Nokia Lumia 525 already priced near $100 in China, cheaper than the Nokia Lumia 520 - PhoneArena

Nokia Lumia 525 already priced near $100 in China, cheaper than the Nokia Lumia 520

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Nokia Lumia 525 already priced near $100 in China, cheaper than the Nokia Lumia 520
The entry-level Nokia Lumia 520 has been replaced in certain markets by the new Nokia Lumia 525. The difference? The latter model has 1GB of RAM, twice the 512MB of RAM inside the Lumia 520. With over 30% of the Windows Phone models in use globally either a Nokia Lumia 520 or the T-Mobile branded Nokia Lumia 521, it is expected that the Lumia 525 will also start picking up market share. After all, with 1GB of RAM, the phone can handle the latest apps available in the Windows Phone Store.

In China, the price of the Nokia Lumia 525 has been dropping precipitously. From a launch price of ¥ 999 ($165 USD), which was ¥ 300 lower than the ¥ 1299 ($214 USD) launch price for the Nokia Lumia 520, the new Nokia Lumia 525 is now only ¥ 629 ($103 USD) from TMall. At Amazon, the price has declined to ¥ 688 ($113 USD).

So already, the Nokia Lumia 525 has become, at least in China, an amazing value. It is this perceived value, with all of the pre-loaded apps that buyers of the entry-level Lumia models receive, that make these phones as popular as they are. While the Lumia 525 has yet to be announced for the U.S., a low price in the $100 area would surely make a device a hot ticket in the states.

Meanwhile, the 6 inch Nokia Lumia 1320 is now available from TMall for ¥ 2199 ($362 USD) after being officially priced at ¥ 2499 ($412 USD). For those interested in the phablet, keep in mind that it is far from offering the high-end specs seen with the Nokia Lumia 1520 phablet.


source: TMall (1), (2), Amazon via NokiaPowerUser, WMPoweruser
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