T-Mobile calls "BS" on Verizon's balls ad, issues the #BallBusterChallenge
Well, you know that John Legere and crew wouldn't let Verizon get away with this. So T-Mobile produced its own version of the ad with pop-ups (think MTV's Pop-up Video) revealing that Verizon paid for some of the independent testing. T-Mobile also points out that the test was over a year old and was done prior to the doubling of T-Moble's LTE coverage. It also did not include VoLTE, which accounts for 40% of T-Mobile's calls. And it excluded T-Mobile's low frequency Extended Range LTE coverage. This service travels twice as far from cell towers as higher frequency spectrum, and penetrates buildings four times better.
According to T-Mobile, the operator reaches 98% of the U.S. population that Verizon does. Typical of the Un-carrier, it has started the “#BallBusterChallenge which will travel throughout the country, testing both T-Mobile and Verizon's network side-by-side. Verizon customers will be asked to test data speeds, texting and calls on both networks. If Verizon wins two out of three times, the Verizon customer walks away with a $100 pre-paid Visa card from T-Mobile. But if he loses, the Verizon subscriber will have to be photographed holding up a sign of his/her choice that reads "T-Mobile’s network just schooled Verizon #BallBusterChallenge," or "Verizon’s network just got spanked by T-Mobile #BallBusterChallenge." No doubt we will be hearing plenty about this in the future.