New Samsung ad focuses on BYOD
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This is business, says the developer |
Samsung is pushing the SAFE technology which stands for Security and Feature Enhancements and makes the Korean manufacturer's high-end models acceptable for the workplace. Having said all this, will BlackBerry Balance move the, uh, balance of power back to the Berry in the office? This is the feature on BlackBerry 10 that offers a separate home page and apps for business. The feature prevents anything but BES enabled apps from being installed on the office side of the phone, meaning that a company's IT department still has control over your phone at work. At home, it is a different matter as you are allowed full access to BlackBerry App World.
Anyway, we digress. It's another great ad for Sammy, although not as funny as the barista-era ads. Check it out below, and expect to see more Samsung GALAXY Note II models in the office.
source: Samsung via AndroidAuthority
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15 Comments
1. Commentator posted on 20 Jan 2013, 22:45 1 0
Having to sit through this commercial about 50 times was worth it to watch the 49ers and Ravens get to the Super Bowl. Samsung's not one to skimp on ad dollars.
2. Android4u posted on 20 Jan 2013, 22:53 1 0
Lol I agree.. moreover, let's go niners!!! We got this !!
4. HDShatter posted on 21 Jan 2013, 01:07 1 11
Samsung wants to be Apple but in the end they will drive themselves into the ground.
7. PhenomFaz posted on 21 Jan 2013, 06:34 4 0
oh yeah yeah you're so right! thats why Sammy beat Apple as the top handset manufacturere by more than double in sales for the first time since they locked horns and Apple is desperate this year thats why they're always launching rehashed versions of their idevices with minimal improvements and calling it new.
Thats why Apple is developing the stylus like the one on the Note 2 for a larger screen variant...thats why they actually are trying to lauch three variants with larger screen sizes.....and the beat goes on!
But yeah you're so right....cute!
5. 1ceTr0n posted on 21 Jan 2013, 02:40 0 0
So its a silly, stupid add with some good points in how inflexible people are in the modern business market using cellular device, who farking cares? Don't get your panties in a wad about it. Blackberry is all but on its deathbed, people are scared of change and the smartphone world is a volitale, changing market. If your that butt hurt by the truth, go to Starbucks, get a coffee and go sit in a corner with your iPhone and shut up.
6. amozhi posted on 21 Jan 2013, 04:46 0 0
Let's samsung focus first on battery charging issues on S3. In the web I read lot of complaints on S3 charging issue. Samsung has to fix ASAP
12. donfem posted on 21 Jan 2013, 10:39 0 0
And how my dear friend has that affected you personally?
14. 1ceTr0n posted on 21 Jan 2013, 13:31 1 0
Sounds like a user error. A lot of people with S3's, like millions, don't have charging issues.
8. Firedrops posted on 21 Jan 2013, 07:23 0 1
IMO this article was pretty badly written, it had no direction, no focus. In fact, why is this ad even on PA?
10. REYNER posted on 21 Jan 2013, 08:33 0 0
hahaha!!! very funny and im laughing my heart out!! but as i look at it in different perspective. it seems like samsung is somewhat threaten in the up coming bb10os
yes its not pertaining to the bb10 itself but it focus on blackberry im not a hater or what just an observation but really nice ad..
11. jbitounis posted on 21 Jan 2013, 10:19 0 0
This ad is naive and misleading at the same time. You know what business people still use (at least the ones I see in London)? They use "ancient" Nokias and BBs. You know why? Because they can use and abuse them for days. Now, Sammy and Apple are trying to shove down our throats that business is about "productivity" apps and styluses and highlighting a sentence on a pdf document. No. Business is about receiving emails, sending emails, reading documents, talking on the phone (a lot, sometimes using blutetooth) and, occasionaly, accessing the web. And if I had to choose between a fancy battery hog (which every single Android phone and iPhone is) and a "plain" smartphone that could do all the above, I would defo go for the tested, trusted smartphone. Don't get me wrong, I like these gadgets as much as the next guy, but let's be honest here, it's not anymore about the "phone" aspect. These are multipurpose, pass-time, entertainment-centric gadgets shown in this ad. Nothing wrong with that, but it's going to be a long time before they reach the consitstency and longevity required for the business world.
