HTC rebounding in Q2: projects 55% more revenue, but still below 2011 levels
posted by Victor H. / Apr 24, 2012, 6:12 AM
HTC, known to have dominated the US Android market for a good part of last year, has fallen off a cliff, but in Q2 it forecasts that earning will improve when compared to the beginning of 2012 as it brings its One series to market. Still, its earning won’t match the high revenue and profit margins of the second quarter of last year.
At the same time, HTC is facing a tough battle to reclaim its position stateside. "It's difficult to recover our market share in the U.S. We will have more balanced growth in different markets this year," Chief Executive Peter Chou said.
The actual numbers expected for Q2 2012 are the following:
- revenue of around $3.56 billion (NT$105 billion) in Q2 2012. This is up from a poor $2.3 billion in revenue in Q1 2012, but still 15% down from the Q2 2011 figure.
- gross margin of 27%, operating margin of 11%. That’s better than the 25 and 7.5% of last quarter, but still lower than the 28.8 and 15.5% figures in Q2 2011.
The 55% growth in Q2 revenue is promising, and we look forward to seeing how HTC’s strategy unveils further on, when the company meets competition from the upcoming Galaxy S III and the next iPhone.
Posts: 93; Member since: Apr 23, 2012
I love htc but have to agree that they dont stand a chance against sammy. they have more money, they create the best hardware(screens and processors) and they even made the screen for the oneX which is probably the best one right now. it shows how confident yhey are of beating the crap out of it with the screen of the s3. You cant just compete with samsung
posted on Apr 24, 2012, 9:47 AM 2
Posts: 428; Member since: Mar 30, 2012
samsung has been a leader for android but i believe it is a company that brought a lot of bad name to the android OS. I love android but there is no denying the fact that they lacked in innovation and designed a product that has got no character of its own. You can quote all the processor and screen(which i like on the samsung) specs here but the design itself cannot hold a candle to htc and motorola's design. The touchwiz interface is also a disappointment. Now everything i mentioned here has been discussed before but calling htc bad in front of samsung makes me smile because htc is quietly brilliant :) I really hope GS3 breaks my opinion for samsung because android really rocks and it deserves better (sense included)
posted on Apr 24, 2012, 9:53 AM 2
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