BlackBerry to open a pop up store in Germany on September 23rd
On September 23rd, BlackBerry plans on opening its first pop-up store. The location is the MyZeil shopping mall in Frankfurt, Germany. The store covers 1700 square feet on the third floor of the shopping establishment. Products available for purchase include the BlackBerry Passport, the BlackBerry Passport Silver Edition, BlackBerry Classic and the BlackBerry Leap. Accessories for these models will also be available.
At the BlackBerry pop-up store, consumers can meet in the lounge with BlackBerry experts and other fans of the brand. There, you can discuss the merits of Working Wide with the Passport, and talk about the leaked images showing off the gorgeous Android powered BlackBerry Venice.
BlackBerry hasn't mentioned how long the store will be up for, although we assume that it will remain open during the upcoming holiday season. If the store does well, perhaps BlackBerry will be tempted to add more locations in the future.