Elop: "I'm very happy with the decision we made"

Elop:
Nokia CEO Stephen Elop recently sat down to chat with a publication in the U.K. and as you might expect, the question came up about Nokia's decision to go with the nascent Windows Phone platform to replace the dying Symbian OS. Until recently, many had questioned whether Android, with its rapidly growing applications market and market share momentum, would have been the better choice at the time. But while the Nokia CEO will probably continue to be questioned about this until his last breath, he is hearing it far less these days.

While Windows Phone still trails iOS and Android badly, there has been a change in the wind, something that could be felt by observers in the industry. When even a long time iPhone user switches to the platform without regret, a corner has been turned. And the release of the Nokia Lumia 1020 puts the punctuation on the recent focus (for lack of a better word) on the performance of smartphone cameras. Nokia has built a niche around the camera, specifically when it comes to low-light photography. But the Nokia Lumia 1020 goes beyond that, to the point that Nokia is close to making the Lumia line the phones to buy for those more serious about photography. It's a brilliant tactic and whether it was planned or whether Nokia sort of fell into this doesn't matter.

While it has been BlackBerry's Thorsten Heins making most of the noise recently, for all of his talk BlackBerry is continuing to send out underspec'd models. Microsoft will later this year set the stage for large screened Windows Phone models with 1080 x 1920 resolution and quad-core processing with an upcoming update. Stephen Elop has kept his cool, even when things looked bad, and has tried to remain under the radar. His decision to pass on Android had to do with his worry that Samsung would become the dominant player there, a prediction that he was absolutely right with. Now, Nokia is the dominant manufacturer of a growing platform that has finally figured out its place in life.

The nature of things on earth is that everything changes. With one fell swoop, a new Android model could offer a better camera. Or, Apple could come up with something by way of Sony that might overtake Nokia. But for now, Nokia has the smartphone camera market and its new mission is to not let go.


source: Guardian via WMPoweruser

FEATURED VIDEO

118 Comments

1. decent4u

Posts: 75; Member since: Apr 26, 2012

There are 2 "or" in the second paragraph last line

4. Alan01

Posts: 564; Member since: Mar 21, 2012

Thanks! Thought I was just seeing double after working all night! Alan F.

109. juandante

Posts: 679; Member since: Apr 23, 2013

When Nokia (Elop) made their stupid choice Samsung wasn't even dominating the Android market... And we didn't even know about Samsung, because took them the Galaxy S2 in 2011 to finally have a competing phone and a real name in the market. Samsung was like a dumb and completely irrelevant manufacturer before... What a lier this Elop. He would tell me HTC, etc... But not the unknown Samsung ? A big lier this guy and a very bad CEO.

22. nasznjoka

Posts: 418; Member since: Oct 05, 2012

ok ok ok ok

42. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

Nokia makes such sexy phones. Man I wish Nokia would release a Lumia 1020 that would run Android 4.3 NOT WP8.1. That would be EPIC & life saving for their company.

51. Dastrix unregistered

That's true. It'd be nice to see an Android-flavoured flagship Nokia, and how it fares in the market. It *might* potentially turn things around, but I guess Nokia is trying to play it safe for now. Maybe in near future, who knows.

75. whysoserious

Posts: 318; Member since: Jul 20, 2012

If he would have had made the right move last year and brought the Pureview 808 to Android, maybe yes, Samsung would've still been the king of Android by then, but Nokia would've had established their ground to compete with the Android ecosystem. Come this year, Lumia 1020, a 41 mpxl monstrous camera with Jellybean 4.2.x? It won't take another genius... Elop too scared to play the ball with Samsung that's why he stuck with Windows. End of story.

117. Dastrix unregistered

Yeah. Pretty much sums up my previous post ;) It didn't take a genius to figure that much out either. xD You could also look at it this way. The 808 was the pinnacle of Symbian, and went on to show how much potential Nokia's homegrown OS has. It was like the last hurrah for Symbian, and there was no way Nokia would've brought it to Android because that would've meant they actually failed at innovating with their in-house OS. Symbian was already dead by the time they outed the 808 but Nokia had to at least show they innovated and made significant contributions to the mobile world to preserve its brand reputation and credibility. Symbian was thier only option at the time because they just started working with MS.

60. UrbanPhantom

Posts: 949; Member since: Oct 30, 2012

Nokia will succeed (without Android), and so will WP8 for that matter. Learn to be a little more open minded, and you might find that WP OS is actually quite fun to use, and way more secure too... Nokia's 41MP Pureview technology rocks the party!!!

65. networkdood

Posts: 6330; Member since: Mar 31, 2010

Way more secure? You do know that Windows OS is called the Swiss Cheese OS, right?

73. FirstoneVorlon

Posts: 14; Member since: Mar 27, 2013

Your information is absolutely incorrect, I am very sorry to tell you. Android has gladly taken that spot. Microsoft releases patches for Windows at least monthly. So yes, there are a number of viruses and malware for Windows, but with decent Antivirus software (many even free) and correctly patching your computer (oh, and by the way, FLASH PLAYER, ADOBE READER and JAVA are not MICROSOFT products for your record) you're absolutely safe. One more thing, WP7 and WP8 so far have had ZERO vulnerabilities, malware, etc. On the other subject, android on a Nokia phone??? Please, did you read any articles on android market share? Profits? Wake up man. It's not even called android any longer, it's called Galaxy. The thing is so absurd that people go into a store and ask for a Galaxy handset, the vendor shows them a Sony or an HTC handset but they still call it a GALAXY, they don't call it android. The average Joe (yes, they buy MANY MORE phones "we", the more "technologically advanced" people), knows nothing about android and they don't want to. They know about Samsung and their ruthless market domination. So wake up man, you're dreaming in a very far away land if you thing you'll see Nokia building an android phone. That would sure spell their doom........... But, you sure can wait for on, it should be ready by the time hell freezes over……….

72. RiseAgainst94

Posts: 281; Member since: Mar 03, 2012

It's not very fun to use. It's very limited, there really isn't much to do at all.

116. Dastrix unregistered

You obviously never used a Windows Phone...

115. TROLL

Posts: 4851; Member since: Apr 13, 2012

Have a nice vacation by PA. Finally Limited ™

83. Alex123

Posts: 241; Member since: Oct 17, 2012

Thanks. That's what i want to say.

86. TheRequiem

Posts: 245; Member since: Mar 23, 2012

I just wish they didn't have carrier exclusives. Being only with AT&T makes me hate Nokia...

111. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

it's because they can't fit the supply if they make it available to all !

99. cam-whore

Posts: 164; Member since: Feb 21, 2013

no way, there is no way that Nokia will use android. They didn't think of using it when they were deep in trouble, why would they think of using it when they are already on the way up to the top. And to think of it, why do other companies who have been using Android all these years haven't even caught up with the n8's 12mp cam even though they had so much technology and resources on their hands, there's just no way some one would put the Pureview tech on laggy and power-hundry android, even though other have already threaded the octo-core level. Android just isn't stable enough...

50. shy2papa

Posts: 336; Member since: Jan 23, 2010

keep telling your self that dush bag

2. pokharkarsaga

Posts: 545; Member since: Feb 23, 2012

Yes he made the correct decision.Windows phone is much better compare to common Lagdroid & ios.only it lacks is import features like notification center,intelligent voice search etc

10. Nathan_ingx

Posts: 4766; Member since: Mar 07, 2012

Come on dude, let's stop with the lag tag!

58. ihatesmartphone unregistered

Haters detected! Lol

100. cam-whore

Posts: 164; Member since: Feb 21, 2013

come to think of it bro, android really does lag and is buggy... it Lagdroid really....

14. Reluctant_Human

Posts: 910; Member since: Jun 28, 2012

And with the horrible puns.. I could care less about how deep you want to swallow for WP just please stop it. Your not clever. If you want to sound clever go on google and put a good quote or something.

21. designerfx

Posts: 76; Member since: Mar 26, 2013

LOL! please provide evidence of something other than "windows is better". The entire global market would tend to disagree and has continued to do so.

23. nasznjoka

Posts: 418; Member since: Oct 05, 2012

wondering why ANDROID sucks the juices from iPhone and windows + others on the market share? more than 60 percent is claimed by android. It seems the general pop dont give a F bout the so called 'LAG' from W8 loosers!!!!! Keep on hating but the world is led by the captain DROID! If you still hating hung yourself you could use your 1020 in the heaven

41. sniper1087

Posts: 537; Member since: Dec 31, 2011

Loose: Not firmly or tightly fixed in place Lose: Cause (someone) to fail to gain or retain (something) not trying to be a douche but It bothers me when people post and do not know how to spell correctly. just for future reference.

103. cam-whore

Posts: 164; Member since: Feb 21, 2013

you're right, world is led by DROID.... for now....but not for long...

57. sats.mine2k4

Posts: 208; Member since: Aug 10, 2012

I would prefer Lag over a dumbed down OS which looks like its built by and for cartoons like you... I don't know when u last used Android... but my NEXUS 4 with mediocre specs(in Android world) hardly ever lagged... You should be ashamed to compare IOS and Android with a crappy OS like Windows phone...oh wait ur a MS fanboy--- most dioticand obnoxious of all...

59. iguano

Posts: 101; Member since: May 10, 2012

lol quad core and 2gb of ram? my 920 put your nexus in shame, with 1gb of ram and dual core, i dont care if you want android, and i dont care if 99% of the market share is for android, Nokia is happy with wp, the Nokia customers are happy with wp, and if you want to keep android, keep your NEXUS 4 that dont even get a properly bluetooth conections without lag!...

* Some comments have been hidden, because they don't meet the discussions rules.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.