Citing heavy demand, Sprint will end its $15 per month Unlimited Kickstart plan Friday night

Citing heavy demand, Sprint will end its $15 per month Unlimited Kickstart plan Friday night
Earlier this month, Sprint announced a limited time promotion offering consumers an unlimited plan for only $15 per month (not including taxes and fees). Called Unlimited Kickstart, Sprint's goal is to add as many new subscribers as possible, even if it eventually takes a beating thanks to the pricing. Aimed at new Sprint subscribers only, the plan is available online and requires the subscriber to sign up for auto pay. Featuring unlimited talk, text and data, video streams max out at 480p, music streams at 500Kbps, and gaming at 2Mbps. 

Because of the extremely low monthly price, the deal has proven to be too successful; Sprint is blaming heavy demand for its decision to shut down Unlimited Kickstart this Friday night at 11:59pm EDT (8:59pm PDT). Talk about ironic. Heavy demand for this plan is forcing Sprint to put an end to it. If interested, you still have until the end of Friday (June 15th) to sign up for it.

Sprint would not reveal how many new subscribers it has signed up so far with the plan, which offers unlimited service to a family of four for $60. That happens to be a 40% discount from the carrier's usual price of $100 for four lines with its Unlimited Freedom plan. Sprint's prospective new corporate parent T-Mobile charges $160 for four lines of unlimited, although that price includes taxes and fees. Verizon and AT&T also charge that amount for four lines in their lowest tier of unlimited service, but that price does not include taxes and fees.

source: USAToday

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9 Comments

1. Soundjudgment

Posts: 370; Member since: Oct 10, 2016

The Marcelo Claure giveth....

2. sun0066

Posts: 246; Member since: Feb 12, 2011

i am sure they will end up paying more when they realize what service they got and try to leave .

3. tuminatr

Posts: 1080; Member since: Feb 23, 2009

the thing that surprises me is that demand was so big after all they are still running free service for a year with port in until the end of the month

4. libra89

Posts: 2027; Member since: Apr 15, 2016

Ugh, not going to be fast enough to try this out.

5. Chumley

Posts: 33; Member since: Jan 22, 2018

Too much demand? What was the point then?

6. Foxgabanna

Posts: 561; Member since: Sep 11, 2016

This was dumb. What’s the point of even doing it? Besides all those people are going to leave anyway once the price increases. So really they are creating future churn.

7. jonathanfiuwx

Posts: 174; Member since: Mar 10, 2017

Let me guess... Sprint customers ported their number to a prepaid then ported prepaid to a new account in order to get the deal

8. blac.inc

Posts: 56; Member since: May 16, 2018

Lol. If I was a Sprint customer, I'd done the same.

9. daniel58

Posts: 2; Member since: Oct 24, 2016

The key here is the Sprint Unlimited Kickstart plan is unlike the Sprint Free Unlimited since that plan is time limited to one year only; while the Sprint Unlimited Kickstart plan was quoted by the Sprint Marketing CEO as being "for the forseeable future" if one signs up and gets in under the wire before Sprint Unlimited Kickstart gets terminated Friday midnight; then one is able to continue paying only $15 a month for an indefinite period of time; which means as long as one continues paying ones $15 a month ad infinitum; this is an incredible slick deals "no brainer" of a smart deal.

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