No surprise: kids ask for iPads and iPhones from Santa

No surprise: kids ask for iPads and iPhones from Santa
According to a recent survey conducted by Nielsen, U.S. kids' holiday wish lists are dominated by one particular gadget – the iPad. The research shows that 48% of children between 6 and 12 years of age want one, which means that Apple's tablet is once again the most desired holiday gift among kids. In comparison, that figure stood at 44% last year. The trend continues as we take a look at consumers aged 13 and above as 21% of them express interest in getting one. That's down 3% from last year, yet the drop isn't enough to take the iPad below the number one spot.

Naturally, the iPhone is also among the most requested holiday gifts, but it ranks a bit lower occupying fifth place in the charts. Furthermore, the iPad mini is more popular among users aged 6 to 12, with 36% of respondents being interested in getting one, yet only 11% of those aged 13 and above want it.

Are Android devices on the chart? Certainly! However, kids don't seem to be as interested in them: only 29% of 6- to 12-year-olds would like to have a tablet other than an iPad and only 20% of them are wishing for a smartphone other than an iPhone. 18% of teenagers and older consumers would put a tablet other than an iPad on their wish list, while only 11% of them are expressing interest in having an Android smartphone.

So in case you aren't really sure what to get for your kids, chances are that an Apple gadget would make them perfectly happy. And if you are still wondering what to grab fro yourself, perhaps you might want to take a look at our 2012 shopping guide for smartphones and tablets.

source: Nielsen via TechCrunch



1. Nathan_ingx

Posts: 4769; Member since: Mar 07, 2012

Parents probably tell their kids, "There you go honey, all set to meet Santa! Ask for iPad(s) or iPhone(s) when you meet him...don't hesitate!!" :D

8. Mxyzptlk unregistered

They have good tastes for a high quality device.

14. arsenaljimenez

Posts: 198; Member since: May 03, 2012

What do you expect, they don't know anything about technology.

23. tedkord

Posts: 17302; Member since: Jun 17, 2009

Exactly. Plus, how many kids surveyed just used the term "iPad" as a generic term for tablet? Like Kleenex is used for tissue.

27. Aeires unregistered

Aww, you're so cute. Kids stopping and saying they want a specific item due to it's build quality. I see that every time I'm shopping, it's a good feeling to know the younger generation is so focused on details like that.

28. asseek

Posts: 164; Member since: Sep 12, 2012

the article talks about KIDS, their information about technology is small, and don't know that Apple is just an overpriced piece of garbage, all they want is games. so this crap about high quality devices, please tell me about the quality of the scratchable iRemote control

38. thelegend6657 unregistered

What do you expect ? They are kids , they have limited knowledge like you . But unlike you , that will change once they grow up

39. thelegend6657 unregistered

Taco50 : is that you ?

9. MeoCao unregistered

if this survey's data is correct then Apple will outsell Android by a huge margin in next 6 months. But we know that this is not the case so we shall question the survey's accuracy.

12. Ninetysix

Posts: 2962; Member since: Oct 08, 2012

You're right. Honda, Nissan, Suziki, Mazda, Hyundai and Mitsubishi will outsell the Camry in the next 6 months. This survey sucks.

37. thelegend6657 unregistered

Apple devices are designed for kids anyways

2. tahnik

Posts: 200; Member since: Jul 17, 2011

Kids wants device for gaming...iPad is better for them...but for teenager Android is a must....

3. Meeii

Posts: 10; Member since: Oct 30, 2012

Why so? How come android is a must for teenager? And it's more than apple and android, I would guess some would like to have a windows tablet.

4. AliNSiddiqui

Posts: 382; Member since: Sep 19, 2012

No one with a full sized brain would want a Windows 8 RT tablet right now.

6. Meeii

Posts: 10; Member since: Oct 30, 2012

It's not that many apps for Windows 8 RT right now so sure sure it's pretty lackluster. But if someone like the system so why not? Don't see the problem. And there is also tablets with full windows 8, but guess that's a bit hardcore to buy for a kid.

30. p0rkguy

Posts: 685; Member since: Nov 23, 2010

Quite the opposite. Anyone with a full sized brain in technology would try a Windows 8 tablet, RT or not.

16. andro.

Posts: 1999; Member since: Sep 16, 2011

Get them programmed into apple while their young! Apple majority principle userbase and current buyer markets have already been seen to be preteens and teens so its no surprise that the younger kids buy into this apple psyche. its no surprise really as the iphone is essentially seen as a fashion or statement icon and these young ages groups are the key demographic of people concerned with public acceptance and public perception. Teen angst is a tricky thing!

5. Aeires unregistered

Kids are also the most susceptible to marketing, no surprises here.

7. Cynipap999

Posts: 138; Member since: Nov 15, 2012

Brainwashing defenseless kids at such a young age should be considered child abuse, someone should report Apple to the Administration for Children Services (ACS). And, these kids should be removed from their parents' neglectful care.

11. RaKithAPeiRiZ

Posts: 1488; Member since: Dec 29, 2011

Welcome to the new world order

20. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

mate your a complete twat, comparing this to child abuse, your not funny

21. nwright94 unregistered

It's just a piece if tech. Get off your high horse, child abuse is a real issue, not anything to joke about.

10. Mr.Mr.Upgrade

Posts: 474; Member since: Aug 30, 2011

Wow ....stop the lies phone arena..... my kid hasn't asked for that....

13. SlimSoulja86

Posts: 660; Member since: Nov 03, 2011

Lol.kwaaaaaaaaaaaaaaaa! Good one

15. imkyle

Posts: 1114; Member since: Nov 18, 2010

When I was 14...15 I got a DVD or a play station game.... I didn't get a $500 gift.

17. Rayvelynn

Posts: 124; Member since: Jul 05, 2012

Man whatever happened to wanting a barbie doll, a board game etc. These kids nowadays what something that has a monthly bill attached to it. & they have no job to their name. Yeah I don't think so Iphone, Ipad, Ipod, all goes back to Ipaid. Yes me paying for something you can't fix or have the money to replace if it's lost. If your five years old ain't no way in the world. You better be happy with this Barbie Dream House I bought you. lol

18. JunitoNH

Posts: 1946; Member since: Feb 15, 2012

Regardless what they ask for, everyone is missing the point. Children are not asking for books or board games, which is sad. Parents have to be Parents and take control of their children wants. Just cause they ask for it, does not mean they have to run and get it.

19. willard12 unregistered

Kids like toys.

22. tedkord

Posts: 17302; Member since: Jun 17, 2009

This shouldn't surprise anyone. Setting aside the potential number of kids who just use the word iPad as a generic term for tablet (my 10 year old calls all phones iPhones and all mp3 players iPods), Apple are known first and foremost asa marketing company, and who are most susceptible to marketing? Not to mention that Apple's bread and butter is the non tech savvy consumer who doesn't understand the differences between devices apart from the logo.

29. asseek

Posts: 164; Member since: Sep 12, 2012

+1 bro it's totaly true some people when i was telling them about the new Microsoft Surface, i had to tell them that its like the iPad but with a keyboard, and have the Windows 8 lol

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