Huawei to release an Android-Windows Phone dual-OS smartphone in the US next quarter
China's Huawei will release anAndroid-Windows Phone dual-OS handset in the US next quarter. Thenews came from a high tier in the company's hierarchy, namely ShaoYang, Chief Marketing Officer of devices. “Compared to Android,the priority of Windows Phone is much lower, but is still one of ourchoices of OS. We are definitely using a multi-OS strategy, as inAndroid and Windows together." - revealed the CMO,boasting that ”dual OS can be a new choice for the consumer.”
Mr. Yang makes it clear that Huaweiwill support Windows Phone, but wants to offer it alongside a morefamiliar operating system like Android. "If it's Windows-only,maybe people will not find it as easy a decision to buy the phone. Ifthey have Android and Windows together, they can change it as theywish, and it will be much easier for people to choose Windows Phone."- he believes.
This strategy will probably ring a sournote within Google's collective hearing, because the Androiddeveloper is strongly opposed to the Android-Windows Phonedual-booting concept. It doesn't take a marketing genius to realizethat such devices will let Microsoft, a fierce Google competitor,easily take advantage of Android's popularity to increase WindowsPhone's market share, while Mountain View sees zero benefit.Moreover, Microsoft's Devices and Services business makes up to $2billion profit per year from Android patent royalties - which isoffset by the division's overall losses.