Angry Birds downloads reach 350 million

Angry Birds downloads reach 350 million
Rovio general manager Andrew Stalbow took some time from his busy day (playing Angry Birds, no doubt!) to discuss Angry Birds, the game that has become a cultural icon and phenomenon. The game has spawned the usual pop culture spinoffs like the Angry Birds lunch box, t-shirts and more. Who knows, we could see the HTC Angry Birds get launched one day.

Stalbow says that Angry Birds has now been downloaded more than 350 million times. Even more amazing is the stat he quoted that each day, users spend 300 million minutes playing the game! Short films on YouTube have been viewed 170 million times and speaking of millions, we can only guess about the amount of money that has been flowing into Rovio's coffers. The executive, a former Fox Entertainment executive, joined Rovio with the task of turning Angry Birds into a franchise like Pokemon, that can dominate in multiple media categories like video games, television shows, toys and movies. One of his deals allowed Rovio to produce a "Rio" version of Angry Birds that was released alongside 20th Centrury Fox's animated movie, "Rio". Stalbow says that such partnerships will eventually take what the company did with Angry Birds Rio to a new level.

Rovio is currently in the midst of obtaining additional financing that values the company at $1.2 billion, and the company will be focusing on its Angry Birds franchise for the time being. The last round of financing the company went through back in March raised $42 million. Currently still expanding, the company has 50 employees in Finland. If and when the company does do an IPO, we have the perfect NASDAQ symbol for Rovio-PIGS.

source: VentureBeat via IntoMobile

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12 Comments

1. downphoenix

Posts: 3165; Member since: Jun 19, 2010

Angry Birds is a bubble. Give it a year or 2, most people will have forgotten about it by now. Rovio just got lucky with the game, its a fine game, but there's several dozen mobile games that are just as good and didnt catch the big break AB did.

7. shafboy

Posts: 179; Member since: Sep 26, 2010

Yeah but it would be good to invest in Rovio shares now because thinking of the business strategy, if they are opening their own theme park and plan on so much, they shouldnt spend too much time designing everything before the hype goes down. This business has so much to it, Angry Birds could become a different brand, they caught the big break, now the need to fix the break. They can do everything and anything with this, so they should do what they can. I see the opening of a huge business, and this can happen under the right hands. I mean, even I don't like the game that much, but this is becoming much more than just the game.

11. Angry unregistered

2. abish1234 unregistered

yep.. its kinda boring now.....not so addictive!!

3. Mooooo

Posts: 212; Member since: Aug 27, 2011

Tetris, now that was addictive. Angry birds is small potatoes

10. E.N.

Posts: 2610; Member since: Jan 25, 2009

agreed. Angry birds is great, but there are so many games that are better. I really don't know what Rovio did to set themselves apart so much.

4. haikallp unregistered

well, it sure is getting boring as the weeks go by..

5. EtothaD

Posts: 5; Member since: Dec 27, 2010

Yep and the truth is my kids were playing a game that AB probably stole its whole idea from on Y8 games website months before AB came out. May not have even been an original idea. And I agree its a bubble, they might as well ride it as far as they can...but beware of building your empire on a bubble!

8. shafboy

Posts: 179; Member since: Sep 26, 2010

Do you not think this is becoming more than just a game now though? They can do so much, they just have to start doing it.

6. remixfa

Posts: 14605; Member since: Dec 19, 2008

you ride that bubble as far as you can and try your best to get out n sell the company while its at the top. If the company's value is 1.2 BILLION off of this one simple game, id say screw it and bail out now and sell it. Give each of its 50 employees a few million bucks as a bonus and go home with the rest

12. jay arr galvez unregistered

lol......................................................................

14. mike unregistered

Anyone know how can free game like angry birds earn money to its dveloper???

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