Asus pokes fun at Apple's bending iPhone 6 issue

Asus pokes fun at Apple's bending iPhone 6 issue
LG, Samsung, and many others have already done it, and now it’s time for Asus to also try and make fun of Apple’s latest problem: its iPhone 6 Plus is easier to bend than most other handsets, and some users have already complained about this - though Apple mentioned that the issue is very rare.

Asus took to Facebook to compare what's supposed to be a bent iPhone 6 Plus to a ZenFone 6 (which, as you may know, is larger and thicker than the iPhone 6 Plus). The caption below the iPhone reads “iBend”, while the one below Asus’ ZenFone reads “iDon’t.” Another image shows the same bent iPhone leaning on a ZenFone. Asus also put a bent iPhone next to its Windows-based Transformer Book Flip, saying that “the best way to bend is to flip.” You can see it all in the slideshow below. 

It’s not the first time when Asus takes a jab at Apple. Earlier this month, immediately after the iPhone 6 and iPhone 6 Plus were announced, Asus informed customers that they could buy 6 ZenFone handsets for the price of just one new iPhone.


source: Asus (1), (2), (3) via GSM Arena

Related phones

ZenFone 6
  • Display 6.0 inches
    1280 x 720 pixels
  • Camera 13 MP (Single camera)
    2 MP front
  • Hardware Intel Atom, 2GB RAM
  • Storage 32GB, microSDXC
  • Battery 3300 mAh
  • OS Android 5.0 Lollipop
    ASUS Zen UI
iPhone 6 Plus
  • Display 5.5 inches
    1920 x 1080 pixels
  • Camera 8 MP (Single camera)
    1.2 MP front
  • Hardware Apple A8, 1GB RAM
  • Storage 128GB, not expandable
  • Battery 2915 mAh
  • OS iOS 12.x

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65 Comments

65. jack123

Posts: 278; Member since: Jan 07, 2013

This Asus dude has been really quiet after their successful Transformer tablets years ago. And now they are better in trolling.

59. TechDork

Posts: 405; Member since: May 10, 2010

Come to think of it, all these companies poke fun & bully Apple, so they must be doing something right.

53. Totse2k15

Posts: 479; Member since: Feb 11, 2014

Pix #2 I chuckle hard irl.

47. patroni0

Posts: 57; Member since: Mar 26, 2012

iDont know what the Zenphone is and they will sell none. Clever ad but in the end we're all going to have iPhones and other androids, not the Asus Zenphone

37. rbasky61

Posts: 34; Member since: Jan 21, 2012

Apple iBend : iBuy Asus iDont : iDont buy - nobody buys..

35. DeejayReact

Posts: 40; Member since: Jun 14, 2013

And who will actually buy a zen phone? Just saying.

56. Neo_Huang

Posts: 1067; Member since: Dec 06, 2013

People who want a great steal.

34. KonaStang4.6

Posts: 285; Member since: Nov 04, 2011

I can't buy an Asus phone at Verizon, AT&T, Sprint or T-Moble...but that's none of my business.

45. darkkjedii

Posts: 31805; Member since: Feb 05, 2011

Kermit would be proud. +1

32. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

What, Asus still sells mobile devices?

15. magnum44 unregistered

iGotFedUpWithThisStuff ... that's me too.

12. magnum44 unregistered

iGotHeadache ... that's me.

51. AlikMalix unregistered

They have a HealthKit all set up for that...

11. CreeDiddy

Posts: 2290; Member since: Nov 04, 2011

Look at all of these clichés: ZenFone 6....It's correct spelling should be "phone" and not "Fone" and they named it number 6. How fitting to attract customers. Asus Transformer Book Flip....I see the wanna be MacBook name written all over this... Asus needs to stick with motherboards, rather than bark up the wrong tree. Last time I checked the iPhone revenue alone is bigger than Asus entire company. http://www.slate.com/blogs/moneybox/2014/07/22/apple_earnings_iphone_revenues_are_as_big_as_amazon.html

14. T.Law

Posts: 423; Member since: May 10, 2014

So what? Doesn't change the fact that iPhones bend and Zenfones don't. :] We're not talking about revenue here, but build quality!

29. CreeDiddy

Posts: 2290; Member since: Nov 04, 2011

Blown out of porportion. So far reported 9 phone claims that are bent, but more than 6-8 million sold. Bent or not that is a good ratio for build quality. Even if the Note 4 showed preliminary bending issues it still is light years ahead of Asus in terms of brand perception. I use Asus mobos and graphics cards and have used many in the past, but getting into battle with no brand redefinition within Android has no meaning to help increase their business. Why can't businesses sell phones without the laughter?

54. almostdone

Posts: 452; Member since: Sep 25, 2012

That's if you take Apple's word as Gospel. Apple are known for being truthful...

16. Lauticol

Posts: 404; Member since: Jun 25, 2011

Asus zenbooks are the best laptops ever! MacBook is not near as good

49. AlikMalix unregistered

I can provide hundreds of reviews that prove MacBook is an awesome product in contradiction to your point. Can you provide any articles on ZenBooks (notice that I didnt say articles praising zenbook - just articles/reviews) The two articles you find will probably wont put it above macbook.. but "good hunting"

17. HildyJ

Posts: 346; Member since: Aug 11, 2012

Contrary to fanbois belief, Apple did not manage to patent "6". The ZenFone 6 has a 6" screen, the 5 has a 5" and the 4 has a 4". It was also released back in April so Apple copied them. And why is it that fanbois use popularity to measure phones but not computers? By that definition, Macs, even Macbook Airs must suck since Microsoft based desktops and laptops dwarf their limp sales. P.S. The ads are funny. If you can't laugh at yourself, everyone else will laugh at you.

30. CreeDiddy

Posts: 2290; Member since: Nov 04, 2011

I thought the ads were funny, but if the goal is to generate more sales it could backfire. The numbers happen to be a coincidence as the iPhone 6 name was thought to be the name back in 2013. 6", 5", or 4" they will never be at the level of Samsung or Apple.

27. BobbyDigital

Posts: 2126; Member since: May 29, 2014

The last bastion of hope for iFanboyz is sales. Nevermind Apples problems with "gates", bendgate, antennagate, iCloudgate, iMessagegate, MilkMoneyFromiFansGate, NSACallingUsZombiesGate, StealFeaturesFromAndroidBlackBerryandWindowsPhoneG​ate, Still2YearsBehindTheCompetitionGate... None of that seems to matter to you iFanboyz. You guys ignore the glaring problems with the iPhone and always default to how much it sells. Crap sells all the time dude. You have to look no further than your precious iPhone to see that.

31. CreeDiddy

Posts: 2290; Member since: Nov 04, 2011

That's all that matters. Sales are indicator of a good product. Your personality is filled with Apple hatred as I don't resort to retaliation regarding your perception of Apple. I use a product that works for me. Just because I disagree with an ad doesn't involve favoritism. I've built several Windows PCs with Asus Mobo's, graphics cards, and monitors. I believe Asus is among the best brands for pc hardware.

33. BobbyDigital

Posts: 2126; Member since: May 29, 2014

Sales are definitely not an indicator of a good product. Not all the time. And you're talking to someone who's worked in sales/advertising/marketing all of his life. Sales are an indicator of clever marketing. There are several products out there that are far superior to the iPhone, but because they don't have the advertising and marketing budgets of Apple, those products will hardly ever be known. For instance: Wendy's fast food is far superior to McDonald's. But Mikey D's has far more add dollars. Hence the bigger sales. My local pizzeria makes far better pizza than Papa Johns, Dominoes and Pizza Hut combined, but guess who has the better sakes and why? The HTC One M8, LG G3, BlackBerry Passport, Sony Xperia Z3 compact, Motorola Moto X and Huwawei Mate 7 are all superior to the iPhone 6/6+. But guess which phone is in your face, day in, day out? The one with the bigger ad budget. It's no secret why Samsung shot to the top of not only the Android pile, but the entirety of the smartphone pile. Bigger marketing budgets. They watched Apple and beat them at their own game. The only reason why Apple makes more revenue, is because of the ridiculously high prices charged for their products. Had their products been priced similiar to the competition, they wouldn't be at the top of the dollar share. The movie Titanic made a billion dollars at the theatres. But the movie itself was crap. See where I'm going? Big sales don't always indicate best products. I responded to your post because you brought up sales. I couldn't care less if you choose an inferior product such as Apple.

50. AlikMalix unregistered

That's just it! Sales numbers do, in fact, prove that a product is great, specially in such huge numbers. People TRUST a brand name, no one expects it to be perfect (I like iOS, but it's not perfect). The only thing is that one product will outweigh the 'Cons' of another product - and for hundred of millions of people that happens to be an iPhone. Year over year, if it was just good marketing for a bad product, they would not increase by millions with every release. It does not work for you, but it works for millions - I think the odds are against you! And to answer your question: Which phone is in my face day in, day out - it's SAMSUNG, LG, and Cases for iPhones (lol) - I see their print ads, their pop-ups, their commercials 20-35 times a day. You visit this site, where are the Apple pop-ups? other sites? nope just Samsung's current gadget day in, day out. Apple's ad spending is about 1/16th of Samsungs, and about 1/300 of entire Android and PC's ad spending put together - yet people flock to iPhones - Oh, that's right, the sheep were brainwashed by all the samsung commercials, oh wait....

63. BobbyDigital

Posts: 2126; Member since: May 29, 2014

If they're "increasing by millions every release",why is their market share decreasing almost every quarter. They're obviously not gaining any new buyers. So what must that tell you? iOS also doesn't work for millions. There are millions more Android users than iOS users. So those numbers are against who now? On *THIS* site there are ads for Samsung. But go check BGR, Engadget, CNet, Mashable, The Verge, Business Insider, ZDNet and even Crackberry and what do you see? iPhone ads. So one site compared to many... You do the math. All I see are about 50-100 ads for the iPhone per day. On tv. You hear them on the radio. On the Internet. Walking into and past cell phone stores... Again, you do the math dude. The only sh33p are the iFans like you dude. Sorry to burst your bubble. If you weren't, why are you defending them so hard? It's the marketing dude. Guaranteed that if Apple had little to no marketing, if they're product wasn't in your face day in and day out, they wouldn't have the sales that they do. If they make such great products, why all of the problems surrounding every release and every update? Mapgate, Bendgate, Antennagate, updategate, iMessageGate, iCloudgate... Why are all of these problems occurring to a so-called superior product? And why do people like yourself(and other iFans)rush to defend Apple even though its CLEARLY their fault? You guys act as if nothing happened. You guys actually say, "just get a case" or "don't put it in your pocket" as opposed to saying a supposed "superior" company with a "magical" device that "just works" should KNOW BETTER and DO BETTER. If that's not being hypnotized by clever marketing then I'll concede right now dude. And when you're company has its money... I mean hands, in almost every television, news and website, then they don't have to spend as much on marketing as the competition. A few years back, do you know how many sites came forward or were outed as being somehow affiliated with Apple in some way? ABC, General Electric, Mashable, CNet, ZDNet, The Verge and the list goes on and on. Groklaw outed most of them before the site closed up shop. So you tell me who's going to get the favorable treatment, better tv and radio spots, better news coverage? Stop being a brainwashed iZombi3 and see the situation for what it really is. You like Apple. Fine. But don't be brainwashed dude.

52. bucky

Posts: 3797; Member since: Sep 30, 2009

Your last sentence just completely negated that essay of a response. I hope you don't sell stuff door to door in the same manner. It's a product that fits him better than other products therefore can't be inferior. I have always built my own custom computers and yet I still find the macbook far better than anything offered by anyone else. It simply a great product from start to finish and worth every penny.

64. BobbyDigital

Posts: 2126; Member since: May 29, 2014

Just because a product "fits you better",doesn't mean it's not inferior. I hope that's not the type of logic you use in everyday life. Otherwise you must still be in 1st grade. And that's YOUR OPINION about the Mac Book. You forgot to say that. I fixed it for you.

55. Neo_Huang

Posts: 1067; Member since: Dec 06, 2013

1.) This was announced in January. 2.) Its screen is 6 inches. It has little brothers that are 4 and 5 inches.

10. AlikMalix unregistered

There's no way to advertise anything without Apple products included to gain any interest...

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