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Google now selling Fitbit wearables on its store

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By Cosmin Vasile

Published: Feb 16, 2021, 9:50 PM

Google now selling Fitbit wearables on its store

Google announced last year that it will acquire Fitbit, but the deal only closed at the beginning of 2021. Now that Fitbit is part of Google's family, the search giant decided to make it official. Starting this week, Fitbit's products are available for purchase through Google Store.

Spotted by Droid-life, the move could indicate that Google is quite serious about Fitbit, although there's no guarantee that the brand won't be buried. It just means that Google wants to make the brand more popular and help with the sale of Fitbit wearables.

Currently, there are five Fitbit wearables that customers can purchase on the Google Store: Fitbit Versa 3, Fitbit Sense, Fitbit Inspire 2, and Fitbit Charge 4. Price-wise, there are no differences between the products sold through Google Store and Fitbit's store, although Google does offer free shipping.

However, if you're looking for other Fitbit-related services, accessories, or older wearables, Google is sending you to Fitbit's official store, so there's that.

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Cosmin, a tech journalist with a career spanning over a decade, brought a wealth of experience to PhoneArena. His expertise lies in brands like Samsung and Nokia, and he has a keen interest in innovative technologies. After a brief stint in PR, Cosmin returned to tech journalism in 2016, committed to delivering clear and objective news. When he's not writing or appearing as a guest on TV and radio shows, Cosmin enjoys playing RPGs, watching Netflix, and nurturing his passion for history and travel.