AT&T now has 80% HSPA+ coverage

AT&T now has 80% HSPA+ coverage
T-Mobile has been advertising that they have "America's Largest 4G Network," and they have ignited an advertising battle with Verizon and AT&T to claim the title. AT&T and Verizon cast doubt on T-Mobile's 4G claim, as it isn't WiMAX or LTE, but according to the ITU-R, they aren't true 4G either. If AT&T wanted to, they could now claim the largest '4G' network, as their HSPA+ coverage has increased to 80% of their network.

According to PC World, AT&T has upgraded their HSPA+ network to 80% of their current coverage map. Unfortunately, the HSPA+ network is only accessible to AT&T's USB modems. So why haven't they come out with at least one HSPA+ device? AT&T might be holding out until their own LTE network rolls out. If they started making claims about HSPA+ 4G, they would lose marketing leverage when they launch LTE.

Then again, T-Mobile is also planning their own LTE network, but they are still cashing in on HSPA+ for the time being, with devices like the T-Mobile myTouch 4G. Perhaps as the nation's second largest carrier, AT&T isn't as prone to get into a marketing battle when their outlook for the war is so strong.

To non-PhoneArena readers, it probably looks like Sprint and T-Mobile have beaten AT&T and Verizon to the 4G punch. As the nation's top 2 carriers, AT&T and Verizon are in the unique position of delaying the gratification of new subscribers. Our suspicion is that by the time they start marketing their 4G smartphones, only a small portion of the general public will be committed to 4G contracts with Sprint and T-Mobile. Sales this holiday season should provide some perspective.

source: PCWorld via MobileCrunch

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9 Comments

1. clevername

Posts: 1436; Member since: Jul 11, 2008

I think by not even acknowledging tmo's claims or counter-marketing sprints ads AT&T and VZW are dissing them pretty hard. Sending the message that "yeah we see you, but we don't care about insects".

2. Fanboykiller unregistered

Reporting over 4mbs down and 1.5mbs up here in Miami....!!!

3. JeffdaBeat unregistered

5.6mbps down and 1.63 up in Columbus, OH

4. no pity unregistered

The article is missing that the one carrier that has beat the rest (excluding sprint) is MetroPCS has already launched 4G LTE in many of their cities...being the one carrier that beat the rest to the 4G punch...i guess being no. 5 carrier doesn't warrant the mention...

5. Slammer

Posts: 1515; Member since: Jun 03, 2010

This whole thing is a mess. The ITU has lost all control of the their definition over the carriers definition. Why even decide on a specified outline if no one is going to abide by it? Now that carriers have successfully began to mainstream the "4G" branded networks into the minds of millions of people, what can the ITU possibly do? Consumers are now under the impression of having something that isn't reality. Leave it to the wireless industry to smoke consumers just for profits. My take is that, the ITU has placed most value on certain speeds to define 4G. Everything else being secondary. In my opinion, a new generation network should be defined by advancements and capabilities within the technology. Third generation technology is almost maxed out. Other than speeds, It is almost impossible to try to expand on the platform. This is where Sprint, Verizon and MetroPCS should be able to qualify under a 4G platform. When a new technology emerges that is capable of much more than the generation before it, shouldn't that be considered a new generation. While speeds may not be to what is defined, the capability to reach these speeds plus the secondary services and programs attached, should be considered. Again, the ITU has defined the 4G platform. There is nothing my opinion or anyone else's can do about it. But it seems unfair that carriers spending billions of dollars on future technology to accommodate the next evolution in wireless, can't claim ownership to a 4G platform. It appears that T-mobile and AT&T don't have to spend the dollars others have spent yet they can still claim a next generation technology. John B.

6. imkyle

Posts: 1111; Member since: Nov 18, 2010

5.7 Mbps down and 1.7 up in New Jersey.

8. jd829

Posts: 155; Member since: Feb 24, 2010

It's a jersey thing!

7. zerglisk

Posts: 544; Member since: Feb 09, 2010

What's good with all that speed with a limited data plan... sigh I would love to use AT&T only if it doesn't have a stupid 2GB limited plan. Who knows, maybe in a few days AT&T will start claiming that they have largest 4G now, lol

9. cansler

Posts: 136; Member since: Oct 07, 2009

Should'a kept your unlimited plan like I did. They forced it on me. Now I'm gonna force them to give it to me (as long as I can).

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