Cool.Prepaid forced to change strategy

Cool.Prepaid forced to change strategy

A week after its official launch, the new Mobile Virtual Network Operator (MVNO) Cool.Prepaid, which intended to compete by offering low rates and cool phones, is forced to change its strategy. The reason is that Motorola has put an end to their relationship. At the time of the launch Motorola RAZR V3 as well as two other Motorola phones was available for Cool.Prepaid's subscribers and the three SLVR models were expected to follow. Now none of the three handsets is advertised on the site. Neither Motorola nor Cool.Prepaid has unveiled any particular details, regarding the termination of their relationship. The MVNO will now focus on offering prepaid cards for unlocked GSM phones, which appeal mainly to global travelers. The new SIM card costs S19.99, including 100 minutes at 10 cents each. As for mobile phones, according to the Cool.Prepaid co-founder Jack Hidary, they will eventually offer a new range of handsets, but he did not state when this will happen or what devices will be offered.

 

 

Source: PC Magazine

 

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