IDC second quarter data shows tablet market still in disarray

IDC second quarter data shows tablet market still in disarray
IDC has just completed its analysis of the second quarter tablet market. For the three month period, worldwide tablet shipments declined by 3.4% to 37.9 million units. This performance comes despite Apple's new low priced iPad. Even detachable tablets, once expected to lead the category out of the darkness, were unable to provide much lift for the product. Apple and its iPad continued to have the top market share and also led in unit shipments. For the period from April through June, Apple shipped 11.4 million tablets worldwide, a year-over-year gain of 14.7%. Apple's market share for the quarter rose from 25.4% to 30.1%. With global second quarter tablet shipments of 5.4 million units, Samsung finished behind Apple for second place, trailing its rival by 47%. From April through June, Samsung reported negative growth of -.8% and now controls 15.8% of the global tablet market.

Huawei finished third with worldwide shipments of three million slates during the second quarter. The Chinese manufacturer owned 8% of the global tablet market during the quarter, and scored an outstanding 47.1% in year-over-year growth. Amazon did even better as the company reported a gain of 51.4% in unit shipments of tablets for the second quarter. With that in mind, Amazon had a 6.2% share of the worldwide tablet market for Q2 of 2017. That was ahead of the 4.1% slice of the tablet pie that Amazon held at the same time in 2016.

Right behind Amazon was Lenovo. The latter shipped 2.2 million slabs from April through June to give it a 5.7% share. That still resulted in negative year-over-year growth of -14.6% for the quarter.

Overall, tablet shipments declined by 3.4% during the three months from April through June reaching 37.9 million units. That is off by 1.4 million tablets shipped from the 39.3 million units delivered in 2016.


source: IDC

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43 Comments

38. SyCo87

Posts: 332; Member since: Sep 19, 2013

Just like the Smart watches, people aren't going to buy a tablet every two years like phones, so naturally the demand for it with stabilize a bit with little to no growth. Couple that with little innovation and you have yourself a stagnant market.

37. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

An employee of a company I do work for has an original iPad tbatvwas gifted to them by the owners. She saysbshe do2snt need a new one, because it di2snt do anything more than what She woukd use it for. Plus tablets dont change enough tonuograde them often. Phome havent either by much. Gonna stop upgrading every year too. If I had my Note 7, I would not ev3n be considering rh3 Note 8. I would wait for the 9. And I certainly woukd have me we bought another S if i didnt have too. The S is a downgrade for a Nite user, but not as much as a downgrade as leaving a Note for an iPhone.

40. EC112987

Posts: 1216; Member since: Nov 10, 2014

I don't always hate your post but when you type like that I just can't give you a like :)

28. EC112987

Posts: 1216; Member since: Nov 10, 2014

For me I don't see how buying a new tablet every year is reasonable. My 3 year old iPad still.does everything I need it to do.

26. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Like using tablet for web surfing and looking up info. Have a computer but by the time it boots and updates virus definitions I could of already finish my task with iPad. Also like taking it to work to watch media on lunch break. Don't like to bother with my lap top with poor battery life and bulkier too. Considered a Surface at one point but the negative reviews on Amazon turned me away.

23. tedkord

Posts: 17529; Member since: Jun 17, 2009

If I were to get a tablet, it'd be an X86 Windows tablet. There's just no point to any other,and there isn't that much point to them, either. I can get a much more capable and versatile laptop for the same price.

36. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Yeah. But you dont always need a PC. I'm with you to a point. Therevarebtimes I want to watch videos on a big screen, but I dont want to deal with Windows all the time. I certainly use the Surface way more than the iPad, but sometimes I want a break feom Window. But th3 Nite 12.2 is still th3 tablet I love and its way better than even th3 present iPad Pro and the 12.2 Note is from 2014. The iPad to be is equally as boring as my iPhone. But i have games I like to play once in a while and they aren't available on Andeoid.

11. L0n3n1nja

Posts: 1620; Member since: Jul 12, 2016

I use tablets daily, have no need to upgrade them as frequently as a computer or phone. Phones take a lot of abuse and wear while being used daily and going every where, smaller batteries wear out faster. Computer needs upgrades to handle high end software and games better. Tablet keeps displaying photos, browsing the web, keeping up with social media, and streaming videos with no problem. Even my 2012 Note 10 is smooth for most tasks I need a tablet for.

9. zeppo

Posts: 200; Member since: Jul 21, 2015

I'll buy an iPad if there is mouse support and standard USB. No proprietary, I can take out my flash drive and able to plug in my Android phone, Window laptop and iPad. Otherwise meh. Today technology grow so fast that any mid range Android tablet is very good and more productive.

12. kiko007

Posts: 7525; Member since: Feb 17, 2016

"Android tablet is very good and more productive. Lol, Android tablets are literally worthless. Apps are just blown up phone apps, performance is always suspect, and for the amount of money you pay an older gen iPad would definitely be better. How anyone can argue Android on tablets being good is beyond me.

14. zeppo

Posts: 200; Member since: Jul 21, 2015

Your iPad is worthless to me and your point? Why spend $600 dollars for a Hulu watching tablet, an $250 Android can do it just fine.

27. darkkjedii

Posts: 31805; Member since: Feb 05, 2011

If you think the iPad is worthless, than you need to spend some time with it. I'm not gonna get into what's better and not better, cause I only use the iPad, but it's a damn good tablet, and has a huge great eco system backing it.

42. Diezparda

Posts: 941; Member since: Oct 23, 2013

I'm using my iPad 4 before i decide to buy new iPad Pro 10.5 model, so it almost 5 years since ipad 4 release. So i think it's worthy investment, and it's still reliable. I'm not Apple fanboy, i still prefer Android phone over the iPhone, but when it comes to tablet iOS is better than Android. I had bad experience with galaxy tab & Note 10.1' model, the apps simply a blown up phone apps it's not optimized & pixelated.

15. L0n3n1nja

Posts: 1620; Member since: Jul 12, 2016

I like Android on tablets, but some apps are a joke. They are phone apps that only run in portrait, its why I find physical keyboards a joke on Android. Apple has done a lot to improve iOS on tablets as well, but I don't want to invest in another platform.

16. airoid

Posts: 135; Member since: Dec 13, 2016

Its all depend what you need.

35. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

The iPad apps are mostly blown up phome apps. Right? I domt understand how an Android tablet is worthless when it can do exactky e erything the iPad can do, and things it ant. How do you define tbat as worthless? Oh my god your such a BooBoo the fool.

5. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Once you have a good tablet or tablets, you dont need to keep buying. One tablet is good for at least 3 years before you need another. I had the original, 2nd and 3rd gen iPad. After the 3 I waited and didnt buy again until the Air. I waited and didnt get another until the first Pro. Now I have no plans to buy another until this one dies or the apps I use require a version of iOS my tablet cant get. I have a Surface Pro 4. I won't need one until it does. Microsoft says it will no the releasing a new version of Windows and that Windows 10 is the last and it would receive needed updates to make it support hardware. So I am not looking at a new Surface until the one I have completely dies and even then, I will just replace the battery and keep it, unless it breaks Seeing that the iPad has remained and will remain unchanged and the apps for it have not grown to any substantial benefit, there is just no need for a new tablet unless there is something physically wrong with the one you have. I rarely take mind outdoors so I have nearly zero risk of damage or theft. Now that smartphones have basically peaked, after this year I will move to a 2 year upgrade schedule or maybe even 3. Applications and hardware is always improving, but none have exceed what is available enough to just buy just because it exists. One thing that will help the iPad get some new life would be to bring mouse support and also make one with Intel chips and running OSX. Until then its a dying breed.

13. L0n3n1nja

Posts: 1620; Member since: Jul 12, 2016

Too bad the Surface is built in a way the screen is very easy to break while replacing the battery, doesn't open up as easily as most tablets and phones. I have a SP3 so I'm not a Surface hater.

33. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

I disagree. It's an edge to edge glass just like the iPad. If you drop either they could break. How about you dont drop them. I dont take my Surface wirhout a bag. IPad has a good case on it. The glass is easy to replace on both ones it broke. You can just peel it off clean the glue off, remove broken glass and add new adhesive and put it back in place. It's 45 mins of work. I can replace any iPad glass or diaplay in 30 mins. I've done so many. I have done a Surface yet, but I have done the Note 10.1 and 12.2 and its also easy.

3. darkkjedii

Posts: 31805; Member since: Feb 05, 2011

Keeping my iPad Pro for a couple more years. It's now my favorite Apple product, lovin it.

7. nctx77

Posts: 2540; Member since: Sep 03, 2013

Nice try with that low key way of dissing the iPhone!

19. darkkjedii

Posts: 31805; Member since: Feb 05, 2011

I'm not low-key. If I have a diss, I'll say it loud and clear. Everyone here knows my gripe with the iPhone, and it's exactly what makes me now favor the iPad fool. I keeps it 100. Apple needs to unleash the iPhones software, and take advantage of the powerful chipset, cause iOS on the iPhone is a little boring. That's that, and that's all. Now low-key that fool.

22. tedkord

Posts: 17529; Member since: Jun 17, 2009

Damn, I thought you were Mxymite for a second there, because you showed him no mercy.

25. darkkjedii

Posts: 31805; Member since: Feb 05, 2011

I don't know who the hell he thinks I am man. To hell with all this low-key crap, just say it. I'm gonna be brutally honest, like always. I'm an iPhone fan, not a fanboy, they just don't get that. I only criticize what I buy, and what I buy, I'm allowed to criticize. Its so simple lol. Notice I'm never on LG, BB, or say Windows Phone articles bashing them, like batty, and the flock does?

44. Flash

Posts: 1972; Member since: May 19, 2017

If you're "brutally honest" then stop lying and acknowledge that the S8 has lag issues.

43. Flash

Posts: 1972; Member since: May 19, 2017

Or you're just obsessed?

2. surethom

Posts: 1777; Member since: Mar 04, 2009

Why do tech sites just not get it phones usually get replaces every 2or 3 years tablets last 3,4 or 5 years so sales will always be low ish. I'm waiting for Lenovo tab 4 Plus but every tablet maker apart from Apple take forever to launch there tablet after announcement its been 7 months now for Lenovo & huawei.

18. adi90

Posts: 554; Member since: Dec 21, 2015

I am waiting for lenovo too. I would have bought mi pad 3 on ebay if xiaomi had not excluded it from receiving MIUI 9. I have used mi pad 1 and mi pad 2. It was a great experience.

1. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Don't see my self buying another tablet for 2 years. Still use my Air 2 everyday though.

4. sgodsell

Posts: 7679; Member since: Mar 16, 2013

Phablets over the years have cannibalized and replaced a number of users tablets. Plus you get all the benefits of a smartphone and a tablet in one device. Well if it's Apple's iPhone plus versions then you still need a tablet, because iPhone's still don't have real multitasking or split screen. Unlike Android which has that and more.

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