HTC uses push notifications to advertise upcoming superhero movie, users' status - not happy at all

HTC uses push notifications to advertise upcoming superhero movie, users' status -  not happy at all
A few months ago, it was rumored that HTC has been entertaining the idea of employing its Sense UI with ads, auto promotions, and app recommendations as a way of monetizing its in-house Android skin, as well as the BlinkFeed content aggregation service. 

A whole lot of HTC One M8/M9 users have been complaining on Reddit that HTC has recently treated them to an auto-promotion by sending them a push notification. From the looks of it, the promoted item was a theme for the handset based on Fantastic Four, an upcoming 20th Century Fox/Marvel movie. 

All of the users that have seen said notification promotion are using Sense Home, the native launcher of Sense UI, and the ones who have had disabled it beforehand claimed they've not been treated to the ad. Regardless, almost all of the users that have experienced HTC's latest monetization endeavor are mostly unhappy with the company, blaming it for "abusing" the push notifications system with such "greasy" practices.

Although the auto-promotion HTC is pushing around is about a theme available for Sense UI, the notification basically advertises the upcoming superhero movie. A workaround exists, of course, and it requires you to revoke Sense Home's ability to send you notifications at all. You can also follow our guide on how to opt out of interest-based ads.

HTC has been bleeding red ink during the past few quarters, with both sales and stock price declining - the One M9 flagship is pretty much under-performing on the market in terms of sales, whereas last month the share price of the company hit a ten-year low.

What's your opinion on the matter? Tell us below!

source: Reddit



1. Android_Lollipop

Posts: 154; Member since: May 05, 2015

Google is about to acquire HTC :p

2. Zomer

Posts: 360; Member since: May 31, 2013

They are sinking.

8. Industriality

Posts: 131; Member since: Sep 08, 2014


3. promise7

Posts: 894; Member since: Jul 03, 2013

First they pay a ton of money for Robery Downey Jr. and Gary Oldman to promote their phones, which turn out to be horrible commercials. Now they decide it's a good idea to push ad's in the phone. Good job HTC, good job.

6. tech2

Posts: 3487; Member since: Oct 26, 2012

Yep. I remember reading somewhere they have also started advertising in Blinkfeed recently. Funny how they expect to pay $800 for a device and yet feel the need to further milk the customer by pushing ads

4. Roshi unregistered


5. mojtaba_mn

Posts: 268; Member since: Feb 22, 2013

what you mean not happy at all ....? i like it so why i must to be sad ? for this ... no really what is the title ? you think for all htc user ?

9. ph00ny

Posts: 1948; Member since: May 26, 2011

So you like ads on your phone?

7. Commentator

Posts: 3722; Member since: Aug 16, 2011

Wow, talk about making you company look desperate...

10. Plasticsh1t

Posts: 3083; Member since: Sep 01, 2014

Bitch move from HTC.

11. Scott93274

Posts: 6019; Member since: Aug 06, 2013

Wow, HTC is really abusing their position as an OEM. This in addition to the complications with the SD810 processor... If they thought they were hurting this year, wait until next year.

12. Odeira

Posts: 300; Member since: Jun 29, 2012

ANYONE who plans to buy an HTC One (M8 and the eleventy M9's) should be ashamed of themselves. - one of the world's WORST cameras on a smartphone - very slippery phones - (M9) one of the world's worst processors in terms of overheating - And now, unsolicited ads! Now remind me how other phone companies' phones are worse than HTC's.

13. natypes

Posts: 1110; Member since: Feb 02, 2015

Marorun, where you at????????

14. Andrewtst

Posts: 696; Member since: Jan 25, 2009

With such implement, HTC is push himself to immediate dead.

15. mickeygosselin

Posts: 47; Member since: Dec 11, 2013

I have the m9 and I didn't mind it at all...people need to quiet complaining. One swipe and its gone. Very simple..

18. joevsyou

Posts: 1091; Member since: Feb 28, 2015

it shouldn't be there unless you WANT it to be there. it's your phone and you pay the bills

16. ECPirate37

Posts: 270; Member since: Jul 14, 2011

I don't have htc any more, but if it is only like one ad a month I wouldn't mind. Especially if it is for a theme I might want. I used to love doing all of the different themes on my EVO 3D. Now granted, if it started being just an ad, and it was frequent; I would be frustrated. But if it was an ad for a free theme; I'm ok with that. I would want to know it was there.

17. joevsyou

Posts: 1091; Member since: Feb 28, 2015

A: you can give me that phone for free or B: free services


Posts: 334; Member since: Mar 24, 2015

They just keep heading in the wrong direction. I give up.

20. stardoche

Posts: 13; Member since: Oct 28, 2012

Frankly i don't see the problem here. Furthermore you can disable it if it bothers you. I agree that the camera lacking OIS is disappointing, but i can get great pictures in daytime and using manual mode like a boss. Video is not good at all and this i agree with completly. But for the rest of the arguments i beg to differ. 810 has its issuea but they have been addressed and htc with 5.1 has done a great job. The design is the best in the market and you know it. It spells perfection. Sound is awesome, frontcam is what a selfie cam should be. Sense is the best launcher since 2009 by far. Htc phones get better with time unlike sammy and apple who lose performance with time and become unusable. Furthermore they have UhOh protection which is great and second to none in insurance offers. Not because Sammy made a glass iphone 4 iphone 6 kind of design that we can consider them now great designers. I am not impressed frankly. I think HTC nees to be given a break. We always expect them to make wonders but it doesn't always get there and it's normal. They did the one m7 which surpassed every other phone in every aspect buy did not sweep the marker. After two amazing generations they were barely winning any miney, which i find unfair when u compare the m7 and m8 to the s4 and s5. HTC need to get their camera up to the level. I don't know why an 8 ultrapixel camera wasn't possible by them, but in the clubs, my m7 always caught the most colorful pictures. Besides besides the camera issues, it's only fanboys nitpicking and just giving bad publicity for the company that first believed in android and gave us the first android experience in the world...

21. AlikMalix unregistered

Curious: how do you disable any advertising within UI in future? Also if anyone knows: how do you disable advertising in google maps? It's being a bit forced...

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