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AdDuplex shows Nokia with 88.4% of the Windows Phone 8 market

Posted: , by Alan F.

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AdDuplex shows Nokia with 88.4% of the Windows Phone 8 market
According to mobile ad network AdDuplex, Nokia continues to control a majority of the Windows Phone 8 market. The latest stats cited by AdDuplex's Alan Mendelevich  has the Finnish based manufacturer responsible for 88.4% of Windows Phone 8 sales. For example, out of the top ten Windows Phone models in China, all ten are Nokia made models. And with the first Windows Phone phablet soon to be introduced, the Nokia Lumia 1520 could put Nokia over the 90% mark. The phablet will have a 6 inch screen and will be powered by a Qualcomm Snapdragon 800 processor. Once Microsoft closes on its deal to buy Nokia, the Redmond based software giant will essentially control both the software and the hardware of the platform.

Mendelevich has some other important data to pass along. For example, the low-end Nokia Lumia 520 now has 30% of the Windows Phone 8 market, confirming the model's dominance in that niche of the Windows Phone market. And thanks to the T-Mobile Nokia Lumia 521, pre-paid carrier MetroPCS is now responsible for 5% of Windows Phone 8 carrier revenues in the U.S. The budget priced model is now the second largest selling Windows Phone model in the states, surpassing the Nokia Lumia 920. HSN recently had the Lumia 521 up for sale once again. This time, using a coupon code, you can purchase the phone off contract for a mere $80.

One final stat from AdDuplex. 30% of Windows Phone 8 devices have the GDR2 update. That update brings Data Sense to Windows Phone 8 models along with a number of other features. Data Sense allows the phone's user to keep track of how much data a particular phone has consumed for the month to date, which apps are responsible for the consumption of the most data, and reminds you when your month ends so you can be very careful not to go over your monthly data cap.

source: @ailon via WMPoweruser

13 Comments
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posted on 22 Sep 2013, 23:05 1

2. dilse (Posts: 25; Member since: 24 Aug 2012)


Nokia undisputed king of windows phone...

posted on 22 Sep 2013, 23:44

3. allawi (Posts: 17; Member since: 16 Sep 2013)


I really like Nokia but sometimes, the update takes so much time to come. I have lumia 820 At&t and I still get nothing. I want amber update to get the best features of Nokia. Come on Nokia

posted on 23 Sep 2013, 02:17 2

4. mousesports (Posts: 259; Member since: 28 Feb 2013)


The problem is because of AT&T , take a look here and see how you can update your phone .http://www.youtube.com/watch?v=5gXavvEiga0&list=UU2BgO-OsPlE_T0qCssmCTtw you have there a link for download

posted on 23 Sep 2013, 03:02

5. JMartin22 (Posts: 1245; Member since: 30 Apr 2013)


88% of 12% isn't all that impressive. 12% isn't all that impressive. Especially considering the major number driving that percentage ratio happens to be low-end budget Lumias rather than their "high-end" flagship devices, which would be more profitable to them; as well as saying a statement about why people are even buying Nokia/WP in the first place; rather than just buying something because it's there and its cheap.

posted on 23 Sep 2013, 08:15

9. g2a5b0e (Posts: 2712; Member since: 08 Jun 2012)


You're giving WP too much credit. Its market share might be 12% in a few countries, but worldwide, it's less than 4%. 88% of 4%.

posted on 24 Sep 2013, 15:20

12. GrapeEyes (Posts: 248; Member since: 01 Sep 2013)


WP will only get better, I would say in about 3 years, Apple will drop its market share by at least half and WP/Nokia will take most of that.

Watch this space.

posted on 24 Sep 2013, 17:34

13. g2a5b0e (Posts: 2712; Member since: 08 Jun 2012)


Doubt it, but you're welcome to dream.

posted on 23 Sep 2013, 08:19

10. -box- (Posts: 3878; Member since: 04 Jan 2012)


Expensive doesn't necessarily mean more profitable (though it usually does), since there's higher-end processors, screens, and cameras involved (among other things), plus the R&D for those special and enhanced features over the lower models.

posted on 23 Sep 2013, 03:36

6. tomakali (Posts: 14; Member since: 12 Dec 2011)


Lumia with SdCard + DualSim + Removable Battery + 20MPcam + new form factors + GDR3 under $250 will take WP to 25% marketshare

posted on 23 Sep 2013, 03:46

7. juandante (Posts: 392; Member since: 23 Apr 2013)


GS4 under 250$ will take Android to 99% marketshare. Same thing applies here.

posted on 23 Sep 2013, 08:21

11. -box- (Posts: 3878; Member since: 04 Jan 2012)


99%?! You're in a dream world. No single phone OS could get to 99%. Mid 80% range, perhaps, but I severely doubt anything above 90%, otherwise it would be monopolistic. Users crave choice and alternatives, not to all have the same thing, which is why apple still sells computers and Linux is still so popular, despite Microsoft's reigning superiority in computer OSes.

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