Walmart Pay expands to 14 new states bringing the total to 33; service works on iOS, Android phones
Thanks to the addition of these new locations, more and more Walmart customers are finding themselves using the service. But limitations on where Walmart Pay can be utilized is preventing it from scoring usage rates as high as its rivals. Unlike more well known mobile payment services like Apple Pay, Samsung Pay and Android Pay, Walmart Pay works only at brick and mortar Walmart stores. Users open the Walmart Pay app on their iOS or Android handset, open the camera on their smartphone and use it to scan the QR code that appears on the POS monitor. The transaction is then run through a pre-selected credit, debit or gift card. And that is it.
Walmart says that 22 million customers a month are using Walmart Pay, which is only 4% of its customer base. When introduced last December, the retailer said that it hoped to integrate Walmart Pay with other mobile wallets in the future.