Windows Phone with 20% market share in some markets

Windows Phone with 20% market share in some markets
It appears Windows Phone isn't doing as bad as we thought. We mean, we knew Microsoft's mobile platform was slowly progressing, but it turns out that in some markets, Windows Phone is actually quite strong.

During a meeting with Reuters held in Microsoft's campus, Windows Phone chief Terry Myerson revealed that Redmond's OS has achieved a 20% market share in some countries like Poland and Mexico. Well, it seems there's just something about those live tiles that Mexicans and Poles love!

Windows Phone has also managed to outsell the iPhone in 7 markets, most of which in Eastern Europe. According to research firm Kantar, however, that is mostly due to the strong Nokia brand in the region.

By the looks of it, Microsoft is really appreciating Nokia's partnership (as it should), as Myerson has said that "Nokia’s doing a great job. They really are receiving all of our go-to-market energy right now." By the way, if you are of the read-between-the-lines type, feel free to take the latter sentence as a disguised statement that Microsoft is not working on its own Surface phone. Although, we have to remember that we're talking about Microsoft here, so pretty much anything can be expected.

via: WMPoweruser



1. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Where are you "WP has no apps" trolls, hiding in the cave? Keep hiding, cuz WP is getting STRONGER!

3. gaurang

Posts: 94; Member since: Nov 16, 2012

+1 for that

7. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Soon, they will knock their head on the wall when Windows Phone becomes the largest mobile OS after Android. :)


Posts: 4851; Member since: Apr 13, 2012

ROTFLMAO, that was so funny, WP taking over Android and iOs, it good to have dreams, we all do™ Wp have been around for 8 years, what did they do, still surviving and being funded and is floating buy MS, or else it would RIP™

36. Aeires unregistered

WP isn't 8 years old. Xperia didn't say it would pass Android either.

38. CanYouSeeTheLight

Posts: 1122; Member since: Jul 05, 2012

I have to say, being an Android fanboy i really want to try a Windows Phone as the UI is awesome and smooth, them gaining market share will only gatter the devs attention and get more apps and games, i would love to see WP and Android rule the smartphone world. :D

39. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Yeah, me too! WP (Nokia) will be my next phone, but I bought the Xperia Z last month, so I need to use it longer until next year maybe, then I can change to a WP.

44. StreetNerd

Posts: 870; Member since: Dec 08, 2010

lol i sold the Xperia Z the moment i got it... bought L920 and never lookd back! xperia z is a s**t foon

46. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Xperia Z is a nice phone, and I still love my 1 month old Xperia Z! Have fun with your L920!

18. Kurai unregistered

While WP8 is getting stronger , Android will keep on improving until the two OSes become the kings of the market. How about iOS you ask? . . .f**k iOS!

29. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

I agree with you.

31. RiseAgainst94

Posts: 281; Member since: Mar 03, 2012

I've been using windows phone for 13 months now (7.5, Lumia 900) and I cannot deal with the limited functionality and inability to personalize. I'm going to switch to Android next time I have an upgrade. I wish Nokia the best though, wish they would release an Android flagship.

32. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Good luck with the switching, and one more thing, Nokia is not gonna think about Android right now and Windows Phone is their choice!

41. cdgoin

Posts: 614; Member since: Jul 28, 2010

Need to go to XDA and update it to 7.8 really nice customizations in WP7.8 and even more in WP8. I have a Dell Venue Pro with 7.8 on it and its awesome. Much better than 7.5

33. boosook

Posts: 1442; Member since: Nov 19, 2012

The truth is that WP is growing only where Nokia was strong and users who had a Nokia Symbian smartphone still buy Nokia, so they get a WP, but just because it's a Nokia. If you look, for example, at the Italian market, where Nokia was the strongest brand, you'll see that symbian share dropped from 40% to 5% in the last couple of years, and users which stayed loyal to Nokia bought WP. Yet, WP share is slightly above 10%, so only part of old symbian users switched to WP. The others switched to android or ios. The question is: once all nokia users with an old symbian smartphone have switched to a new one (which will happen probably during the current year), what will happen? Will WP be able to win new users from android/ios? Because until now this didn't happen. Only nokia users switched to WP, and those users are almost over...

35. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Well, Symbian is dropping very badly, so Nokia users with an old Symbian smartphone will definitely not change to a new one, they will only change to WP (some changed to other OS). And your question "Will WP be able to win new users from Android/iOS?" The answer is Yes, some people want to try a new OS that they haven't use before. And I will be switching to WP next year maybe, I know it's too long, because I bought the Sony Xperia Z last month, and why should I change to a new phone again when my current phone is still new? (I hope you understand what I mean, cuz my English is not so good.)

47. MC1123

Posts: 1256; Member since: Nov 12, 2012

love the competition!! WP and BB10 needs to be on top as well!!! those OS are amazing!

48. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Totally agree with you! :)

2. husfus

Posts: 62; Member since: Oct 21, 2012

Soon Windows Phone will have 20% market share in US as well as in the rest of the world and it'll become the largest mobile OS after Android

4. tward291

Posts: 559; Member since: Feb 14, 2012

There you go. Keep the progress going. WP can actual be larger than android as there target is low in market. Android success is from the low in market.

6. Bilpocalypse

Posts: 301; Member since: Oct 13, 2012

WP has been selling well in my local market. The Lumia 920 has been the best seller at my store since January, seconded by the iPhone, then the Pantech smartphones. I think the price point has been one of the keys to its success, but I'm sure it was also because we actually promote it instead of avoiding it altogether. It's nice to see that other markets are having success with WP as well, and I hope it keeps selling. More users = more focus on user experience = more apps and features. I'd also like to see some of the higher tier Android phones to drop their price point down so people have more options along with the value. The S4 and the HTC one are both great phones, but $200 (on contract) is alot of money for rural consumers.

9. badero

Posts: 8; Member since: Mar 15, 2013

3 m/e Mar 2013 Germany 6.1% USA 5.6% GB 7.0% China 2.0% France 7.2% Australia 4.1% Italy 10.0% Japan 0.3% Spain 1.6% WP with 0.3/1.6/2.0% market share in some markets.


Posts: 4851; Member since: Apr 13, 2012

It took them 2years to gain this. Looks like it will take another 5 years to be not on par with Android and iOs™

23. cornerofthemoon

Posts: 620; Member since: Apr 20, 2010

I thought that WP would be doing better in China by now.

12. djcody

Posts: 228; Member since: Apr 17, 2013

Hell no way is 20% in Poland, what a joke!!!

20. cornerofthemoon

Posts: 620; Member since: Apr 20, 2010

It would be very unwise for Microsoft to piss off Nokia right now.

24. papss unregistered

Pretty impressive. I can't wait to see their growth over the next year or so. I'd be curious if the growth continues with people who bought a WP8 phone on contract will buy again. I know I plan to

34. darac

Posts: 2156; Member since: Oct 17, 2011

Wp has 20% in SOME markets..note the key word. You want to know how much it has in some OTHER markets? It has under 1% in Japan, under 2% in Spain, under 4% in Germany and China.. It has less share than Symbian in Brazil, Mexico, India, pretty much all of Africa.. See? Playing with context is very easy. Microsoft can do that as much as it wants but it wont change the following: iOS-37 million iPhones Google- 130+ million Android phones Microsoft- about 7.5 million Windows phones Thats the REAL picture out there, in the last quarter

37. martinlosha unregistered

What is this windows phone? Where can I find one?

49. Ogdin

Posts: 3; Member since: Apr 26, 2013

I just need a Nokia with better battery life and i'll switch back.

* Some comments have been hidden, because they don't meet the discussions rules.

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