The point of the ad is that there are so many things that BlackBerry 10 can do, it is easier to show what it can't do...like set you on fire while you are walkimg, or turn a jack-knifing fuel truck into a large number of harmless orange balls. Some of the scenes from the ad had already been teased by BlackBerry.
We have a real treat for you tonight. First, we have the actual ad for you to watch, and then we have some comments on the commercial from BlackBerry's CMO Frank Boulben. Whether you caught the ad when it was aired, or have yet to see it, click on the video below to watch it. Based on the official comments from BlackBerry, we would expect future ads to show off the new OS and the new phones.
source: BlackBerry(1), (2)