Amazon drops lock screen ads from its Prime Exclusive phones starting tomorrow

Amazon drops lock screen ads from its Prime Exclusive phones starting tomorrow
Consumers looking for a deal on a smartphone have been able to save anywhere from $25 to $100 off the retail price by buying them from Amazon, as long as they didn't mind being forced to watch lock screen ads. Starting tomorrow, February 7th, Amazon is no longer forcing these ads on Prime Exclusive buyers. And those who already own a Prime Exclusive model will receive a software update that removes the ads from their phones. While the ads are gone, new Prime Exclusive models will still come with pre-installed apps from Amazon.

Future Amazon Prime Exclusive handsets will be available only to those who have signed up for membership to Prime, and will be sold unlocked. A single sign-in will allow users to log in to Amazon apps like Prime Video, Prime Music and Prime Photos. But there will be a price to pay for the removal of the lock screen ads. Prices for the current lineup of Prime Exclusive handsets will rise by $20 starting tomorrow, according to multiple reports.

In a statement, Amazon said that it was removing the lock screen ads so that users of Prime Exclusive models can use current technologies to unlock their handsets. Amazon is referring to fingerprint scanners and newer facial recognition systems.

The current Amazon Prime Exclusive lineup includes:

Remember, the above prices are expected to rise by $20 starting tomorrow.

source: Amazon via Phonescoop



1. ozgur781sen

Posts: 37; Member since: Mar 11, 2015

What about Moto G5 Plus?

2. sgodsell

Posts: 7581; Member since: Mar 16, 2013

Amazon had too drop the lock screen ads, especially when their lock screen broke the security of the smartphones.

6. Furbal unregistered

Yeap, I think this was the driver behind it. What they were using to show ads was breaking security

3. Duncdawg26

Posts: 179; Member since: Jan 20, 2017

Really good to hear. Buying these phones can now actually be considered. Downside- the moto e4 will only be $10 cheaper than the regular version. Current owners and secondary markets will benefit Massively

4. tbacba

Posts: 134; Member since: Mar 31, 2010

So if I purchase a phone today at the (still) discounted price, I'll receive an update tomorrow to remove the lockscreen ad? Seems like this might be the best of both worlds.

5. libra89

Posts: 2316; Member since: Apr 15, 2016

I believe this will be the case.

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