Better late than never: BBM finally lands on the Windows Phone Store

“As the popularity of BBM continues to grow, we are thrilled to have the opportunity to expand its availability to the Windows Phone community. The BBM app for Windows Phone is an exciting new chapter for the BBM service, and we are excited to be working with Microsoft to deliver a new level of collaboration to the Windows Phone platform,” said John Sims, a President of Global Enterprise Services at BlackBerry.
BBM arrived as a closed beta several weeks ago, but in order to snatch it, users had to receive an invitation. These days are gone now, as the messenger is openly available. Undoubtedly, BlackBerry is trying to further increase its user base, which is and indication that it might try to monetize it. Provided that Facebook bought WhatsApp for a mind-bogging sum of money, it comes to no surprise that cashing in on messenger services is a popular practice now.
Download: BBM Beta (Windows Phone)
source: Nokia Conversations via PhoneScoop