T-Mobile CEO John Legere writes an open letter about Binge On, apologizes to the EFF

T-Mobile CEO John Legere writes an open letter about Binge On, apologizes to the EFF
Just the other day, T-Mobile CEO John Legere released a video that explained some things about Binge On. T-Mobile was not as clear as it should have been when introducing the new feature. One major issue was settled when the executive made it clear that when Binge On is enabled, all video goes through the "optimization."

If a video streamer is part of the Binge On program, watching the stream won't cost you any of your precious data. If the content provider is not part of Binge On, the video is still optimized to DVD quality (480p), and you use only one-third of the data that you normally would have consumed. Of course, you can always disable the feature with the caveat that you will be using your data to stream all videos.

Today, Legere posted an open letter to consumers that gave some more explanations about Binge On, explaining that it is turned on by default so that T-Mobile customers don't have to go around looking for it. In fact, the executive said that this is why all of T-Mobile's new features are launched on by default.

As for those who argue that Binge On is a violation of net neutrality rules, Legere says this is not true because the customers can turn it on or off at will. "Customers are in control. Not T-Mobile. Not content providers. Customers. At all times," says the Chief Executive. "Stream in HD for a movie, and go back to stretching your data bucket when you are done. It is 100% up to you – the consumer."


In the open letter, which you can read in its entirety by clicking on the sourcelink, Legere apologized to the Electronic Frontier Foundation, one of the original critics of Binge On, for offending the organization and its supporters. He noted that both T-Mobile and the EFF are fighting for consumers.

source: T-Mobile

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10 Comments

1. combatmedic870

Posts: 986; Member since: Sep 02, 2015

Well good on him! I wish t-mobile had versions coverage!

2. promise7

Posts: 894; Member since: Jul 03, 2013

Why doesn't T-Mobile just simply make it that when you have Binge On turned on, then ONLY the Binge On participants are streamed at 480p and NO ONE else? Why do they have to throttle all video down? I thought that's the way it was suppose to be in the first place?

3. hellonerds

Posts: 334; Member since: Aug 27, 2013

bingo!

4. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

This should be opt-in, not opt-out, as well.

5. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

Cause Its Easier to Just Optimize All Video Instead Picking And Choosing So Basically They're Just Being Lazy About It. I Don't Use The Bing On Future Anyway Wifi 24/7 Over Here.

6. aBoss

Posts: 164; Member since: Sep 15, 2014

maybe because only a idiot wouldnt want more free data in exchange for unnoticeable changes? Seriously less people waste their time changing video settings. Just opt out and stfu if you happen to be one of them.

7. GreatBigPhoney

Posts: 70; Member since: Jan 27, 2015

They optimize everything because A.) It is true that a lot of people won't be able to notice the difference, don't mind and like the benefit of stretching their data. B.) From a business standpoint, they'd rather "optimize" everything because that way the people who don't mind it or notice, use a lot less data on the network..which is a win for T-Mobile. For those who do notice which seems to be a pretty decent amount of people based on the backlash they've received from it, they can simply turn the feature off once and never worry about it again. I'm pretty sure it was their intention from the start to "optimize" everything as that's what was stated during the announcement, and it just makes more sense because of the load it takes off the network. They're basically offering an incentive for you to use less data on the network.

8. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

Because Binge On is a package, not a provider feature only. Plus you can turn it off, there ya go.

9. cfprelude

Posts: 140; Member since: Oct 27, 2011

because this HELPS people save their data even if they are not on binge on.... not to mention if you are experiencing non lte speeds u can still stream videos without buffering. and for those rare occasions that you are pushing the stream to a large tv or something u can obviously turn it off and use a ton of ur data but 99% of people wont need to. this reminds me of when mobile websites first started hitting the market. did people really complain that they werent getting the rich formatted pages and using lots of data (no) or were they ecstatic that their pages would load in a second or two instead of 30seconds....? #turnitoffifudontwantit

10. mannyfs

Posts: 69; Member since: Feb 11, 2011

so where do i go to change this settings ? does it mean i have better or worse video quality by default?

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