The Samsung Galaxy E5 and Galaxy E7 officially unveiled: more affordable alternatives to Galaxy A5 and A7

Although Samsung kept its mouth shut during its event at CES 2015 yesterday and hardly ever mentioned the word "smartphone", the undisputed, yet troubled market leader today announced a duo of newcomers that will complement the company's mid-range portfolio for 2015. During the official announcement of the Galaxy A5 and Galaxy A7 in India (a pair of phones that have made the rounds during the past few months), Samsung decided to lift the veil and show us what it's been brewing during the past few months or so.

The Samsung Galaxy E5 and Galaxy E7 are mostly mid-range devices, though the E7 is somewhat gravitating toward the upper mid-range one segment. They are to be viewed as cheaper alternatives to the A5 and A7, though they've retained most of the nits and bits that make the specs sheets of the latter. Thus, both employ 7.3mm-thin aluminum unibodies, which bring them closer to the A5 and A7. The design language is Samsung's typical one, once again reminding us of their Alpha cousins.

Hardware-wise, the Samsung Galaxy E7 comes with a 5.5-inch, 720p Super AMOLED display, a quad-core SoC humming at 1.2GHz, 2GB RAM, 16GB on-board storage (a microSD card also made the cut), and a 13MP rear snapper/5MP front-facing selfie one. A hefty 2,950mAh juicer and two SIM card slots can be found aboard as well. The phone is priced at about $363 (Rs. 23,000) in India.

The Samsung Galaxy E5, on the other hand, is a bit more modest - we are dealing with a 5", 720p Super AMOLED display, quad-core chipset running at 1.2GHz, 1.5GB of RAM, 16 gigs of available storage, and an 8MP rear shooter/5MP front-facing one. A 2,400mAh battery, a microSD slot, and two SIM slots also can be found in the bag of features of this new Galaxy. It is priced at roughly $305 (Rs. 19,300)in India.

Both the Galaxy E5 and E7 are running Samsung's own TouchWiz UI atop Android 4.4.4 KitKat, but Samsung teased that they'll be receiving Lollipop in the foreseeable future. International availability is, however, shrouded in mystery at this point. 

What do you think? Is Samsung on the right path?

source: Samsung via SamMobile

Related phones

Galaxy E5
  • OS Android 5.0 Lollipop Samsung TouchWiz UI
  • Display 5.0 inches 1280 x 720 pixels
  • Camera 8 MP (Single camera) 5 MP front
  • Hardware Qualcomm Snapdragon 410 1.5GB RAM
  • Storage 16GB, microSDXC
  • Battery 2400 mAh
Galaxy E7
  • Display 5.5 inches 1280 x 720 pixels
  • Camera 13 MP (Single camera) 5 MP front
  • Hardware Qualcomm Snapdragon 410 2GB RAM
  • Storage 16GB, microSDXC
  • Battery 2950 mAh
  • OS Android 5.1 Lollipop Samsung TouchWiz UI


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