LG explains its new L-Style design paradigm that will debut with the L3, L5 and L7 phones

LG explains its new L-Style design paradigm that will debut with the L3, L5 and L7 phones
No, it's not just pretty girls holding phones, although that's usually does it for us - LG has decided to change its whole design philosophy when making handsets, starting with the new L3, L5 and L7 ones. It just sent us a press release to explain the whole "L" thing it has been teasing us with.

Called the L-Style, the new design paradigm "is comprised of five aesthetic elements: Modern Square Style for a comfortable grip, Floating Mass Technology for a slimmer look, Seamless Layout for a more intuitive arrangement of keys, Harmonized Design Contrast utilizing metallic accents and Sensuous Slim Shape that naturally draws one’s attention", the company tells us in a presser.

We can only say kudos that manufacturers are finally starting to pay attention to design - after all, once you hit quad-core, HD screens and high-res cameras, it's design, battery life and UI to differentiate you further.  Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company seems to agree:
LG has been traditionally strong in the design department with series like the Black Label, Chocolate and Shine, so it is now capitalizing on its experience with the L-Style line. Hopefully other manufacturers (cough, Samsung, cough) will follow suit with their 2012 lineup. The new L-Style design philosophy will be showcased at the MWC expo in a few days and we'll be there to relay our first impressions to you. 

What do you think, do Android manufacturers need more design-focused initiatives like this?

FEATURED VIDEO

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless