Tim Cook remembers Steve Jobs on the sixth anniversary of his death



October 5th, 2011 was a sad day not just for technology fans, but for the world as a whole. That was the day when Apple co-founder and former CEO Steve Jobs finally gave in to pancreatic cancer. Jobs had been battling the disease for some time, but he was getting progressively weaker. Just weeks before, on August 24th, 2011, Jobs resigned and named Tim Cook to replace him as CEO. It was the second time that Jobs had picked Cook to replace him as Chief Executive. In January 2009, due to his illness, Jobs took a leave of absence through the end of June. Tim Cook took over for Steve, running the day to day operations of the company.

On Thursday, in remembrance of the sixth anniversary of Jobs' passing, Cook disseminated a tweet that read, "Remembering Steve today. Still with us, still inspiring us. 'Make something wonderful and put it out there.'"

Many observers say that Tim Cook has done a wonderful job following Jobs, and that with his expert knowledge of the supply chain, he came around at exactly the right time for Apple. Would Jobs have allowed Apple to sell larger screened iPhone models? Would he have given in and developed a phablet sized iPhone? Not only has Cook done an outstanding job, he has created a few new products under his watch, including the Apple Watch, the AirPods and the upcoming HomePods to name a few. He also has expanded the iPhone and iPad lines by adding new features and capabilities.

At the top of this story, you'll find the official tribute video that Apple released to mark the first anniversary of Jobs' passing. Released in 2012, it still will leave you misty-eyed with a lump in your throat years later.

Tim Cook remembers Steve Jobs on the sixth anniversary of his death

Tim Cook remembers Steve Jobs on the sixth anniversary of his death


source: @tim_cook

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19 Comments

1. toosmoove

Posts: 914; Member since: Sep 28, 2017

Not a fan of 'what ifs' but I'm curious about what the iPhone would be like if Jobs were still here.

7. Derekjeter

Posts: 1449; Member since: Oct 27, 2011

Not only the iPhone, but every other phone. If Jobs was here it would have pushed everyone ahead a few years. Competition would be thru the roof.

15. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

What? The only iPhone model that was a wake-up call was the very first. If you look at the progression of smartphones or cell phone in general, the display started getting bigger. Samsung already proved they were considering full screen devices with the F700, which predates the iPhone and LG also had such. At the time though, LG and Samsung didn't have the brand recognition as Apple, and Apple when they copied LG (who's president did mention suing), rushed out to use their brand to promote what others were already doing. They simply won the marketing game. And yes due to Apple's popularity as a brand, yes many OEM's scramble releasing crappy devices for about 2 years. After that HTC took top spot as an Android OEM and in 2010 for 3 quarters, outsold the iPhone with the Thunderbolt, Incredible and the EVO. Then Samsung basically ripped off the original iPhone with the SI in the beginning. After that the S no longer copied the iPhone and it was actually better. In fact Samsung sold more of its first 3 S models, than Apple did of its first 3 iPhone models. And Apple had a 2 year head-start. I agree Apple surely played a key-roll, but where are they now? And I would say for a certainty, if Steve Jobs was here their would be any S models of the iPhone. It would have went from 4 to 5 and on like it should have. What is Apple gonna do about skipping the 7S now, and having an 8 and 10 out at the same time. So after the iPhone 9 then what? So we skip to 11 or 12? Apple scrambling to bring iPhone up to the status of the Galaxy S7, and then rushing to use tech that isn't even ready for full production. How do we know if it even works? Because it failed twice. Apple was already left behind when the Note was released and the S4. Samsung sold 434M phones with the S4 Note 3 duo and have never looked back, consistently selling 80M phones per quarter since then. Having sold 1B phones 3 times in 11 years vs Apple only doing it once in a decade. Give Apple the credit they deserve, but if Job was here right now, lots of things we see now would not be happening. But that doesn't mean they wouldn't be in the same predicament.

19. Klinton

Posts: 1408; Member since: Oct 24, 2016

Jobs was NOTHING but a brutal market man...... at the right moment. Jobs invented NOTHING. Apple religion made him look as a Messiah, or even a ''tech god''. Since then Apple sell old tech with fancy names - for huge profit. Now, when Apple meet a hard times, they turned to the Messiah to keep the believers in hope.

11. worldpeace

Posts: 3092; Member since: Apr 15, 2016

IMO: - no weird screen cutout - no camera bulge - apple pencil (even if apple did make stylus, he'll force apple to make battery-less stylus) - 3.5mm jack and FPscanner will stay - iPhoneX front side will looks similar to pixel 2XL, with symmetrical bezel and FFS speaker, and back side with FPscanner on apple logo

18. Highside

Posts: 197; Member since: Jan 31, 2017

GOOD RIDDANCE

2. GreenMan

Posts: 2694; Member since: Nov 09, 2015

Of course he does. He's a lost little sheep without a shepherd. Don't believe me? Just look at iPhone X or iOS 11. Where's the innovation in them? Ah yes, nowhere. There's absolutely NOTHING about them that one would consider 'a first in business'. But fortunately, Apple has a HUGE cue of sheep who follow the great legacy of Jobs, eyes closed, even though that legacy has lost its essence a long time ago. Now, dumping a headphone jack is an 'innovation' for Apple! If not, then the innovation must be wireless charging which was first appeared in 2009! Accept it, there's nothing 'innovative' with The iPhone 8 Duo and X! Truth is supposed to set you free, anyway! G'Day!

3. GreenMan

Posts: 2694; Member since: Nov 09, 2015

But of course, not everyone longs for innovation and not every heart yearns for excitement... Someone who needs an easy to use phone will likely be best served with an iPhone! And that's why Apple will likely sell MILLIONS of iPhones. But... Even a $250 Android can do things an iPhone can do + some more, right? Well, that's where brand recognizance comes into play. There are people out there would actually sell their kidney just to be seen with an iPhone, ask any Indian! Apple is considered the most valuable company of the world for a reason. There's just that air of 'luxury' surrounding its products that no Android can match! The exclusivity of it, the charm of it, the bragging rights, it's matchless! Ask an Indian, his head will go up and down like a piston in a thumper (A metaphor from the motorcycling world)! I've an Indian friend who'd never part with his old, worn-out iPhone 5! Thinks I'm a bloody fool for getting an S6! So there you have it. Don't forget to blame Steve Jobs for it! G'Day!

6. GoTstan

Posts: 386; Member since: Jul 25, 2015

Well, that's where brand recognizance comes into play. There are people out there would actually sell their kidney just to be seen with an iPhone, ask any Indian! Apple is considered the most valuable company of the world for a reason. There's just that air of 'luxury' surrounding its products that no Android can match!  The exclusivity of it, the charm of it, the bragging rights, it's matchless! Ask an Indian, his head will go up and down like a piston in a thumper (A metaphor from the motorcycling world)! I've an Indian friend who'd never part with his old, worn-out iPhone 5! Thinks I'm a bloody fool for getting an S6!......... That was A1 pompom waving right there, congrats. I believe this talk applies now to the past. Case and point, the demand for iPhone 8 is almost nonexistent. Enough with the Indian talk too btw

14. Sammy_DEVIL737

Posts: 1504; Member since: Nov 28, 2016

I'm an INDIAN & we don't sell our kidney's to buy an iPhone.

8. Jimrod

Posts: 1605; Member since: Sep 22, 2014

Seems to me that the Apple haters are the sheep, can't miss diving into Apple articles and spewing volumes of drivel all day, every day. Baaaa...

4. GoTstan

Posts: 386; Member since: Jul 25, 2015

Cook should dig up Jobs grave, lay in it for a night with him, maybe the innovation that Jobs took with him to the grave will pass on to Cook. Bc right now, the pixel buds are more innovative than anything apple has put out since Jobs left us. This can be the turn of the tide for apple. Look at the demand, or the lack thereof, for the iPhone 8. Even with the X looming, you didn't expect it to be this dead

5. Derekjeter

Posts: 1449; Member since: Oct 27, 2011

Everyone in the mobile world has to admit we are where we are because of this brilliant man. If no iOS no Android. Google and other OEMs have pushed Apple to produce great devices, and all of them have been pushed by Apple to create the phones you carry today. Steve and Apple didn’t invent the cell phone, but they sure made it what it is today.

16. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

No we don't. But you can if you like.

9. Avieshek unregistered

Maybe Steve Jobs isn't dead but leading a secluded life.

17. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

Along with Tupac, Elvis, Jesus and Bigfoot. :-)))))

10. Pureviewuser1

Posts: 140; Member since: Mar 28, 2016

Just remember apple have Microsoft to thank for their survival

12. worldpeace

Posts: 3092; Member since: Apr 15, 2016

Took him long enough to remember his great boss :(

13. darkkjedii

Posts: 30786; Member since: Feb 05, 2011

Please keep the comments respectful.

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