New YouTube ad shows executive "Powered by BlackBerry"

New YouTube ad shows executive
Dave Hopkinson is the CCO of Maple Leaf Sports and Entertainment, and yes, that is the company that owns the NHL's Toronto Maple Leafs, one of the original six NHL franchises. The company also owns the NBA's Toronto Raptors (currently leading the Atlantic Division) and the arena that both play in. Being a Canadian company, guess what phone Hopkinson uses? If you guessed BlackBerry, you're absolutely right.

BlackBerry just posted a new 18 second commercial to its YouTube page staring Hopkinson and his BlackBerry Z30. The executive doesn't really mention much about the device, except to say that he needs the 25 hours of battery life that the phone provides. We guess Hopkinson isn't a "wall-hugger," right Mr.Chen?

Dave Hopkinson is "Powered by BlackBerry," according to the ad. But a published report states that he also owns an Apple iPhone and Apple iPad. Still, it is obvious that the sports executive counts on his 'Berry to stay connected throughout what must be hectic days.

Will others viewing this ad feel compelled to also be Powered by BlackBerry?

source: BlackBerry via Crackberry

Related phones

  • Display 5.0" 720 x 1280 pixels
  • Camera 8 MP / 2 MP front
  • Processor Qualcomm Snapdragon S4 Pro, Dual-core, 1700 MHz
  • Storage 16 GB + microSDXC
  • Battery 2880 mAh(18h talk time)



1. GeekMovement unregistered

Would be amazing if we had at least 4 (if not more) solid competitive platforms starting with Android, iOS, Windows Phone, and Blackberry. Pretty exciting to see windows phone improving so much; blackberry is a bit quiet for now.

2. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Blackberry is just quietly improving which is quietly brilliant.

5. chocowii

Posts: 478; Member since: Jan 30, 2014

Thats HTC line!

9. ihavenoname

Posts: 1693; Member since: Aug 18, 2013

Blackberrys strategy to Connecting People is Quietly Brilliant. They have to Think Different.

3. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

I just want to see Blackberry's flagship, where is the power?

4. Doakie

Posts: 2478; Member since: May 06, 2009

"Will others viewing this ad feel compelled to also be Powered by BlackBerry?" NOPE!

6. chocowii

Posts: 478; Member since: Jan 30, 2014

25 hrs of battery life? Go buy a Nokia. Especially the dumbphones. It will give you 48hrs or more battery life on average use.

7. tadaa

Posts: 267; Member since: Apr 18, 2013

Nokia dumbphones last up to a month!


Posts: 109; Member since: Mar 18, 2012

Try texting all day, watch a few youtube videos, capturing and sending multiple pictures, making a few phone calls and Facebooking, twittering, checking emails on a Nokia dumbphone for one day and see if it makes it a month. It's amazing what people expect from these smartphones vs the older phones. You have a freaking computer that does nearly everything and people say "My battery doesn't last a day". Meanwhile in third world countries... BTW, war Blackberry! I hope their next phone is off the charts and when they advertise it on TV they should play the song "Moma Said Knock You Out" by LL Cool J or more specifically the lyrics "Don't call it a comeback I been here for years".

8. androiphone20

Posts: 1654; Member since: Jul 10, 2013

Sponsored characters, Dave publicly displays blackberry, tinkers with his iphone backstage. Ellen given note 3 on stage, reverts back to her iphone backstage. Alicia keys sends a tweet after being named blackberry creative director using her iphone. David Ferrer tweets his love for his s4 guessed it, his iphone ;)


Posts: 109; Member since: Mar 18, 2012

Ellen is in contract with Samsung. If she is caught using any other brand she will be sued, so I doubt what you say is true. Yes she can afford the lawsuit but her character will be questioned and you know what they say about the rich and their character.

10. xtroid2k

Posts: 601; Member since: Jan 11, 2010

And I love my Nexus 5

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