No Nexus Two says Google, but history says otherwise

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No Nexus Two says Google, but history says otherwise
Google CEO Eric Schmidt has made it clear that the Nexus One experiment has been a success. The executive said that it was so successful that a Nexus Two is not necessary. He said, "The idea a year and a half ago was to do the Nexus One to try to move the phone platform hardware business forward. It clearly did. It was so successful, we didn’t have to do a second one. We would view that as positive but people criticised us heavily for that. I called up the board and said: ‘Ok, it worked. Congratulations – we’re stopping’. We like that flexibility, we think that flexibility is characteristic of nimbleness at our scale." And while some might argue that Google's plan on letting the consumer pick the phone he wants and then decide which carrier to run it on never got off the ground, Schmidt obviously feels that his company has proved its point and is ready to move on.

But is Google done with the Nexus program? If history is any guide, the words that come from Google cannot be trusted. Let's look at the timeline. In October 2009,  Google shoots down rumors that it is preparing to launch a line of handsets unlocked to work on multiple carriers. Google VP Andy Rubin rejects the idea and says that Google is, "not making hardware…we’re enabling other people to build hardware." A month later, the N-One is introduced and is launched in January 2010. So if Google says that there is no Nexus Two, an introduction of the phone is probably right around the corner.

HTC Nexus One Specifications | Review

source:  adroinica



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7 Comments

1. cc16177

Posts: 312; Member since: May 09, 2010

"Google VP Andy Rubin rejects the idea and says that Google is, "not making hardware…we’re enabling other people to build hardware." A month later, the N-One is introduced and is launched in January 2010. So if Google says that there is no Nexus Two, an introduction of the phone is probably right around the corner." Is it just me or is that the worst logic ever? Just because they changed their minds once doesn't mean it's going to happen every single time they make a decision... Obviously, I could be wrong.

3. iHateCrapple

Posts: 734; Member since: Feb 12, 2010

And they didn't really CHANGE their mind.....HTC built the Nexus One.

2. Galen20K

Posts: 576; Member since: Dec 26, 2008

now I'm not going to say they will be going back on every decision they make BUT i really do believe there will be another unlocked, unsubsidized, take to your own carrier phone to be made available within a year.

4. rwolf1984

Posts: 536; Member since: Jun 06, 2009

They could make a Nexus II...they should make a Nexus II...make the Ultimate-Premium Top Shelf Google Phone...They just need to market it better and getting into the carrier stores. Instead of the BS Webstore and putting such efforts into showing how quality the device is actually do it...Make sure you it works and can connect to 1G, 2G, 2.5G, 3G, 3.5G, and 4G and shit before you release it. Don't put out a rotten Apple (*hahaha*)...Build the device totally independent (or as much as possible) from Samsung, HTC, Motorola, LG, etc...Yes, I am suggesting to get into the hardware business. Be in it to win it or get the FACK OUT!!

5. Thump3rDX17

Posts: 2160; Member since: May 10, 2010

wow, so bogus...i mean if their figures were enough to dub this "experiment" a success and the logic of making the same handsets available to all major carriers is evidently sinking in with consumers then the smart business move i would say to make is "full steam ahead! hell yes there'll be a Nexus 2! it's being tested on CDMA and GSM bands now. ^-^" only Google should come up with some way to let consumers preview their handsets before going with something else they got a feel for because that defiantly hurt them the first time around. 0-0

6. jrcrow79

Posts: 477; Member since: May 02, 2008

The fact that google is going to make its own stores here in the USA...hmmm..what would you wanna sell in a phone store?!..lmao

7. PhoneLuver

Posts: 481; Member since: Jul 05, 2010

While the project may have been a success Google's primary business is in making add revenue. The project put pressure on it's partners Motorolla, HTC, Sony Ericsson and more.. Some of the partners felt that Google had an inherent advantage by being the producer of the operating system and that they could not compete fairly with Google. I think Google just did some calculations and noticed it can make more money through ad revenues than through handset sales (and all the issues accompanied by it. (AMOLED screen supplies etc..)). It would make sense to have as many Android phones as possible out there and to achieve this it had to keep it's partners happy by taking its fingers out of the pie.. At the same time it has made it clear that Google can enter the market if it chooses to do so..

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