haven't learned much of their early G6 release.

12. Voodooman

Posts: 27; Member since: Oct 20, 2017

I really love my G6 dual, it's one of the best phones I've had. Now let's go. LG has a new phone, that's V30, it's been announced in September, it's among the newest flagships that are out and it's widely available. Is it? LG really has to do something with the availability of their products. Yes, they will announce G7 in January and it will be widely available in May maybe. It's a pitty, because their phones are really good.

15. sissy246

Posts: 7129; Member since: Mar 04, 2015

Here we go with the iPA rumers , Samsung will rush out the new s9's. Just like they do every year with the S release and note release.

19. Cat97

Posts: 1978; Member since: Mar 02, 2017

I want great battery life of like 3 days or so, "all-day" battery is not enough in 2018 !

20. Icent55

Posts: 81; Member since: Nov 02, 2017

Phonearena please helps us with a better news...last year same s**t "samsung is launching d s8 to combat the iphone 7" yet it came out in april. Now they are launching s9 to flair the iphone 10...but we all know it will NEVER happen so Phonearena WHAT'S UP

22. willywanta

Posts: 502; Member since: Jun 04, 2014

The last paragraph exactly defines my thoughts.

* Some comments have been hidden, because they don't meet the discussions rules.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.