Watch T-Mobile CEO John Legere get iced

Watch T-Mobile CEO John Legere get iced
Is there any current executive in the mobile industry more popular with the consumer than T-Mobile CEO John Legere? With his casual dress, longish hair and affinity for the Caped Crusader, Legere is unlike most executives who feel compelled to keep their hair short, and wear expensive suits. His popularity can be judged by the huge number of tweets that he receives daily.

Of course, it isn't all wireless connectivity, handsets and tablets for the executive, who took time off from his busy schedule to get involved in the Ice Bucket Challenge. Celebrities in all fields have been getting doused with buckets of ice-cold water all for a good cause. The events are being conducted to raise money for ALS, better known as Lou Gehrig's disease.

Besides Legere, T-Mobile CFO Mike Sievert also took part in the challenge. Part of the process involves challenging other celebrities and executives to take part, which has turned the Ice Bucket Challenge into a viral spectacle around the globe. Legere was nominated to take the challenge by CNBC reporter Carl Quintanilla. Standing outside a T-Mobile call center in Maine, Legere challenged the CEOs of Verizon, AT&T and Sprint to face the Ice Bucket. The T-Mobile CEO gave each of them 24 hours to meet the challenge. Hey, it is for a good cause after all.



source: T-Mobile via TmoNews

UPDATE: AT&T has reached out to us to let us know that Ralph de la Vega, CEO of AT&T Mobility, also took the Ice Bucket Challenge as you can see in the video below. The executive was challenged by an AT&T employee and got drenched even before Legere challenged others to take part in the fund raiser.



source: AT&T

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14 Comments

1. gregoryyy3 unregistered

He is crazy but definitely what T-mobile needs!

2. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

Why is everyone doing this? Why is this even a challenge? I think everyone who does this is pretty lame. What is the point?

3. wrm2013

Posts: 231; Member since: Mar 28, 2013

slow bus left 15 minutes ago will you need a ride to school?

4. serrano989

Posts: 39; Member since: Apr 02, 2012

Did you not read the article. "The events are being conducted to raise money for ALS, better known as Lou Gehrig's disease." I wouldn't call anyone lame if they are raising awareness of a deadly disease.

7. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

Why do we need to dump ice water on people to raise awareness for ALS? Can't we do something more constructive. I mean dumping ice water... Really? Why not promote art or music to raise awareness for ALS... I mean Ice water? C'mon! That was my point. Not what you implied.

8. engineer-1701d unregistered

ice water because the west part of the country is under a extreme drought what what better way to waste water.

9. Zero0

Posts: 592; Member since: Jul 05, 2012

Grass is a substantially worse use of water, off the top of my head. America's most watered crop. Just sits there and tries to look green all year, wasting water, fertilizer, time, and energy in the process.

11. JC557

Posts: 1917; Member since: Dec 07, 2011

It's not useless as there are other organisms that rely on fertile ground. Yes it looks good but it does serve a deeper purpose. Just because you don't see it doesn't mean nature isn't doing its thing.

13. Zero0

Posts: 592; Member since: Jul 05, 2012

I'm suggesting a different plant, not a rock lawn for everyone. Clover needs less mowing, less water, and less fertilizer. That's a good option.

14. TBomb

Posts: 1134; Member since: Dec 28, 2012

Ice water because its usually easily-accessible. It would be hard to challenge people to do music or art because not everyone can.... Also.. Almost anyone can dump water on their heads but the ice makes it a little but of a challenge and more entertaining to watch. It allows it to be spread quickly and across a big area

5. TBomb

Posts: 1134; Member since: Dec 28, 2012

Calling on the other mobile executives... good move.

6. mas11

Posts: 1034; Member since: Mar 30, 2012

Is it just me or are the GSM U.S. carriers way better than their CDMA counterparts?

10. hurrycanger

Posts: 1754; Member since: Dec 01, 2013

LoL, it's just you. ... and me. ... and a lot of people out there.

12. Planterz

Posts: 2120; Member since: Apr 30, 2012

Yes and no. CDMA: Verizon: Unmatched coverage, unmatched bloatware and screwing-over of customers. Sprint: Unlimited data, unlimited crappieness of coverage and speed. GSM: AT&T: Good coverage, crap pricing for data plans, T-Mobil: Great speeds and coverage in cities, not so great outside cities.

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