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Typo edits professional review video and posts it as a testimonial

Posted: , by Michael H.

Typo edits professional review video and posts it as a testimonial
This is by far one of the most absurd and suspicious things we've seen in a while. If you aren't familiar with Typo, it is an accessory for the iPhone that adds a BlackBerry-style physical keyboard to your iPhone. The keyboard is a bit too BlackBerry-styled, because BlackBerry is suing to stop sales. And, in a move that hurts Typo's argument quite a bit, it has done some editing to whitewash the problems.

The story is that CrackBerry did a video review on the Typo keyboard accessory, and gave it a pretty good review... except for the parts where it was pointed out that the Typo looks almost exactly like a BlackBerry keyboard. You know, the keyboard for which BlackBerry holds patents on the design. Typo liked parts of the review, so in a mailer, it quoted the review and added a link. But, the link didn't point to the original video. Instead, the link pointed to a Typo's YouTube account, where it had edited out about two minutes worth of damning content to only leave the positive parts of the review. 

We're all familiar with movie trailers taking review quotes out of context, but this is far beyond the realm of acceptable behavior. Not only is it a clear copyright violation, but it does pose some curious ethical questions when it comes to Typo's defense against BlackBerry's claims. BlackBerry has called the product "an obvious knockoff", and it seems hard to argue otherwise. But, this is the Internet, and hiding something that is so easily uncovered is just asking for trouble. 

For your consideration, the original review:

And, Typo's edit of said review:

source: CrackBerry

  • Options

posted on 24 Mar 2014, 23:34 17

1. PBXtech (Posts: 1032; Member since: 21 Oct 2013)

I'm with BB on this one, Typo needs to pay licensing fees or stop production.

posted on 24 Mar 2014, 23:45 2

3. thetuba (Posts: 20; Member since: 17 Jun 2013)

If it weren't such a blatant rip-off I might have sided with Typo.

posted on 25 Mar 2014, 09:31

14. corporateJP (Posts: 2458; Member since: 28 Nov 2009)

Like everything Ryan Seacrest has built his empire on, stuff jacked from somebody else...

posted on 24 Mar 2014, 23:36 11

2. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)

No matter how Typo edit the video, their stupid junk cheap keyboard is an obvious copy from Blackberry's keyboard, you can't hide that.

I doubt anyone will buy this junk for their iPhone, you can't use the home button and Touch ID, you can't swipe up from the bottom to see the settings. Either pay licensing fees to Blackberry or stop making, don't be a fool. Blackberry's keyboard offers quality typing experience, and Typo's keyboard is way far from that.

posted on 25 Mar 2014, 00:03 1

6. maherk (Posts: 4847; Member since: 10 Feb 2012)

the reviewer mentioned that typing on typo is impressive, and am sure many will buy it. Just because we don't like it doesn't mean that it is a total fail. Still, typo damaged the image of their company before it even started by blatantly copying BB keyboard.

posted on 25 Mar 2014, 06:12 1

13. techperson211 (Posts: 1280; Member since: 27 Feb 2014)

Yeah typing on typo is better. But don't you think the reason why people buy iPhone is for their touch screen capability? Just to correct myself "one of the reason"

posted on 24 Mar 2014, 23:57 9

4. maherk (Posts: 4847; Member since: 10 Feb 2012)

the concept is great, but the copying ruined it. And they just shot themselves in the foot by editing the video.

posted on 24 Mar 2014, 23:58 1

5. fzacek (Posts: 2486; Member since: 26 Jan 2014)

I'm beginning to see the striking similarity between the Typo keyboard and a BlackBerry keyboard. I guess that's not okay...

posted on 25 Mar 2014, 00:24 2

7. hafini_27 (Posts: 898; Member since: 31 Oct 2013)

Spot the difference. Impossibruuuuu!!!

posted on 25 Mar 2014, 00:30 3

8. Lt.Green (Posts: 397; Member since: 13 Mar 2014)

This move is way below the belt. I've lost all respect to Typo.

posted on 25 Mar 2014, 03:55 1

9. theminolaboy (Posts: 128; Member since: 18 May 2013)

After all this time, this is the only article I've seen where commentators are siding with BB.. Well, BB is a pretty respectable handset manufacturer.. The government cannot leave without it.. The corporate world are still depending on BB servers.. BB, wake up.. There's so much potential in you..

posted on 25 Mar 2014, 04:32 1

10. SuperMaoriBro (Posts: 533; Member since: 23 Jun 2012)

Dear Typo, please stop, just admit what everyone else knows, that youve ripped off blackberry, just own up and pay up youre not fooling anyone. It is a BLATANT copy.

posted on 25 Mar 2014, 06:10 1

11. techperson211 (Posts: 1280; Member since: 27 Feb 2014)

Hopefully BB wins this one. Complete rip off of their keyboard . Or better yet just pay the licensing fees.

posted on 25 Mar 2014, 06:10 1

12. thealphageek1 (banned) (Posts: 942; Member since: 02 Feb 2013)

Whoever made this in the Typo camp should be immediately fired. What an idiot. They are putting the nails in their own coffin. Note to Typo: just pay damages and licensing fees to BlackBerry. This is a blatant copy, plain and simple.

posted on 25 Mar 2014, 20:11

15. garyII (Posts: 160; Member since: 26 Feb 2014)

i hope Typo bankrupts from this case, it is like Typo did something wrong and refuse to admit it, somehow edited other reviewer video. Their actions seem immature!

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