Sony open to Windows Phone, but waiting to see actual demand for it
posted by Ray S. / Mar 09, 2012, 9:58 AM
During our meeting with Sony's Product Marketing Manager for the Xperia line, Stephen Sneeden, at MWC, we decided to try our luck and see if we can unravel anything about Sony's position with regards to Windows Phone. Of course, no specific announcement was made, but we were assured that Sony is indeed open to working with Windows Phone, although it didn't sound like the company has any specific plans currently. And if you're asking yourselves "Well, why not?", the answer goes something like this: because no one really cares about WP, at least for the moment.
As you know, this hasn't stopped other manufacturers from crafting a Windows Phone handset or two. Samsung, HTC and LG have already released a number of offerings with the platform, although things are still going pretty slowly. And, apparently, Sony is not in the mood for experiments right now, seeing that it is still struggling to get into profitability.
Some of you may recall that we recently saw some leaked pictures of a Sony Ericsson prototype running Windows Phone. The thing is that we can't be sure if this is an actual product the company is working on, or simply a device meant for testing and evaluating purposes. Last, but not least, it may be a cancelled project, judging by its "Sony Ericsson" branding.
And there you have it, guys: Sony - keeping Windows Phone in its eyesight, but not quite ready for a move yet. No one really knows when the company may come up with a real product, but our best guess is "when those Windows Phones finally start moving from the shelves".
Posts: 559; Member since: Feb 14, 2012
by the time they see a demand for it other oems will have a grip in that market so once again sony will be behind i mean they cant catch a break microsoft knocks them off as a gaming console competitor now this there always a lil to late
posted on Mar 09, 2012, 10:05 AM 6
Posts: 717; Member since: Feb 27, 2012
In case they do venture into the MS thing, they should name their devices with something like Windows XPeria :)
posted on Mar 09, 2012, 10:06 AM 4
Posts: 619; Member since: Apr 20, 2010
It's a shame that WP7 isn't catching on. I'm a recent convert from Android and I'm a believer.
posted on Mar 09, 2012, 10:16 AM 4
Posts: 282; Member since: May 22, 2011
You must be living under a rock
posted on Mar 09, 2012, 10:20 AM 2
Posts: 1439; Member since: Dec 05, 2011
I think the new guy at Sony Global, Kaz Hirai said that Sony hardware business excluding playstation is in trouble and he has a lot of work to do in order to turn it into profitability. Perhaps if Windows Phone start moving significant numbers proving sales and profits, this may attract new manufacturers. Right now its like try and see.
posted on Mar 09, 2012, 10:21 AM 1
Posts: 394; Member since: Oct 26, 2011
As much as I love my WP, my advice to Sony is stick with Android and put that house in order and bring it to profitability in 2012. They have been loosing money with Android so they should focus single-heartedly there and try to turn it around this year. I think there is a glimmer of hope with their new phones so they cannot afford to take their eyes off the ball at this time, even for just a moment. If they succeed, then, and only then, should they start thinking about WP7/WP8. But then again, they'll probably be late in the WP game by then. But at least they'll already have a thriving Android business.
posted on Mar 09, 2012, 11:03 AM 4
Posts: 3614; Member since: Jan 19, 2011
I agree with you. Sony has great potential as a hardware maker. Turn that red to black first, though. Although there is a side of logic that says gamers would EXPLODE for a gaming mobile phone with both Playstation and XBOX live on it like what @r41nier suggested.
posted on Mar 09, 2012, 12:19 PM 1
Posts: 70; Member since: Oct 13, 2011
They are gonna put PlayStation Certified phone with an Xbox Live.
posted on Mar 09, 2012, 12:00 PM 5
Posts: 867; Member since: Dec 12, 2008
I think Sony should at least just make ONE Windows Phone and see how it does and then decide from there. Windows Phone is still new, so of course it's going to take time for people who are used to iPhone and the 100s of new Android phones coming out every week take a look at a new OS.
posted on Mar 09, 2012, 3:10 PM 0
Posts: 1597; Member since: Feb 14, 2011
I agree with Jyakotu Sony should make at least 1 Windows smart phone but it should be a Windows Phone 8 because if you make good stuff People will look at your Product but if Sony made a single core, 8 gig main memory,mid resolution screen with a. 5 megapixel camera 2nd Generation Windows 7.5 Mango smart phone Sony would be wasting their time and money to make one. Sony has to make a Window 8 smart Phone that has a dual core CPU, 16 gig main memory, high def screen, front facing camera,. 8 megapixel rear Camera. NFC capable Smart phone to compete with the Big boys out there. if they put an app that allows a windows 8 smart phone to play play station games modified wo run on a windows * smart phone or Windows 8 tablet wow they would have a super powerful product that many would buy just to play the Games on.believe me it would sell well because it would have Sony music, Sony Pictures, Sony Play station games, Microsoft Xbox games, Microsoft office. any Mobile device with all that would be a monster good smart phone or Tablet to own. Go Sony Go
posted on Mar 09, 2012, 3:54 PM 0
The last Windows phone SONY make was the Xperia X1 that was the only best Windows phone SONY ever make. But like they say they will only make the OS in their hard ware. But I prefer SONY sticking to Anroid and I can't wait til their iON hits AT&T that's the phone I'm dying to get
posted on Mar 09, 2012, 6:03 PM 2
Posts: 3; Member since: Jul 19, 2012
Last windows phone from Sony Ericsson was the Xperia X2 not the X1 and the X1 was built/designed by HTC. I've always had an Ericsson/Sony Ericsson phone and would love to stay with Sony, but I don't want an Android phone. I'm looking at the Fujitsu IS12T. Now if Sony could make a copy of that phone, I'd buy it right now.
posted on Jul 19, 2012, 2:19 PM 0
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