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Sony confirms it has no plans to release a 7-inch tablet

Posted: , by Victor H.

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Sony confirms it has no plans to release a 7-inch tablet
Sony has just released its first Android tablet under the Xperia brand - the Sony Xperia Tablet S - but does this mean that a smaller, possibly 7-inch tablet from Sony is in the works? Not at all.

The reason lies in Sony's new strategy focused on premium high-end products. Sony Chief Operating Officer and president of Sony’s U.S. division, Phil Molyneux, confirmed that the company is not planning a 7-incher.

"That's not our direction. We are announcing these products and we think they will resonate with the consumers around the globe," Molyneux said about the possibility of a 7-inch Sony tablet.

"As we move forward you are going to see more of this great innovation at the higher end and the more premium segment. We will put more emphasis there," Molyneux explained the overall Sony future strategy.

One thing that Sony did confirm is the renewed effort in digital imaging, a traditionally strong area for Sony. Its latest smartphones, the Xperia T and Xperia V both feature a brand new Exmor RS 13-megapixel sensor. Not bad for a smartphone, is it?

source: ABC News

12 Comments
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posted on 30 Aug 2012, 09:34 4

1. loken (Posts: 462; Member since: 09 May 2012)


Awz i was hoping for awsome sony design with 7inch screen :(
Still im getting the Xperia V :)

posted on 30 Aug 2012, 11:41 1

10. XperiaUser (unregistered)


i m waiting for windows phone from Sony ....plz sony

posted on 30 Aug 2012, 09:36 3

2. TheLibertine (Posts: 484; Member since: 15 Jan 2012)


I will love Sony whatever they do and I don't think much of 7-inches, so I could not care less.

posted on 30 Aug 2012, 10:44

5. networkdood (Posts: 6271; Member since: 31 Mar 2010)


see for me, I can hold a 7-inch tablet in my hand comfortably and tap with the other hand/fingers. It is big enough to watch movies. A 10-inch tablet is closer to a laptop and a laptop is better than a 10-inch tablet at this juncture, but that could change with what I am seeing recently.

posted on 30 Aug 2012, 10:05 1

3. spiderpig2894 (Posts: 428; Member since: 10 Jan 2012)


Sony is keeping it Sony with their "...great innovation at the higher end and the more premium segment."
AND in the Sony site. The Xperia V features Mobile BRAVIA Engine 2. IDK about the T, TX, and J.

posted on 30 Aug 2012, 10:43 2

4. networkdood (Posts: 6271; Member since: 31 Mar 2010)


Your loss Sony - Nexus 7 has been selling well - I really enjoy using it.

posted on 30 Aug 2012, 10:46 2

6. shadowcell (Posts: 300; Member since: 28 Mar 2012)


Yet Google & Asus aren't making any cash from it. The profit margins are wafer thin due to the cost-to-build and MSRP.

posted on 30 Aug 2012, 10:51 1

7. networkdood (Posts: 6271; Member since: 31 Mar 2010)


More profit with the 16GB model - which I bought - however, Google is not selling this to make money on the hardware as they are banking on increased GOOGLE PLAY purchases.
Unlike Apple, Google does not overcharge for their products.

posted on 30 Aug 2012, 11:15 1

8. shadowcell (Posts: 300; Member since: 28 Mar 2012)


Indeed but unlike Google, Sony would be in it for the money. Last year's quarter earnings says a lot about their lack of interest.

I'm a huge Sony fan myself and would love to see a partnership in making this happen. The Tablet S is a great device but maybe they could find a way to incorporate the Vita OS while updating their hardware specs while offering it at a competitive price point?

posted on 30 Aug 2012, 11:17 1

9. MeoCao (unregistered)


This is very smart move by Google and Asus. For Google taking on Kindle Fire is a must as Amazon threatens Google's business model by avoiding Google's servers in search for Amazon products. And Google can expand the Play store with N7 popularity.

For Asus close relationship with Google and brand recognition are worth much more than direct profit.

So it's win-win-win business here with only Amazon is the loser.

posted on 23 Sep 2012, 23:42

11. mode893 (Posts: 1; Member since: 23 Sep 2012)


As always, Sony making mistakes after mistakes that has lead them to their dismal presence in the mobile market from their zenith in 2007. First they thought low-end was THE market and totally left the high end segement to rot. Very clever move there, since they provided a solid few years of vacuum of high end stuff right when Apple came into the picture. Now, they're putting all their eggs into one basket again while Apple had to swallow Steve Jobs' own words claiming any other size than 10" is garbage and instead, prepare to produce their 7" iPad. I'm sure they wouldn't want to embarass themselves as such if it was not the most practical and profitable design decision that could seal their survival. Way to go Sony, my wife will have to wait till 2015 then when you finally realize (again) that you have idiots in your R&D/marketing dept. By then, she's already with Apple or Samsung as 7" is her ONLY criteria for an ideal tablet since it fits snugly in her handbag. They ALL have one of those they can keep their tablets in Sony. And for God's sake, why a 7" tablet can't be high end is beyond me. It's just a form factor, sheesh.

posted on 25 Oct 2012, 15:40

12. esquire415 (Posts: 3; Member since: 23 Oct 2012)


Steve Jobs said that the 7" tablet is DOA. So Apple made one close to 8" instead. So technically, Apple wasn't going against what Jobs said. Of course, Sony, a company that caters to the premium/high-end market thought they should follow suit. Now that Apple released a smaller tablet, I definitely think that Sony is rethinking their position. They are no longer a player in the market anyway as they are always late to release and compete. By the time they release their product, the bus has left the station. Other companies already moved on to the next big thing. Surely if you think of tablet, computers and smartphones, Sony isn't the first thing that comes to mind.

Do something revolutionary Sony! Maybe be the first to come out with a color e-Reader using E-paper technology in the US that has amazing refresh rate comparable to tablets? Competition is trampling on you from all sides! You should have bought Nemoptics' technology with their OLED/BiNem combo display.

http://www.slashgear.com/nemoptic-oledbinem-combo-display-gets-video-demo-11107018/

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