AT&T adds 1.9 million net wireless customers in Q4

AT&T adds 1.9 million net wireless customers in Q4
AT&T, the nation's second largest carrier, reported 1.9 million net wireless additions during the fourth quarter, with a total net additions of 5.6 million for all of 2014. For the quarter, AT&T added 854,000 net postpaid subscribers including 148,000 smartphones and 969,000 net tablet subscribers. Wireless revenue rose 7.7% year-over-year to $19.9 billion. With more customers deciding to buy their phones using an equipment installment plan, equipment revenue soared 72.3% to $4.8 billion. The installment plans sell handsets at full retail price meaning that the company brings in more money than if it sold the same handset with a subsidy.

The number of Mobile Share accounts doubled year-over-year with 18.4 million accounts using an average of 3 devices per account. 70% of AT&T's postpaid subscribers are on a Mobile Share plan, including Mobile Share Value. At the end of the fourth quarter, 50% of Mobile Share customers have contracted for 10GB of data or more each month. That is up from the 27% of Mobile Share customers using 10GB or more last year.

Fourth quarter postpaid churn rose to 1.22%, which was up from last year's record fourth quarter low of 1.11% The carrier's wireless operating income margin was 16.3%, lower than the 21.4% it achieved last year. AT&T had wireless operating income of $3.2 billion for the fourth quarter, which was off 18.1% from last year's fourth quarter.

Overall, combining wireless and wireline operations, AT&T reported Q4 revenue of $34.4 billion and $132.4 billion for the year. After writing off 77 cents for various charges, AT&T had a 55 cents profit, up from 53 cents the previous year.

source: AT&T via AndroidCentral

FEATURED VIDEO

7 Comments

1. Birds

Posts: 1172; Member since: Nov 21, 2011

With the Alltel acquisition, not surprised.

2. youlookfoolish

Posts: 193; Member since: Dec 14, 2012

I'm shocked Alan didn't write a blurb about T-Mobile. Not as much postpaid growth as I'd like but I'm happy I work for AT&T and feel like they offer the best combination of technology and value.

7. kyan-

Posts: 78; Member since: Apr 25, 2012

yeah. in the big scheme of things, att provides a darn good service for the price. i work for them as well, and the benefits are outstanding.

15. g2a5b0e unregistered

Yeah, but I'm not shocked that you brought them up. You're so fixated it's ridiculous.

4. diyi75

Posts: 72; Member since: Oct 30, 2013

Cricket is owned by at&t.

6. diyi75

Posts: 72; Member since: Oct 30, 2013

Nice to see a positive article about a carrier other than tmobile.

12. Crispin_Gatieza

Posts: 3137; Member since: Jan 23, 2014

If Verizon wasn't so smug, they'd be eating Ma Bell's lunch.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.