ZTE trolls Meizu – marketing battles from the far East


Remember the cool invites that Meizu sent out for its July 29th event? The boxes contained a Nokia 1110 and a card with the time and date for the happening, with no real explanation on why the device was in there. While some may connect this act as a confirmation for earlier rumors that Meizu and Nokia may be working closely together in the near future, others have speculated that this is Meizu's way of saying “We are about to launch a smartphone that will become just as legendary as the Nokia 1110”. The device that is expected to be unveiled at the event is the reiteration of Meizu's entry-level line – the m2.

Well, ZTE has just swung for a nasty blow. The company sent out its own invite for a July 29th event, at which it will be announcing its V5 midranger. The boxes of ZTE's invites also contain a Nokia 1110... but a broken one.

So, obviously, the latter company is suggesting that its phone will “crush” Meizu's m2. The two manufacturers haven't really been on the best of terms lately. Remember that Meizu's smartphones used to have a capacitive circle as a home button, but recently switched to physical buttons only? Well, rumor has it that ZTE sued Meizu over the glowing circle button – a design language that the former applied to its Blade and Nubia series handsets – and either won, or settled for an agreement that Meizu would stay away from that type of look for its smartphones.

The funny thing is that leaked images of the upcoming ZTE V5 remind us a lot of Meizu's MX4.


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13 Comments

1. mercorp

Posts: 1045; Member since: Jan 28, 2012

That 1100 is definitely not legit...how come it can get cracked?

3. paul.k

Posts: 294; Member since: Jul 17, 2014

They probably hired Chuck Norris to do it

7. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

Maybe they broke it using a Nokia 3310.

8. Sharky

Posts: 259; Member since: Jun 24, 2008

Probably a fake.

12. corporateJP

Posts: 2458; Member since: Nov 28, 2009

No...fake Nokias these days have Microsoft branding on them. Let's be honest here...

2. HugoBarraCyanogenmod

Posts: 1412; Member since: Jul 06, 2014

Definitely welcome this competition, enjoy my meizu MX4, looking forward upcoming ZTE device

4. Kruze

Posts: 1285; Member since: Dec 30, 2014

Poor phone. ;(

5. SIGPRO

Posts: 2817; Member since: Oct 03, 2012

3.2.1 Fight!

6. phonehome

Posts: 812; Member since: Dec 19, 2014

Da dong dong dong dong...dong. Boooooooring.

9. rakmvk

Posts: 17; Member since: Jun 13, 2011

1100 is far better than new smartphone's when it comes to battery life :P

10. My1cent

Posts: 370; Member since: Jan 30, 2014

01100011000111110 011000110000l1100 01111111100001100 011000110000l1100 01100011000111110

11. epdm2be

Posts: 822; Member since: Apr 20, 2012

The 1100 isn't legendary. The Nokia 3310 is.

13. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

The legends of Nokia 1100 is different than the legends of Nokia 3310. While the legends of Nokia 3310 is that this is the most powerful phone to date. The legends of Nokia 1100 is that it is the most sold phone to date http://www.phonearena.com/news/The-best-selling-phone-in-the-world-can-you-guess-which-one-is-it_id55573

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