Smartphone growth already slowing down

Some of the new buzz words that got dropped a lot at MWC 2014 were, “growth markets.” Also known as developing markets, or emerging markets, growth markets are what will continue to drive smartphone sales growth for the foreseeable future.

We share on a regular basis the growth of smartphone sales around the world. Starting this year however, there will be a marked shift in how that growth continues.

Smartphone growth in the United States will grind to single-digits this year for example. The same is expected for Western Europe and Japan. That is a far departure from what we have seen in the past, but was an inevitable outcome.

2013 saw over 1 billion smartphones sold worldwide, representing nearly 40% overall growth. As the growth markets begin realizing some form of saturation, it is expected to see rates shrink to under 10% in 2017, just three years from now.

To maintain any measure of growth, we can also expect prices to continue to drop, the average price of a smartphone in 2013 was $335. By 2018, that average should fall to $260, fueled by what will be a dramatic increase in low-price-point devices. Smartphones like the Nokia Lumia 520, the new Nokia X as well as the Motorola Moto G are just the beginning.

This is also why we will see wearables become more and more prevalent, since it looks like that will be the next growth wave in mobile technology.

via: WindowsITPro.com

Holiday special: Iconic Phones is now 10% off!

Our new coffee table book, Iconic Phones, is a stunning visual tribute to the legends in the world of phones, featuring exclusive high-resolution photography, stories, quotes and fun trivia. Save 10% by using this code at checkout: XMAS10. Offer lasts until 1 January 2026.

Shop Now