The Meizu NIUX might be a non-Samsung powerhouse packing Samsung's screen and processing technology

The Meizu NIUX might be a non-Samsung powerhouse packing Samsung's screen and processing technology
After going the MediaTek route for a number of its recent smartphones, Chinese upstart Meizu is back to ordering silicon from Samsung with a flagship smartphone in mind. By the looks of some leaked source code, an upcoming Meizu NIUX with an Exynos 7420 chipset is in the works. This is the same SoC used in this year's Galaxy S and Galaxy Note devices by Samsung, so it goes without saying that the NIUX will be a hi-end offering from Meizu.

It also appears that the NIUX could be the only non-Samsung hi-end smartphone powered by the Exynos 7420 this year. So far, only Meizu has been incorporating Exynos chipsets, while pretty much everyone else is either shopping from MTK and Qualcomm, or building their own thing behind closed doors (like Huawei, Xiaomi, and LG). The Meizu-Samsung partnership also stretches to AMOLED screens, yet another piece of technology that's rarely seen on a non-Samsung device.

Understandably, the rest of what comprises the Meizu NIUX's spec sheet are top-shelf components only. There's a 5.5-inch 1080p screen, 3 or 4 gigabytes of RAM, a 21MP rear cam, and a 5MP front cam in the mix, which means Meizu has been feeling quite ambitious lately! It's not easy sourcing premium components if you aren't a gargantuan like Apple and Samsung. And where hi-end gadgets circuitry goes, so does exemplary design.

In this regard, the NIUX is allegedly going to get a 2.5D glass front panel, bezel-less design, and a mirror-like finish on a metal body. Sounds like a Galaxy S6 lookalike a bit, no? Well, it might be on the outside, but on the inside, the NIUX is running Android 5.1 and comes with Meizu's Flyme 5.0 user interface, making for a much different experience than Samsung's TouchWiz.

Meizu's definitely going to rack up some attention after such a juicy leak. Hopefully, the Chinese manufacturer will deliver on the hype. Looking back, we can't actually remember Meizu disappointing us, so we'll be keeping an eye for developments around this smartphone. We're leaving you with a leaked NIUX wallpaper to keep you company in the long, lonely wait!


via GizChina, Android Headlines

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10 Comments

1. Taters

Posts: 6474; Member since: Jan 28, 2013

Samsung SOC division must have some expensive chips or poor logistics if Meizu is their only buyer. Power vr doesn't have many buyers either despite them being quite good. I guess it could be Samsung China selling product to Meizu that they shouldn't be and Samsung not bothering to take action. Lol

3. arch_angel

Posts: 1651; Member since: Feb 20, 2015

Its Just Easier For Companies To Continue Using Whatever Hardware They Are Familiar With . If They Switched To A New Company For Their Hardware Need Then They Would Have To Learn How To Properly Optimize Their Device To Work With The New And Different From Usual Hardware. Not To Mention That It Would Look Bad For A Company To Be Using Components Manufacturing By A Company They Are Directly Competing With.

5. tango_charlie

Posts: 347; Member since: Nov 16, 2011

First: Why change a running system? And second: It way easier for OEM's to go through the fcc with a Snapdragon chip than a Samsung soc.

7. TSMan2

Posts: 363; Member since: Aug 20, 2015

No. Samsung choose the OEM to sell their SoC. Samsung is not only SoC maker like Qualcomm so they use their highest tech components as a weapons in smartphone war, too.. Probably Samsung and Meizu made contract, like Apple and HTC to fight against the other brands.

2. Zack_2014

Posts: 677; Member since: Mar 25, 2014

Other brands don't wanna use Samsung made chips and components as it can hurt their brand image.

6. ibend

Posts: 6747; Member since: Sep 30, 2014

so they choose SD810 and burn in hell with it.. JK its just harder for their developer to optimize this new SoC, since they usually working with snapragon or mediatek

8. TSMan2

Posts: 363; Member since: Aug 20, 2015

Samsung choose the OEM to sell their SoC first. There are many things Samsung consider there. One of them is the available quantity .

11. Seattletech

Posts: 54; Member since: May 14, 2014

Other brands don't want to use the most powerful SoC by far because it will hurt their image? LOL . It's because samsung chooses who will get the superior chip and most of their production line is going to their own phones

4. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

Great!

10. Ashoaib

Posts: 3243; Member since: Nov 15, 2013

Meizu is a great company... They are making right choice by adopting the best SOC available today. I hope Nokia will partner with Meizu to make great phones

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